DNL OmniMedia

NOVEMBER 12, 2020

Because of this, it’s important to carefully measure major gifts key performance indicators (KPIs) to understand the success of your program as a whole and specific strategies individually. You’ll explore major gift metrics through the following guide: Overview of Major Gift Fundraising Data. Overview of Major Gift Fundraising Data.

Metrics 52

Metrics Gift Track Tech 52

M+R

NOVEMBER 28, 2022

The deadline to join the 2023 Benchmarks Study is THIS Friday, December 2. The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Mostly, that involves collecting and coding a big stack of data, which our analytics team will stir together (anonymously!) Read time: 2 minutes.

Benchmark 75

Benchmark Studies Analysis Trend 75

M+R

OCTOBER 15, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. Participation primarily involves collecting and coding a big stack of data, which our analytics team will combine (anonymously!) Read all about it: The 2021 M+R Benchmarks Study is here. Read time: 2 minutes.

Benchmark 97

Benchmark Data Map Help 97

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. Designers of these civic tech platforms and apps are already measuring results, such as the number of users, and are very familiar with tools like Google Analytics. Hone in on your true scope of influence.

Metrics 50

Metrics Method Tech Government 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The panel featured some previews from a recent research study “ How Strong Is Your Social Net? The panel also featured, Mary Beth Smith, from the SF Ballet, who share her organization’s experience integrating social media into marketing strategies since 2007. The panel was on social media, adoption, and measurement.

Metrics 96

Metrics Facebook Data Measure 96

M+R

NOVEMBER 29, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. Participation primarily involves collecting and coding a big stack of data, which our analytics team will combine (anonymously!) Read all about it: The 2021 M+R Benchmarks Study is here. Read time: 2 minutes.

Benchmark 87

Benchmark Analysis Aggregator Advocacy 87

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. The Challenges of Measurement : Getting Agreement on What To Measure.

Measure 101

Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I have been thinking a lot about actionable social media measurement strategies that are fit and trim and light on their feet! Inspired by the Measure Everything: Is Your Nonprofit Facebook Page Worth It? , You should also be thinking about what to measure and an efficient method for collecting that data before you begin.

Social Media 113

Social Media Measure Action Media 113

Forum One

APRIL 20, 2010

So you're tracking your web analytics, and your metrics are going up in all categories. To help with this, Convio has released their Online Nonprofit Benchmark Study , which shares 2009 data from over 500 of their clients. Tags: Influence Performance Measurement Tips & Trends.

Metrics 52

Metrics Measure Web Convio 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Many nonprofits often address measurement at the end of a project or program or fiscal year, but by putting it first it enables organizations to build a thoughtful strategy. Measurement Challenges.

Summary 94

Summary Social Media Measure Media 94

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2009

Over two years ago, I made a screencast about Web Analytics for Nonprofits that covered the basics of using google analytics, web metrics, and some nonprofit case studies featuring Laura White and the Idealist. That's just about when I discovered Avinash Kaushik's blog, Occam's Razor and his first book on Web analytics.

Analytics 94

Analytics Web Screencast Metrics 94

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

Measuring this requires some surveys of fans as well as counting the number of insights gleaned from posts and discussions from Fans. To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. Tags: facebook metrics. I have not done this yet.

Metrics 97

Metrics Benchmark Facebook Experiment 97

M+R

OCTOBER 20, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Mostly, that involves collecting and coding a big stack of data, which our analytics team will stir together (anonymously!) with data from dozens of other nonprofits to create a pot of averages, trends, and key metrics.

Benchmark 18

Benchmark Studies Analysis Metrics 18

Whole Whale

SEPTEMBER 8, 2023

The 5 key points from “Ogilvy on Advertising” Do your homework – Study the product, its competitors, and research consumers’ views before developing advertising. Learn from direct response – Study annual appeals, door knocking, and other methods that inspire immediate action. Thorough understanding leads to big ideas.

Lesson 59

Lesson Fundraising Digital Test 59

sgEngage

SEPTEMBER 7, 2022

Be clear in how you measure job performance so everyone on your team understands their duties and the expectations around their role. Measure the most important goals that lead to results. Successful organizations create a quantifiable performance evaluation using fundraising software to identify the top 3–4 metrics.

Develop 74

Develop Management Gift Proposal 74

Qgiv

APRIL 9, 2024

You can use LinkedIn to connect with potential corporate partners, recruit volunteers, and share professional content like reports, case studies, or success stories. YouTube YouTube offers a platform for longer-form video content, which is great for sharing more in-depth stories, case studies, and event recordings.

Social Media 52

Social Media Media Guide Social 52

Connection Cafe

MAY 9, 2013

Similarly, the results or value of efforts we make in our fundraising can accurately be measured in numbers. Fortunately for those new to peer-to-peer performance analytics, a readily available body of work has been developed on this topic. How Do I Use Metrics with My Event? Too often we equate effort with value.

Analytics 40

Analytics Benchmark Fundraising Metrics 40

Amy Sample Ward

MARCH 2, 2009

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. So now, finally, we get to the metrics. By charting out the problems, strategies, benefits, and values first, we give ourselves a better picture to pull out metrics.

ROI 135

ROI Case Study Metrics Student 135

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Profit/loss.

