Association Analytics

FEBRUARY 20, 2024

When you’re working with limited resources it can be a struggle to both get new people in the door and then keep them there once you do. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Don’t discount thought leadership for the top of funnel audiences.

Create 169

Create Strategy Associations Registration 169

Nonprofit Tech for Good

FEBRUARY 28, 2021

And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. The two organizations are partners that share the same cause – fighting hunger – yet they have different philosophies and audiences, leading them to pursue different approaches with fundraising and communications.

Social Media 300

Social Media Hunger Donor Media 300

Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

Storytelling 295

Storytelling Digital Channel Profile 295

Bloomerang

DECEMBER 19, 2023

That’s just the start—nonprofit software tools come in many varieties, offering support for marketing, event planning, form building, and much more. And, the more people you share the spreadsheets with, the more potential security risks there are. Software solutions keep the nonprofit sector in motion.

Software 86

Software Free Tools Adobe 86

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2017

This past month I’ve done several workshops where I experimented with different audience online interaction tools to engage people in the room as well as a remote audience tuning in through a live video stream. I did not have a remote audience. Conference. I also wanted them to share with the full room.

Interaction 81

Interaction Audience Poll Tools 81

.orgSource

APRIL 1, 2024

There are technology tools that can make information and data analytics accessible to everyone. Even if you have the tools to get up close and personal with members, without a savvy marketer on your staff, it’s unlikely you’ll be able to use that technology to the greatest advantage. But—you can’t know, what you don’t know.

Trend 221

Trend Influence Taxonomy Associations 221

Qgiv

APRIL 22, 2024

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission.

Marketing 52

Marketing Guide Nonprofit Channel 52

AccelEvents

JUNE 29, 2020

With virtual events quickly becoming the new normal for the events industry, it is important that you find and make use of the best tools available to host a professional and engaging event. The use of live and prerecorded video can increase audience engagement and improve the overall attendee experience. Audio tools.

Virtual 97

Virtual Product Video Tools 97

Media Cause

OCTOBER 17, 2022

billion visits per month ( blog.hootsuite ), and AdEspresso reports that 200 million people visit an Instagram business profile everyday, with 66% of those visits coming from users that do not yet follow them. While keeping this top of mind, you should ensure you give your audience what they want and need. SEO best practices .

Content 52

Content Channel Search Case Study 52

Nonprofit Tech for Good

FEBRUARY 17, 2022

people who want to help. the tools to help you do your job. Understand Your Audience. You may be surprised to learn how easy it is to find out important participant and donor characteristics through the right tools and data. Your people, who want to help fuel your mission, need, and deserve to be heard.

Tips 334

Tips Fundraising Management Cancer 334

Association Analytics

MARCH 1, 2023

Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. With this new virtual-only audience segment, they launched a new online course that resulted in nearly $300,000 of additional revenue. Other options to consider are social and community listening.

Associations 320

Associations Product Virtual Survey 320

Nonprofit Tech for Good

FEBRUARY 5, 2023

1) Market your peer-to-peer fundraisers The first step to acquire new donors with your peer-to-peer fundraising event is to make sure people know the event is happening in the first place! Additionally, you should employ a multi-channel marketing strategy to promote your event. Keep text brief but informative.

Donor 332

Donor Fundraising Template Game 332

Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. Leverage Trends When Applicable (Or Create Your Own!)

Social Media 97

Social Media Guide Media Social 97

Qgiv

JANUARY 16, 2024

And with the right event management tools, organizing your guests and tracking your fundraising progress can be done all in one place! Auction event software offers dedicated tools for managing and conducting auctions, both traditional and online. These tools help you reach your supporters no matter where they are.

Software 52

Software Tools Management Registration 52

Nonprofit Tech for Good

NOVEMBER 22, 2021

If your nonprofit does not have a shop yet and you are looking to get started fairly quickly, you can use a tool like Shopify for Nonprofits , which is an online store you can customize to sell your branded merchandise or products. You know your audience best. For example, Heal the Bay : Create a custom Collection for your communities.

Facebook 267

Facebook Los Angeles Online Effective 267

AccelEvents

JUNE 3, 2021

Many brands have made use of virtual events as a marketing tool. If 2020 taught marketers and event marketers anything, it was that virtual events can effectively reach a large number of people and provide significant benefits that other event types simply cannot replicate. 7 Reasons Why Virtual Events Are an Important Marketing Tool.

Virtual 76

Virtual Marketing Tools Audience 76

M+R

JUNE 22, 2023

Read time: 4 minutes Like many dads, I am highly susceptible to Tool Envy. So when I spot a tool that has real, honest-to-goodness usefulness, it’s irresistible. Just upload their information into Meta, Google, or your DSP of choice, and target them as a custom audience. Run specialized cultivation ads to inactives.

Los Angeles 101

Los Angeles Audience Google Channel 101

Achieve

AUGUST 12, 2021

Communicate with your audience by showing engaging photos of your work or a testimonial. Ask them to think about their connections to your cause, share anything they’ve helped accomplish for your mission, and do their best to tell their stories in a compelling way that resonates with their audience. from a staff member or volunteer.

Audience 82

Audience Tips Fundraising Social Media 82

Nonprofit Tech for Good

NOVEMBER 11, 2022

You also need to talk to everyone, not a specific audience. Yes – this is the opposite of every marketing rule that says to be specific & target your audience, but it can’t be a PSA if it’s only addressing half the population. If you produce a video, you can use it for PSAs, social media and direct people to it via email.

