Nonprofit Tech for Good

JANUARY 16, 2022

When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences. Related Resources: Social Media best Practices for Nonprofits.

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Whole Whale

FEBRUARY 9, 2024

Learn more about the ways you need to adjust your SEO strategy to be prepared for SGE. The keyword planner makes it easy to find places which your audience is likely to visit and suggests new ways to connect with them using all of the targeting options available on the Google Display Network. The more the better?

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Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Text messages are another valuable tool you should add to your outbound communications strategy! The rules for opting in are different for nonprofits.

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Nonprofit Tech for Good

JANUARY 29, 2024

Brynne Krispin is a social media strategist for nonprofits and small businesses. Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. The landscape of nonprofit fundraising has changed dramatically in 2024. Make eye contact with your audience. Say their name.

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See3

APRIL 9, 2024

Many nonprofits fall into the trap of believing that their audience is the general public, when the truth is that your supporters are much more nuanced than that. A great way to narrow in on your organization’s audience is to develop audience personas. Push your organization to start telling new stories.

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The NonProfit Times

MAY 20, 2024

Nonprofit managers face increasing challenges when it comes to promoting causes, attracting donors, and engaging supporters. To stay relevant and competitive, nonprofits need to embrace innovative marketing strategies that resonate and drive meaningful engagement.

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Nonprofit Tech for Good

JANUARY 19, 2024

You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. But, just in case, here’s a couple pointers.

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Action Practice Tips Seattle 258

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Nonprofit Tech for Good

MARCH 4, 2023

Sponsored by Network for Good – an easy-to-use all-in-one nonprofit fundraising platform. That’s why it’s imperative for your nonprofit organization to have a presence on these platforms: the right social media strategy will allow you to meet supporters where they are and make sure your organization is easy to access and interact with.

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Top Nonprofits

FEBRUARY 16, 2022

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action.

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NonProfit Hub

JULY 13, 2021

How can your nonprofit organization increase its audience growth? To help organizations grow their audience—and also their returns and impact—I created an approach to communication development based on a system I’ve labeled IDEAS. When maximizing audience growth, an aimless attempt rarely works.

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Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. Here are four strategies your nonprofit should keep in mind when using Instagram for fundraising: 1. When creating an account for your nonprofit, you should choose a business profile over a personal one.

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Qgiv

JANUARY 24, 2024

No matter where you are on your journey in the nonprofit world, fundraising is the lifeblood that fuels the important, world-changing work you do. Your passion and drive demonstrate why donors should give to your cause, but finding new donors and keeping existing ones takes something more: a solid fundraising strategy.

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EveryAction

JUNE 21, 2023

The good news is that nonprofit organizations, advocacy organizations, businesses, individuals, and other changemakers can successfully advocate for a better future for LGBTQ+ people with support from the right strategies and tools. Creating change is not a “one-size-fits-all” effort—there’s room for many voices. Pride is forever.

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Nonprofits Source

FEBRUARY 22, 2024

When it comes to content management systems (CMS), WordPress is a stellar choice for a variety of organizations, including businesses and nonprofits. However, unlike business employees, nonprofit professionals may not have the time to devote to a website strategy or the capacity to spend time mastering a complex CMS. About page.

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CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Website analytics: help us track donation page interactions and web traffic.

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Candid

APRIL 20, 2023

Creating a social media strategy can feel overwhelming. There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. So, how can your nonprofit create a social media strategy that you can sustain? In a year, what will success look like?

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Nonprofit Tech for Good

OCTOBER 17, 2023

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. In our current digital landscape, having a strong social media presence is essential for nonprofit organizations.

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Elevation

JANUARY 18, 2023

You could say that sweet talking, poetry writing, flower buying, fancy dinners, and romantic strolls all constitute “ content marketing strategies ” that people have been using for centuries to win over partners and pursue long-term relationships.

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Content Strategy Nonprofit Social Media 98

Nonprofit Tech for Good

JULY 30, 2023

By Lyn Chamberlin , President at Lyn Chamberlin Leadership – an award-winning nonprofit brand strategist who works with organizations and successful women to create transformative brand narratives. Your organization’s brand story holds immense power, especially for nonprofits striving to engage donors, volunteers, and partners.

