Nonprofit Tech for Good

NOVEMBER 7, 2019

Launched in 2010, GoFundMe is the world’s largest free social fundraising platform, with more than $5 billion raised by tens of millions of donors. Today, GoFundMe has expanded their platform to nonprofits in the United States and Canada with the launch of GoFundMe Charity. 3) Advanced data reporting.

Charity 216

Charity United States New Zealand Canada 216

Nonprofit Tech for Good

AUGUST 6, 2023

During a year-end campaign, it’s essential to track and analyze data from these multiple channels. Due to back end constraints of social media platforms, nonprofits are more limited in making year-end social content accessible. What do you want to get out of your year-end campaign?

Practice 235

Practice Fundraising Guide Channel 235

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Because engagement is critical to retaining members, many associations are using a member engagement score to track and build loyalty.

Aggregator 169

Aggregator Associations Activities Active 169

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. Mobile list size grew by 35% in 2017.

Benchmark 62

Benchmark Digital Trend Report 62

Media Cause

MAY 8, 2023

One of the best ways to plan your overall budget and budget by channel is by looking at specific KPI benchmarks for each channel, your industry, etc., There are tons of online resources that share benchmarks for specific channels and industries—like Wordstream and TechSoup. Test, Test, Test!

Tips 52

Tips Organization Channel Benchmark 52

Tech Soup

AUGUST 29, 2013

So when I saw that The Millennial Impact released benchmarks. The benchmarks are based off results from the Millennial Impact Survey , which was conducted by Achieve, a creative services agency that works with organizations to understand how Millennials get involved in causes. How the Benchmarks Work. The Benefit of Benchmarks.

Benchmark 58

Benchmark Library Generation Impact 58

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Let’s say you want to improve engagement with stakeholders and your KPI is an increase in the number of comments on your social platforms. How do you pick that number? Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study. By: Rebecca Shore.

Benchmark 103

Benchmark Social Media Global Project 103

sgEngage

JANUARY 16, 2024

Use the AI tools in your fundraising platform to tell a more compelling story in your donor communications. According to the 2022 Blackbaud Luminate Online Benchmark Report , the annual value of a sustainer is four times greater than a one-time donor. You know your supporters best and which outlets they use the most.

Effective 78

Effective Tips Fundraising Blackbaud 78

Bloomerang

DECEMBER 19, 2023

67% of nonprofits use a constituent relationship management system (CRM) to track donations and manage supporter communications. Even platforms with no recurring monthly or yearly fee may require a transaction or processing fee to process donations. Now let’s look at Excel , which a lot of nonprofits initially use to track their data.

Software 90

Software Free Tools Adobe 90

Nonprofit Tech for Good

JUNE 1, 2021

By not using an email marketing service, your organization can not track open and engagement rates, segment your subscribers, or ensure that the opt-in is consensual. According to the M+R Benchmarks Report , for every 1,000 fundraising emails delivered, nonprofits raised $78 (up from $45 in 2020). Open Data Project Sponsors.

email 333

email Marketing Data Digital 333

Whole Whale

JANUARY 28, 2023

According to tracking for 20,000 top podcasts, the listeners have tripled in monthly podcast listeners over the past 5 years to 75 million (RawVoice). Once this file is downloaded by a user’s device, your ability to track what they do with that file falls off of a cliff. Trying to track podcasts is pretty similar.

Podcast 52

Podcast Measure Feeds Plugin 52

Nonprofit Tech for Good

APRIL 2, 2020

The average nonprofit website has a 1% conversion rate ( according to the M+R Benchmarks report ) and this means that 99% of the people you get to visit your website leave without donating or subscribing to your email list. Through Journity we track engagement scores that show exactly how engaged users are with your content.

Metrics 303

Metrics Digital Marketing Retention 303

EveryAction

MAY 2, 2023

Mobile optimization —M+R’s Benchmarks for the year 2022 found that “users on mobile devices (including both phones and tablets) accounted for 57% of nonprofit website traffic.” An effective digital petition form should include a few key features and characteristics. Ready to take the next step with your advocacy program?

Advocacy 222

Advocacy Action Support Help 222

EveryAction

JANUARY 11, 2023

Meeting these three milestones before the end of the month will get your grassroots team back on track just in time to launch your 2023 campaigns. Pro tip: you might need to use a benchmark lower than four actions if your action opportunities were sparse over the past six months. Rest assured: it’s not too late to catch up!

Advocacy 198

Advocacy Volunteer Analysis Action 198

Nimble AMS

AUGUST 25, 2021

It’s the leading AMS system built on the Salesforce CRM platform, which means you get a powerful set of membership management features, plus modern capabilities, including artificial intelligence and process automation, and a detailed view of your members that supports data-based decision making and targeted member marketing and engagement.

Associations 122

Associations Industry Studies Benchmark 122

M+R

DECEMBER 13, 2022

Tune up your tracking in advance of key moments. For ads tracking and more, we highly recommend Google Analytics. For ads tracking and more, we highly recommend Google Analytics. Adding eCommerce tracking means you can track your conversions back to specific promotions. those KPIs.

Fundraising 82

Fundraising America United States Track 82

Neon CRM

NOVEMBER 17, 2023

Track registration vs. attendance and member attendance over time to see if you’re motivating your members to get involved IRL. FYI, nonprofits have an average email open rate of 24.11% , so use that if you’re in need of an initial benchmark. Just remember to hang a sign that lists your social tags nearby.

Strategy 98

Strategy Measure Social Media Metrics 98

Association Analytics

MAY 20, 2024

This partnership created a win-win-win scenario: The company gained valuable insights, society members got a platform to voice their opinions, and the association generated revenue without significant resource investment. One association had a popular certification program for professionals with more than five years of experience.

