TechImpact

SEPTEMBER 17, 2014

Image courtesy of Mass Communication Specialist 3rd Class Nicholas Hall. Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. Analytics are like the fuel for the aircraft carrier.

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Analytics Websites Nonprofit Attention 158

Nonprofits Source

JANUARY 26, 2023

Applying for the Google Ad Grant can help you reach new heights with your digital marketing. Whether you want to boost donations, promote your services to beneficiaries, or share educational content about your cause on Google Search, the Google Ad Grant can help you get there. How do Google Grants work?

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Application Grant Google Guide 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

A Quick Guide to Google My Business for Startups and SMEs. Are you an SME or start-up business looking to find out more about Google My Business? Google My Business: A Great Opportunity for Your Small Business or Startup. You pull out your phone and type it into Google Maps. What is Google My Business (GMB)?

Google 64

Google Business Guide Map 64

Nonprofits Source

DECEMBER 13, 2023

Every day there are 70,000 health-related searches per minute. Google’ is on the rise as more patients and consumers research symptoms, practices, and health tips before ever stepping foot into a medical facility. This enables more interested customers to find your organization online through improved search rankings.

Practice 52

Practice Marketing Strategy Search 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

A Quick Guide to Google My Business for Startups and SMEs. Are you an SME or start-up business looking to find out more about Google My Business? Google My Business: A Great Opportunity for Your Small Business or Startup. You pull out your phone and type it into Google Maps. What is Google My Business (GMB)?

Google 52

Google Business Guide Map 52

Tech Soup

FEBRUARY 11, 2016

Last spring, Google made our entire search histories available for download and viewing. If you're a regular Google search user, there is an incredibly detailed daily diary of your life and interests just waiting for you to look at it. " Steps to View Your Google Search History. on October 15, 2012?

History 36

History Search Google Fun 36

Kindful

MAY 12, 2021

When it comes to answering your questions as a nonprofit professional, using search engines like Google is a fast and effective way to find information. When the world presented a challenge, nonprofit professionals turned to Google for solutions. Source: Google Trends. Your nonprofit and SEO. Set up your tracking systems.

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Online Fundraising Adopt Search 73

Twenti - Digital Marketing For Nonprofits

MAY 13, 2020

Google One Today and How it Improves Nonprofit Outreach. Find out how the Google One Today app will increase your outreach and excite your supporters. What is Google One Today? Google One Today is a new donation app released by Google. by Olivia Warnes. Why you’ll love it. Social donating increases outreach.

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Google FAQ Nonprofit Grant 52

Nonprofit Tech for Good

DECEMBER 13, 2018

Having access to Google Analytics for your website is key to getting to the roots of the problem. For example, if you’re hoping that a lot of people find your nonprofit through search engines, a minimal number of visitors from organic search can signal a problem with the search-friendliness of your website and content.

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Websites Nonprofit Guidelines Phone 245

Tech Soup

OCTOBER 22, 2013

Web analytics can help reveal how much traffic your site is getting and how people are finding it. You can also use analytics to see how long people are staying on your site and which pages are the most popular. But are you missing out on some of the most useful features in Analytics? Google Analytics Academy.

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Analytics Web Resource Tutorial 58

TechImpact

APRIL 23, 2014

Image courtesy of Stable Cash Income. Organic searches. “Go Go ahead and Google it.”. The vast majority of web users are using Google to identify which webpages have the information they’re searching for. Problem is, there is little to no analytics attached to the direct traffic. come to mind? Social media.

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Generation Websites Social Media Search 234

Bloomerang

DECEMBER 19, 2023

Top feature: Users gain insight into online traffic, transaction times, website visits by device type, and conversion rates with real-time analytics. Google Workspace Platform overview: Google Workspace for Nonprofits is a flexible productivity and communication platform with multiple apps to streamline team collaboration.

Software 88

Software Free Tools Adobe 88

Cloud 4 Good

APRIL 27, 2021

Many other platforms, including Google, use “ inferred demographics ” to gain more insights about individual users to provide personalized ads. Like the children’s fairy tale Hansel and Gretel , you are leaving a trail of crumbs across the internet as you are searching, researching, or even watching a new show on Netflix.

