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Are You Stewarding Your Donors?

The Fundraising Authority

A few weeks ago, I wrote an article called Prospect. An astute reader e-mailed me after the article was published to remind me that I forgot one important piece of the puzzle: stewarding donors after they give. Using newsletters, e-mails , videos, podcasts, websites, non-ask events , etc. What is Stewarding? Engage them.

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[ASK AN EXPERT] Do All Donors Need A Thank You Within 48 Hours?

Bloomerang

And I, like you, feel the imperative of a prompt, personal thank you that’s powerfully indicative of the impact of the donor’s gift. If your donor is stuck in processing mode for weeks or months after giving, you’ll miss out on their most-likely-to-give-again period – a time when you could have received a second gift.

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4 Communications Strategy Tips for Donor Retention

sgEngage

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet.

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10 Fundraising Statistics Every Nonprofit Should Know

Neon CRM

Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail. It can be difficult to track people who read a direct mail appeal and respond by donating online.

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Nonprofit Donor Engagement Strategies: Breaking Through the Noise

Neon CRM

Ask: Send a personalized request for support that acknowledges the donor’s past gifts and shares the impact their donation will make. Thank: Always send a “thank you” message to every donor, no matter the size of their gift. Embrace Analog Donor Engagement Strategies When was the last time you got a card in the mail?

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4 Strategies to Retain Your Nonprofit’s Corporate Sponsor

Achieve

This is why it’s so important to keep a sponsor’s attention, even after your silent auction , run/walk/ride, or other event concludes. In this article, we’ll cover the top strategies to retain your nonprofit’s corporate partner and earn much-needed support for your organization year-round.

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Who Gets to Be in Your Nonprofit’s Major Donor Portfolio?

Bloomerang

When you’re determining who to cultivate for your major donor portfolio, do you simply look at everyone who gave more than $1,000 (or whatever your major gift amount is) and dump them all into your portfolio for the year? Where Do Qualifying and Tiering Donors Fall Within Major Gift Fundraising? I confess: I used to do that.

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