Associations 169

Associations Poll Industry Stream 169

Nonprofits Source

OCTOBER 4, 2023

This ultimate buyer’s guide will cover the essentials of selecting a platform that elevates your initiatives, including: The Fundamentals of CSR Software The Benefits of Leveraging A CSR Platform The Challenges of Using CSR Software What Are Common CSR Software Features?

Software 52

Software Business Guide Companies 52

Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Benchmark Data Now. Your email marketing platform may let you segment users by their email client.

email 104

email Marketing Test Mail 104

Bloomerang

MARCH 30, 2023

However, if your goal is SMART—specific, measurable, attainable, relevant, and time-bound—you’ll have a clear benchmark to work toward and measure progress. These goals are specific and have a clear timeline for completion, giving the nonprofit team a clear and attainable benchmark to strive for. Invest in the right software.

Volunteer 94

Volunteer Program Roles Training 94

Bloomerang

NOVEMBER 16, 2023

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. Here’s how the text fundraising process works: Your nonprofit chooses a text fundraising platform or service provider. These platforms prioritize security and a positive experience for both nonprofits and donors.

Mobile 59

Mobile Guide Giving Fundraising 59

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

EveryAction

AUGUST 3, 2023

Additionally, knowing where existing donors work (whether through previous prospect research or using a matching gift tool integrated into your fundraising platform) can help uncover potential for broader corporate partnerships as well.

Strategy 177

Strategy Giving Fundraising Gift 177

Forum One

DECEMBER 22, 2022

UA has been a reliable benchmarking tool for more than a decade, and many organizations have comfortably adopted strategies and reports that deliver data to inform their broader digital strategy. Buttons move around, some functionality changes, and it can take a little time to realize the potential of new tools or capabilities.

Time 71

Time Metrics Analytics Adopt 71

Givinga

FEBRUARY 26, 2019

But not every platform will make an impact. To find corporate responsibility software that will contribute directly to business performance, profits specifically, you need to find a platform with three key capabilities. Donation Tracking and Impact Reporting. How Donation Tracking and Impact Reporting Affect Profits.

Profit 45

Profit Software Benchmark Student 45

Nonprofit Tech for Good

DECEMBER 8, 2021

They focus your nonprofit on tracking and reporting impact which is essential for fundraising success. M+R Benchmarks Report. Select a Crowdfunding Platform. Resource: 8 Powerful Crowdfunding Platforms for Nonprofits. Why Quarterly Impact Reports? How to Publish Quarterly Impact Reports. Top 3 Crowdfunding Best Practices.

Trend 309

Trend Digital Marketing Fundraising 309

sgEngage

NOVEMBER 10, 2023

Your platform should provide several methods for donating, generate receipts for tax purposes, and allow for modification of the donor’s payment information. Donor Management: All donation platforms should provide reports and real-time tracking information for every gift, including recurring donations.

Donation 52

Donation Blackbaud Retention Gift 52

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Powerful platforms like Bloomerang also allow you to create donor segments for more targeted research and communications, view donor engagement and generosity metrics per supporter, and track fundraising campaign progress.

Strategy 106

Strategy Develop Fundraising Nonprofit 106

Classy

JULY 28, 2021

Track Top Donor Acquisition Days. By tracking your results year over year, you can explore opportunities for further acquisition and conversion optimization. By tracking your results year over year, you can explore opportunities for further acquisition and conversion optimization. Optimize My Donation Page.

Experiment 93

Experiment Donation Ideas Create 93

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2019

A donation thermometer to help keep track of how much has been raised so far. Step 2: You choose your peer-to-peer fundraising platform. . Step 6: You track participant performance and reap the rewards. . Look for features like: Event pages that can be fully customized to your campaign. Click here for a free template.

Donor 106

Donor Online Fundraising Social Media 106

Givinga

APRIL 6, 2021

It’s also important to set goals and benchmarks to track the progress of your corporate giving program, whether that is to achieve a certain percentage of employees engaged in giving, reaching the total matching funds, or another objective. Do you want to support local community issues or global issues? Step 4: Tailor the Technology.

Program 40

Program Giving Platform Companies 40

AccelEvents

DECEMBER 1, 2020

With a virtual event platform, a virtual holiday fundraiser can host a range of session types and engage with remote audiences in new and exciting ways. You can consider hosting some of the same gala ideas in a physical event space, but attendees will view the event through a live streaming hosting platform. . Online Voting Contest.

Virtual 98

Virtual Ideas Fundraising Stream 98

Media Cause

FEBRUARY 16, 2024

Benchmarking, forecasting, and determining how your organization fares with its supporters is difficult when there is a data gap. Meaning they have to scramble to get back on track and are months, or even years, behind because they slowed or stopped communications. Don’t abandon your social platforms in crisis or hardship.

Benefit 64

Benefit Marketing Change Time 64

Forum One

SEPTEMBER 7, 2021

Your digital ecosystem , which encompasses all of your digital properties, including your website(s), engagement channels, and technical support platforms, allows for a number of entry points through which your target audiences think and feel about your organization. Think beyond the website. Do they have a unified visual voice and brand?

Websites 58

Websites Strategy Change Management Digital 58

Forum One

JANUARY 19, 2023

Think beyond “your website” Your digital ecosystem —which encompasses all of your digital properties, including your website(s), engagement channels, and technical support platforms—is the entry point through which your target audiences experience your organization.

Websites 60

Websites Change Management Digital Government 60

DNL OmniMedia

NOVEMBER 12, 2020

At DNL OmniMedia, we work with nonprofits just like yours to position their nonprofit tech solutions for effective fundraising data tracking. Using that knowledge, we’ve created this guide to help your team understand major gift KPIs, the metrics you should be tracking, and the top tips to do so successfully.

Metrics 52

Metrics Gift Track Tech 52