Public 332

Public Service Script Oregon 332

Forum One

MAY 11, 2021

MarTech) is constantly evolving with new products coming onto the market daily to address organization and audience needs. One of the most important benefits to creating a MarTech stack is the ability to break down data silos and fully integrate all your tools into a digital ecosystem. 5 foundational MarTech tools.

Tools 53

Tools Tips Integration Evaluation 53

The Modern Nonprofit

JANUARY 2, 2024

Estimated Reading Time: 6 minutes From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials Imagine harnessing the power of authentic stories to attract new supporters, boost credibility, and inspire people to rally behind your nonprofit’s cause. This widespread use maximizes their impact.

Story 104

Story Guide Support Analysis 104

Nonprofit Tech for Good

JANUARY 17, 2019

A great social media content calendar can help you: Save time : we’re all busy, which means that sometimes we can forget to update our social channels – especially if you don’t have a dedicated social media manager. 3) Decide on your channels. The next step is to focus on your best-performing channels.

Calendar 277

Calendar Social Media Content Media 277

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

How much effort are your social media channels really worth? What are the right tools to help measure success? According to David Almacy, the best five tools to measure social media ROI right now are: TweetDeck. Some of these tools are free, some are paid, and some offer both free and paid versions. By Sacha Evans.

Social Media 119

Social Media Channel Difference Media 119

Nonprofit Tech for Good

FEBRUARY 12, 2021

By Kelly Pullin , Marketing Manager at RoundUp App – the nation’s largest tool for rounded up donations, giving nonprofits across the country a new stream of recurring giving. RoundUp App is the nation’s largest tool for rounded up donations. That way people are able to support the causes they care about, no matter what.

Effective 278

Effective Fundraising Nonprofit Channel 278

Forum One

MARCH 12, 2024

AI tools are already being used by many organizations to brainstorm ideas, find efficiencies, and explore new ways of working. The good news is that many tools are incredibly user-friendly, and experimentation can be one of the best ways to learn what works for you. But if you’re just starting out, you’re not behind! Copyediting.

Social Media 80

Social Media Images Video Media 80

Bloomerang

MARCH 26, 2024

How effective were your various marketing channels and efforts? For example, did your marketing channels or activities have less/more impact than they’ve had in previous campaigns? What did various audiences like/dislike about the campaign in terms of registration, fundraising, donating, and the overall campaign? Your messaging?

Campaign 84

Campaign Tips Online Fundraising 84

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Segment your audience. You need to find ways to resonate with the people you’re trying to reach if you want to turn interest into action. Measurable.

Digital 59

Digital Marketing Create Social Media 59

EveryAction

AUGUST 25, 2022

Digital advocacy forms are tools used to move nonprofit supporters to take action in support of your mission—no matter where they live. In order to channel that enthusiasm, it’s important to make advocacy accessible to supporters and not leave anyone behind. million messages that year using our tools.

Digital 130

Digital Advocacy Fundraising Channel 130

Nonprofit Tech for Good

OCTOBER 25, 2019

Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. Given the significant fundraising opportunities this tool presents, it’s absolutely worth the effort to determine how you can use it most effectively. 2) Cross-promote via multiple channels.

Facebook 221

Facebook Raise Fundraising Audience 221

EveryAction

JUNE 21, 2023

Why LGBTQ+ advocacy is always-on from here on It’s more important than ever for LGBTQ+ organizations to effectively advocate on behalf of LGBTQ+ people. The Human Rights Campaign (HRC) declared a national state of emergency for LGBTQ+ people on June 6, 2023, the first state of emergency ever declared in its history spanning four decades.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. Additionally, audiences are likely to open and engage with direct mail. Research and exploration.

Mail 52

Mail Fundraising Nonprofit Channel 52

ASU Lodestar Center

DECEMBER 5, 2017

Storytelling is a strategic tool that has been used since the beginning of humanity to transmit a meaningful message to others. Through stories, people can speak out their minds, share wisdom, and pass information to others. Select Your Audience. Of course, not everyone on this planet is your audience. Know Your Goals.

Storytelling 45

Storytelling Audience Channel Story 45

Candid

DECEMBER 12, 2022

For example when watching a video, audio and visual channels activate separate parts of the brain , and when these two elements combine, it helps supporters better understand and engage with your mission. . Get to know your audience. The style, tone, and core message of your explainer video should be dependent on your target audience.

Video 105

Video Support Tips Audio 105

Qgiv

JUNE 29, 2021

Social media is an incredibly powerful storytelling tool for your nonprofit. To make posting easier, we’ve rounded up some of our favorite time-saving tools to help you create the best nonprofit social media campaign ever. Tools for Scheduling and Publishing Posts. Sprout Social is another social media publishing tool.

Social Media 89

Social Media Tools Media Create 89

AccelEvents

JUNE 29, 2020

With virtual events quickly becoming the new normal for the events industry, it is important that you find and make use of the best tools available to host a professional and engaging event. The use of live and prerecorded video can increase audience engagement and improve the overall attendee experience. Audio tools.

Virtual 52

Virtual Product Video Tools 52

Nonprofit Tech for Good

MARCH 21, 2019

Social fundraising is when people (supporters, donors, evangelists, fundraisers, etc.) Nonprofit awareness: Social fundraising can help to connect your organization with people who might need your help, and also, people who might want to contribute and help. You can still use this channel to do all of your usual promoting.

Practice 272

Practice Fundraising Online Social 272

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media provides plenty of tools to help you create an effective strategy that can make a huge difference in your organization and help you meet the goals you set. Engagement. Fundraising.

Social Media 52

Social Media Media Guide Social 52