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Nonprofit Marketing: 3 Easy Ways To Grow Your Audience

Top Nonprofits

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action.

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3 Channels to Use to Effectively Market Your Small Business

Nonprofits Source

By regularly posting content to a variety of platforms like Instagram and Facebook, you can encourage new audiences to check out your business and increase your brand visibility. Mixing up your content can help you keep audiences engaged and eager to check out your latest post.

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How to Use Local Business Partnerships to Grow Your Donor Base Affordably

Network for Good

How to Use Local Business Partnerships to Grow Your Donor Base. There are several ways you can tap individual gifts, but one of the most effective ways is using local business partnerships. Local businesses can act as a funnel for new donors, and your organization has a lot to offer these businesses in return.

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Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

You also need to talk to everyone, not a specific audience. Yes – this is the opposite of every marketing rule that says to be specific & target your audience, but it can’t be a PSA if it’s only addressing half the population. Research your local radio, broadcast television (ABC, NBC, CBS, PBS, etc.)

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

The YouTubers who manage those channels know how to tell a story and they are experts in their field. This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. For one compelling reason.

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How Nonprofits Can Steward Corporate Donors on Social Media

Nonprofit Tech for Good

And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. The two organizations are partners that share the same cause – fighting hunger – yet they have different philosophies and audiences, leading them to pursue different approaches with fundraising and communications.

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Earn More Giving Tuesday Donations with Multi-channel Marketing

Qgiv

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Here are some tips!

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