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Nonprofit Tech for Good

JUNE 24, 2023

Moreover, nonprofits can expand their reach and engage with a wider audience by improving the overall user experience with accessible communications. Key criteria for nonprofits to consider when designing emails for accessibility include: Ensure that your brand colors pass ADA contrast ratio guidelines of 4.5:1

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Nonprofit Tech for Good

NOVEMBER 11, 2022

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . Public service announcements are a great way for nonprofits to take advantage of traditional advertising tactics without the cost! What is a PSA?

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Non Profit Quarterly

APRIL 20, 2023

For nonprofits, this moment presents an opportunity for a social media strategy “do-over.” How Big Tech Harms Social Justice and Equity For many nonprofits, social media platforms are vital communication tools with which to organize people and provide them with services and information.

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DNL OmniMedia

FEBRUARY 6, 2024

As a nonprofit, you likely use a variety of methods to promote your services and gain more support—two of the most common being email and website marketing. In this article, we’ll provide five tips that enable you to seamlessly integrate your nonprofit email and website marketing strategies. Let’s get started!

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Hands on Fundraising

NOVEMBER 16, 2021

Therefore, when your audience navigates to your website, the first thing they’ll absorb is your visual identity and brand. The post 6 Branding Strategies to Make Your Nonprofit Stand Out appeared first on Hands-On Fundraising. Your brand is more than just […].

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Candid

FEBRUARY 23, 2023

Your nonprofit’s digital presence makes a huge difference in how well you’re able to engage supporters. This is where an effective nonprofit homepage becomes especially important; it’s not only the first landing page supporters see. Who does your nonprofit serve and how are you actively working to solve the challenges they face?

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Nonprofit Tech for Good

FEBRUARY 28, 2021

It’s no secret that corporate donors are invaluable partners for nonprofits. Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships. Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships. Feeding America is the second-largest nonprofit in the United States.

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Nonprofits Source

MAY 6, 2024

This is especially true for nonprofits like yours, who often have to work harder to compete for talent with larger corporate counterparts. In this guide, we’ll explore different ways to enhance your nonprofit’s recruitment and talent acquisition strategies with email. Use automated personalization tools. Use calls-to-action.

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DipJar

JANUARY 31, 2022

If you’re behind on your 2022 digital campaigns or just want fresh tips to liven up your social media strategy, be sure to tune in for this webinar with Kristy Fontelera, Chief Marketing Officer at Funds2Orgs and Elsey Enterprises. Some topics include: 2022 social media trends for nonprofits.

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Social Media Strategy Media Social 96

Nonprofit Tech for Good

APRIL 20, 2020

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. When you’re live, there’s a true authenticity created that helps build trust and likeability with an audience. Are you ready to innovate? .

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Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. Whether you’re looking to take an improved approach to your existing strategy or design a new plan from scratch, this guide will steer you through the process of building a fundraising strategy. Offers accountability.

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TechImpact

MAY 23, 2014

With so much to keep track of, a lot of nonprofits struggle to optimize their social media accounts and their websites. So few nonprofits have written content strategies, a defined target audience, and are not reporting on enough analytics to really drive improvements in all these categories. A defined target audience.

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Qgiv

MARCH 11, 2022

Emily Friedrichs is the Communications and Content Marketing Manager at Elevation, a nonprofit digital services agency. Her passions are community-building and behavioral psychology, and so she is excited to be working at their crossroads in nonprofit technology. ulting at a fundraising event production company focused on nonprofits.

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Nonprofit Tech for Good

MARCH 17, 2020

Jean is also a freelance consultant who works on digital strategy, marketing and design for non-profits. It’s very easy to go into Facebook and quickly set up an ad campaign, but difficult to develop a winning strategy if you don’t know what you’re doing. . And then it will start showing that audience your ads.

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Bloomerang

DECEMBER 6, 2021

This is part one of a series on the skills you need to be a great nonprofit storyteller. The audience needs to hear the message but wants to consume the peanut butter, so to speak. . There are several skills you need to develop to be an effective nonprofit storyteller. The strategy behind the stories you tell.

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Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. Then, once you understand your audience members and which strategies resonate with them, you can build a strategy. Donor acquisition refers to how many new donors your nonprofit can attract within a given timeframe. Learn More!

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Greater Giving

SEPTEMBER 21, 2023

In today’s competitive landscape, building a strong brand presence is crucial for standing out and creating lasting connections with donors for Nonprofits. Defining Your Event’s Unique Brand Identity Before diving into branding strategies, it’s essential to define the unique brand identity of your event.

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