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How Make-A-Wish is Telling New Stories with Audience Personas

See3

Many nonprofits fall into the trap of believing that their audience is the general public, when the truth is that your supporters are much more nuanced than that. However, Make-A-Wish experiences impact more than just wish kids; they have significant effects on the families, doctors, social workers and volunteers who are involved.

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Books That Changed Us in 2020

Media Cause

, embracing yoga pants as acceptable work attire, thinking about what really matters in life, and maybe my favorite one of all—stealing little hidden moments to sit down with a book and just read. Books became a source of refuge, hope, learning, connection, and inspiration for a lot of folks on our Media Cause team. (We

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Flashback: Best New Leadership Book Of 2014

Eric Jacobsen Blog

Flashback to this post from early 2015 : After reading nearly 40 books about leadership released this year, my pick for the very best new leadership book of 2014 is, The Front-Line Leader: Building a High-Performance Organization from the Ground Up , by Chris Van Gorder. You’ll find the 200-page book easy to read.

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Flashback: Best New Leadership Book Of 2014

Eric Jacobsen Blog

Flashback to this post from early 2015 : After reading nearly 40 books about leadership released this year, my pick for the very best leadership book for 2014 is, The Front-Line Leader: Building a High-Performance Organization from the Ground Up , by Chris Van Gorder. You’ll find the 200-page book easy to read.

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How To Be Your Best-Self Leader Every Day

Eric Jacobsen Blog

“By focusing in specific ways on five key leadership elements— Purpose, Process, People, Presence, and Peace —you can increase your time, capacity, energy, and ultimately your leadership impact,” explains Amy Jen Su , author of the book, The Leader You Want To Be: Five Essential Principles for Bringing Out Your Best Self—Every Day.

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Stay the Course Through Changing Weather—Strategic Advice From Association CEOs 

.orgSource

If you need proof that this profession boasts its share of innovators, read a few chapters of our Association 4.0 Our books “Positioning for Success in an Era of Disruption” and “An Entrepreneurial Approach to Risk, Courage, and Transformation,” summarize those conversations. Both books were written before the pandemic’s curveball.

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Book Review: Connecting to Change the World

Beth's Blog: How Nonprofits Can Use Social Media

Peter and Madeleine were the among the pioneers in writing about, designing, facilitating, and evaluating networks in the social impact space. ” This books updates their experiences and provides easily understandable, field-tested information on how to form and manage social-impact networks.

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