Social Media 68

Social Media Personal Demographics Media 68

Bloomerang

FEBRUARY 1, 2023

Or, your marketing team may snap an image at an event and edit it on an app to immediately post on Instagram. Constituent search. Constituent search features allow your staff to read up on each individual donor’s profile before going to meetings or events.

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Org Raise Tools Help 82

sgEngage

AUGUST 23, 2023

Have you ever experienced a twinge in your neck, itch in your throat, or another random symptom, and turned to Google for answers? If so, you’re in good company — a whopping one billion searches per day are health-related! Assess website analytics. Optimize the user journey. Strategize how to meet users’ needs.

Websites 80

Websites Organization Tips Map 80

Allegiance Group

APRIL 15, 2024

Follow accessibility guidelines such as ensuring sufficient contrast between text and background colors, adding alternative text to images, putting captions on videos, and making it possible to navigate the site with keyboard controls. Audit your content to evaluate how well your website meets user search intent.

Fund 52

Fund Donor Strategy Search 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 23, 2011

She set up a private Facebook Group to facilitate our support for the campaign. A few weeks ago, she reported back to the group some of the results of our work with some insights based on Google Analytics charts. Shonali kindly agreed to an interview to share this story more broadly. Click Image to see larger version.

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Analytics Interview Story Phase 99

Byte Technology

AUGUST 22, 2017

So it’s important to find and fix broken links as soon as possible, as having too many can affect search engine rankings, bounce rates, page views and more. The best way to do this is to start with Google Analytics and Search Console, which will show you where your visitors are coming from and how they’re interacting with your site.

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Plugin WordPress Images Library 100

Byte Technology

APRIL 27, 2017

And there’s an added bonus: people tend to use search engines in a question format, so having an FAQ can actually help improve your site’s visibility to the complex algorithms of Google, Yahoo etc. With it you can customize how the questions are ordered on the page and add images if you wish.

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Plugin FAQ WordPress Site 100

Neon CRM

NOVEMBER 30, 2023

Make Your Site Discoverable Through SEO Search engines use search engine optimization (SEO) to determine which pages appear at the top of search listings. Technical SEO increases search visibility through a series of website and server optimizations. Humans tend to respond to images of fellow humans.

Websites 52

Websites Practice Nonprofit Search 52

John Kenyon

SEPTEMBER 17, 2018

Google Analytics has a section called Affinity Categories. Based on the websites that people visit before and after they visit your website, along with other information Google collects, Google Analytics categorizes the kinds of content that interest your website visitors. What does the data show?

Websites 52

Websites Analytics Google Demographics 52

sgEngage

APRIL 18, 2022

Have you ever experienced a twinge in your neck, itch in your throat, or another random symptom, and turned to Google for answers? If so, you’re in good company — a whopping one billion searches per day are health-related! Review your website analytics. Let’s dive in! Map and optimize the user journey.

Websites 78

Websites Organization Tips Map 78

Tech Soup

NOVEMBER 18, 2014

Web analytics tools gather data that can help nonprofits better engage stakeholders, drive donations, and measure the success of their online presence. Unfortunately, according to a new study by the Nonprofit Times and data analytics firm, Cardinal Path , nonprofits may not be making the most of the data our websites have for us.

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Websites Analytics Google Social Media 61

Tech Soup

APRIL 14, 2015

One of the most effective ways to gain exposure for a nonprofit is by appearing at the top of online search results. It's practically free advertising to appear in a search results list when a donor, partner, or constituent "googles" phrases that are related to your organization's services.

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Search Websites Tips Headline 36

NetWits

NOVEMBER 24, 2010

Here are a few ideas for you: Keywords you use on your website or in your analytics. Twitter search is your best friend for finding out what’s going on in the real time conversation world of microblogging. Get set up on Google Alerts to monitor the web at large. Get set up on Google Alerts to monitor the web at large.