Metrics 42

Metrics Benchmark Fundraising Stats 42

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Source Everything ! For instructions on how to do just that, click here.).

Metrics 55

Metrics Benchmark Rate Newsletter 55

Connection Cafe

MARCH 3, 2020

Just last year, MIT’s Center for Information Systems Research released a study that showed exactly how much companies in the commercial sector benefit from having a tech-savvy board. In fact, companies with digitally literate board members significantly outperformed their peers on key metrics. What is a KPI? KPIs Start with Goals.

Goal 45

Goal Data Metrics Hype 45

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 1, 2012

” The sense-making part is so important! And, one of the questions that keeps coming up is “How do we get our board or senior staff off their addiction to the wrong metrics, like views?” ” You have to show the connection between the metric and what matters! The Honest Looser Award.

Reddit 98

Reddit Data Time DC 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Along with measuring against impact results, it is important to look at how much time has been invested. What are the right tools to help measure success? Measure program success, not just analytics. Analytics are just one indicator of success. Simply Measured. Are we actually making a difference?

Social Media 119

Social Media Channel Difference Media 119

Care2

JANUARY 6, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Which metrics will help you achieve it?

Analytics 54

Analytics Google Social Media Websites 54

sgEngage

MAY 12, 2023

Comprehensive online auction software improves every aspect of the fundraising process, from sending personalized communications using your donor data to generating real-time analytics that measure engagement and fundraising progress. After your virtual auction , study your engagement data and revenue totals.

Virtual 67

Virtual Build Stream Software 67

Nonprofits Source

JUNE 22, 2017

Step 2: Set expectations and key performance indicators to measure progress. A study by Ahrefs found that only 5.7% Intangible Measurements : Identity how, and most importantly why , people behave the way they do when they engage with your brand. The best way to measure that growth is with Google Analytics.

Digital 111

Digital Marketing Guide Chapter 111

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 14, 2011

Yesterday, I blogged about the &# Valid Metrics Framework &# from the AMEC that provides a suggested guide post for selecting the right metrics to measure social media in the context of an integrated communications campaign. . Source: HBR = Branding in a Digital Age.

Measure 103

Measure Storytelling Metrics Phase 103

Amy Sample Ward

NOVEMBER 5, 2012

Last week, we launched one of the most important pieces of the system for our team; the back-end analytics dashboard. One of the key metrics we obsess over is the referral rate organizations are experiencing from their ActionSprout campaigns. Case Study: ActionSprout and David Suzuki Foundation.

Comment 259

Comment Share Support Facebook 259

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 26, 2008

I've been in brainstorm mode for a panel called Social and Nonprofits ROI: Case Study Slam that I submitted. This is a new and improved version of the Social Media Case Study Slam I organized at the NTC last year. I will do an overview connecting the idea of metrics to poetry. " organized by Kami Huyse.

Case Study 50

Case Study ROI Social Media Studies 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

I’ve been reflecting on why some nonprofits do a better job of measurement and learning, while others do not. The nonprofits that embrace measurement have a data-driven culture. Data is focused on the metrics that are specific to social media channel. Example of A/B Testing Results. What is the difference?

Culture 115

Culture Data Measure Social Media 115

Amy Sample Ward

SEPTEMBER 20, 2010

Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. Google Analytics – [link]. Tip: You can also get Google Analytics for your Facebook Page!

Tools 162

Tools Tech Map RSS 162

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 29, 2008

E-Metrics: Followers, Friends, and Fans - Expanding Your Online Community View SlideShare presentation or Upload your own.   In that post, he describes one technique - make yourself a public case study.     Our session is on the social media metrics track and one of a few that are geared for nonprofit folks.

Digg 88

Digg ROI Twitter Slides 88

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds. This is a book giveaway that John Haydon did for my book, Measuring the Networked Nonprofit. Experiment, Measure, Learn, and Revise. John Hadyon suggests not calling it posting, but planting seeds.

Practice 107

Practice Tips Social Meme 107

NonProfit Hub

MARCH 3, 2016

He is the founder and CEO of Metric Insights. He founded the company in 2010 to transform the way business intelligence is performed so organizations of any size can quickly and easily deploy powerful analytics. For businesses and nonprofits, big data is generally composed of measuring, monitoring and tracking performance.

Accessibility 28

Accessibility Data Metrics Nonprofit 28

Bloomerang

FEBRUARY 1, 2023

This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. Google Analytics provides valuable insight into your website and its successes. Then, use the Google Analytics app to check your standings from anywhere. Individual tasks.

Org 82

Org Raise Tools Help 82

Beth's Blog: How Nonprofits Can Use Social Media

MAY 29, 2013

Last month, Stephanie Evergreen wrote an awesome guest post called “ Six Steps to Great Charts ” with lots of practical tips for using the Excel chart feature to visualize your social media measurement data. The vertical is used to label and measure different items. The six steps: Step 1: Which Chart is Best?

Chart 105

Chart Comparison Data Measure 105

Association Analytics

JANUARY 12, 2022

Data analytics can be a great unifier for your organization, helping get staff at every level, from the board down to the implementers, align around your important objectives. Of course, first, you must get your organization to evolve and more uniformly embrace data and analytics, which we know can be quite challenging.

Goal 169

Goal Data Support Metrics 169