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Weaving Empathy into Action: The Crucial Role of Storytelling for Nonprofits

Nonprofit Tech for Good

Your organization’s brand story holds immense power, especially for nonprofits striving to engage donors, volunteers, and partners. Powerful storytelling is the key. By sharing real stories of the real people or communities you serve, you can appeal to the hearts of potential donors, volunteers, and partners.

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Equitable and Inclusive Messaging: Retaining Donors in a New Age of Storytelling

Qgiv

As new thinking continues to emerge and donor positioning shifts, ethical storytelling is evolving, and a new messaging strategy, called strength-based messaging , has emerged. The challenges of strength-based messaging Finding the balance in your story. Finding the balance in your organization.

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6 Ideas for Using the Instagram Donation Sticker to Raise Money

Nonprofit Tech for Good

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. For most of these users, it’s Instagram Stories. . In just one year, the daily user count for Instagram Stories jumped from 400 million (June 2018) to 500 million.

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6 Tips to Improve Your Next Fundraising Campaign Using Digital Storytelling

Tech Soup

Storytelling is the currency of fundraising. In the digital environment of email, social media, and mobile, we can use storytelling in innovative ways to inspire supporters and donors — and raise more money. Photos, videos, selfies, and personal stories allow us to embed emotional content in fundraising campaigns.

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[DATA] 14 Must-Know Stats About How Nonprofits Use Social Media

Nonprofit Tech for Good

The Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. 1%: Fundraiser stickers in Facebook Stories. 1%: Fundraiser stickers in Facebook Stories. 41%: Donation stickers in Instagram Stories.

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How Nonprofits Can Raise Money Using YouTube

Nonprofit Tech for Good

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. Hear this inspiring story of Bobbie, a homeless woman who was helped by the Chronicle Season of Sharing Fund to become more empowered and more hopeful.

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5 Tips for a Winning Email Marketing Strategy

Saleforce Nonprofit

By: Jas Finnell, Digital Strategy Manager at Riley Children’s Foundation. From there, identify and align variables like stories, voices, ask ladders, donation form appeals, and aesthetics that align best with each segment of your target audience. Pose a question, tease a story, or make an offer like a matching donation campaign.

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