Social Media 171

Social Media Media Social RSS 171

Forum One

MARCH 29, 2010

When accessing the internet, people use a search engine 91 percent of the time (equivalent to the percent accessing their email). Two thirds of those searchers use Google over any other search engine. What if you could make sure when a user types in a search query to Google, your site was at the top of the list?

Adwords 70

Adwords Google Search Test 70

fusionSpan

MARCH 30, 2022

Tableau Dashboards combine images, visual objects, text, and other components to present a comprehensive view of your data. Tableau also supports a variety of data connections, including Presto, MemSQL, Google Analytics, Google Sheets, Cloudera, Hadoop, Amazon Athena, Salesforce, SQL Server, Dropbox, and a number of others.

Chart 52

Chart Map Data Database 52

Nonprofit Tech for Good

JULY 14, 2014

To effectively work with image and video content, your new media manager must be adept at using photo and video editing software. Cropping images, adding borders or text, and creating visually compelling slideshows are skills acquired only through practice. Photo and Video Editing Ability. Community Building.

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Skills Management Media Social Media 279

Nonprofit Tech for Good

MAY 18, 2020

By Grant Hensel , CEO of Nonprofit Megaphone – an agency that specializes in Google Grant management for nonprofits. Nonprofit Megaphone is Google Certified and supports over 300 nonprofit clients. What is the Google Grant? Example Use Cases: Google Grant Case Studies. A Real-Life Example.

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Google Grant Guide Adopt 331

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 16, 2007

As part of some research for a screencast on Google Analytics for NTEN, I gave a shout out to folks asking for examples. BTW, if you are looking to learn more about how to use Google Analytics, I highly recommend the Webinar that NTEN is offering next Wednesday with Avinash Kaushik.). link to larger image.

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Analytics Google Culture Create 50

Nonprofit Tech for Good

APRIL 27, 2023

Bing Webmaster Tools :: bing.com/webmasters A free set of SEO, diagnostic, and reporting tools designed to improve your website’s rankings on Bing search results. Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic.

Digital 353

Digital Marketing Tools Resource 353

Qgiv

OCTOBER 12, 2021

Make the most of analytics and sharing tools. With a custom theme, you won’t need to compromise on your brand image or redesign core assets like your logo around what your pre-built theme can handle. Make the most of analytics and sharing tools. Research and add plugins. Use WordPress’s extensive community to find resources.

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WordPress Plugin Nonprofit Analytics 52

Get Fully Funded

FEBRUARY 23, 2021

There are two major players: Google Workspace , formerly known as G Suite, and Office 365. With Google Workspace you get: Gmail, Chat, Calendar, Drive, Docs, Sheets, Forms, and many more tools, all for just $6 a month. Google products are widely used in the nonprofit and for-profit sectors. A paid account is about $150 a year.

Tools 105

Tools Nonprofit Doc Google 105

Nonprofits Source

JANUARY 23, 2023

Google recognizes the power of search engine marketing and shares free access to its paid marketing platform with eligible nonprofits. Through the Google Ad Grants program, Google empowers charitable organizations to tap into pay-per-click (PPC) advertising, connecting them with likely prospects online.

Grant 52

Grant Google Guide Nonprofit 52

Twenti - Digital Marketing For Nonprofits

MAY 26, 2020

Combine an image or story on Instagram with a donation link for an engaging call to action. Don’t make them spend ages searching to find this out! Have the donate now button in a uniform spot on all pages, so supporters don’t have to waste any time searching. This can increase donations by up to 190%!

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Donation Tips FAQ Social Media 52

Tech Soup

SEPTEMBER 25, 2014

You enter basic search terms (like your organization's name) in any search engine and your website doesn't come up easily. You're afraid to look at Google Analytics to find out how much actual traffic is coming to your website. Images: Image 1 : Idealware. Image 2 : somchai rakin / Shutterstock.

Websites 67

Websites Free Mobile Images 67

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

In Google Analytics I'm closing looking at referrals. I did a comparison of time on-site with top referrals and Twitter referrals stay longer than Google. Automating Listening: You can automate your listening by using a tool like Tweetscan and search for particular terms - like nonprofit. Is Twitter A Traffic Tool, Not.

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Twitter Ratio Google Artist 74