The MatrixFiles

MARCH 25, 2024

But associations also use their AMS to track event registrations, purchases, advertising, subscriptions, and sponsorships. Historically, associations view their AMS as merely a cost center: technology with a fancy price tag to track what the association and members are doing. Are you tracking abandons in Google Analytics?

Generation 264

Generation Registration Associations Amazon 264

Nimble AMS

DECEMBER 27, 2022

Not every organization that uses business analytics must be a for-profit company. Professional societies, trade associations, and nonprofit groups can all use analytics tools to improve their staff operations, reach more members and non-members, and make meaningful progress toward their mission and goals. .

Analytics 135

Analytics Associations Business Software 135

M+R

DECEMBER 9, 2022

We hope you like acronyms, because Google is making some big changes — and that means nonprofits will need to understand some important technical details in order to effectively reach, track, and mobilize supporters. Universal Analytics (a.k.a. A strong cup of coffee might not hurt either. Recommended events can be found here.

Analytics 90

Analytics Google Track Data 90

TechImpact

JULY 30, 2014

Google Analytics, where would I be without you?”. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole. Once you’ve quenched your thirst for analytics with the easy stuff, what’s the next step?

Analytics 223

Analytics Statistics Google Demographics 223

Association Analytics

JUNE 21, 2023

If you’re struggling to find someone to share your data woes with, we’re here to help you decipher the signs and get you back on track. Older models tended to be AMS-centric, leading to siloed data, static reports, and that trapped feeling. Solution : Solve this challenge by creating a data capture policy. Probably not, right?

Associations 319

Associations Challenge Data Taxonomy 319

TechImpact

SEPTEMBER 22, 2014

Analytics serve as a window into the effectiveness of your nonprofit’s content marketing. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics.

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Analytics Twitter Nonprofit Statistics 177

Whole Whale

MARCH 27, 2023

As you may know, Google Analytics is deprecating support for the 13+-year-old Universal Analytics. As the clock runs out on the year, consider the types of requests you start getting for historical data from Universal Analytics. More details on this from Google: Export and share reports – Analytics Help.

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University Analytics Data API 52

Whole Whale

JUNE 21, 2023

Lead tracking software is common in the business-to-business (B2B) world where sales teams need to know the when/where/who of companies checking out their online resources. Many analytics platforms like Google Analytics, Facebook Web Insights, LinkedIn Website demographics and others show aggregated and anonymized data of website users.

Track 52

Track Software Donor API 52

Nonprofit Tech for Good

FEBRUARY 6, 2022

However, nonprofits are guided by a mission- like providing education in under-served areas, supporting research to find cures to diseases, creating community among a specific group of people, and more. Nonprofits have assets but instead of owners having equity in the balance sheet, net assets are tracked for a nonprofit.

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Software Guide Award Grant 309

Qgiv

JANUARY 25, 2023

Luckily, nonprofit organizations can track website activity to make those essential changes by viewing user data through the use of Google Analytics 4. This blog post will discuss what Google Analytics 4 is, why nonprofits should use Google Analytics 4, and how to get started with Google Analytics 4.

Analytics 52

Analytics Google Guide Stream 52

Whole Whale

NOVEMBER 23, 2022

There are a lot of different analytics dashboards out there, so it can be tough to know which one is right for your nonprofit. To help you decide, here are four things to look for in an analytics dashboard: . Flexibility : The best dashboards are flexible enough to track the metrics that are most important to your nonprofit.

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Analytics Tools Wikipedia Track 52

Whole Whale

APRIL 6, 2022

Starting July 1st, 2023 all Universal Google Analytics accounts will stop pulling in new data from your website. Legacy data in Universal Google Analytics Accounts will be available until the end of 2022 – at least 6 months based on recent announcements ( Universal Analytics will be going away ). DO THIS STUFF NOW.

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University Analytics Google Grant 59

The Modern Nonprofit

MAY 16, 2023

Estimated Reading Time: 3 minutes Creating Unforgettable Nonprofit Events for Maximum Impact Ever been to a nonprofit event that left you in awe and inspired to make a difference? We’ve cracked the code to creating such unforgettable experiences! These tools can help you sell tickets , promote your event, and track attendees.

Impact 98

Impact Create Nonprofit Awareness 98

Forum One

AUGUST 3, 2022

Without robust data and analytics, any organization’s strategy is just a series of guesses. Often, our mission-driven partners are swimming in data, but need support to create systems that analyze and provide meaningful direction from that data. That’s where our Data and Analytics Team comes in. Strategy and development.

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Analytics Team Data Skills 67

TechImpact

SEPTEMBER 17, 2014

Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. You might be asking yourself at this point: “But why are analytics important? Why should I spend the time reporting on them?

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Analytics Websites Nonprofit Attention 158

Nonprofit Tech for Good

APRIL 2, 2023

1) Creating Custom Donation Appeals in Minutes Use ChatGPT to craft a sequence of donation appeals with the goal of encouraging your stakeholders to make a donation. The tool can draft stewardship emails, create impactful copy for annual reports, and even generate speeches for stewardship events.

Tools 361

Tools Fundraising Analytics Analysis 361

TechImpact

MAY 23, 2014

With so much to keep track of, a lot of nonprofits struggle to optimize their social media accounts and their websites. So few nonprofits have written content strategies, a defined target audience, and are not reporting on enough analytics to really drive improvements in all these categories. A defined target audience.

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Social Media Strategy Create Media 233

Bonterra

APRIL 13, 2024

Learn more Measure program outcomes in real time Built-in reporting Bonterra’s native reporting tool empowers grants administrators to measure program outcomes, not just outputs. With access to turn-key dashboards, automated reports, and support from our team of experts, reporting impact becomes easier than ever.

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Grant Software Management Analytics 52

.orgSource

JULY 25, 2023

Keyword research—Find relevant keywords and track their performance over time. Supercharge SWOT Analytics “There are so many marketing tasks where AI can take up the drudgery and open space for more creative pursuits. Industry reports. I would look for industry reports that are up-to-date and that are from reputable sources.

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Team Marketing Build Analysis 221

Association Analytics

JULY 22, 2021

At Association Analytics, we sometimes hear concerns about data quality in the context of associations starting their journey into analytics. Spoiler alert – we’ve never encountered an association database that wasn’t in good enough shape to start performing analytics. You can even start with data analytics.

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Data Analytics Associations Registration 169

Byte Technology

JANUARY 5, 2017

By using the absolute go-to tool for digesting feedback: Google Analytics. By having the ability to track your traffic by geographical locations, knowing what type of browser they’re using and even charting their screen resolutions, JavaScript and Flash support, language etc. If you don’t have a gmail account, create one first.

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WordPress Analytics Audience Google 100

Nonprofit Tech for Good

MAY 13, 2022

UTM s stands for Urchin Tracking Module (nothing to do with sea creatures ). Whenever you see this juicy URL (in your case, filled with awesome information relating to your charity), the UTMs help your analytics tool identify and group this traffic. They are universal, so many tools track them or support adding them automatically.

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Donor Track Campaign Facebook 294

Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report.

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Action Report Practice Fundraising 73

NetWits

MAY 26, 2011

Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. fact that I can often be found laying in bed at 6am and digging through client web reports. Google Analytics Dashboard. What is it? What to do with?

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Report Web Analytics Comparison 251

Nimble AMS

MARCH 8, 2023

Forbes defines innovation as “ something different that creates value. But how can an AMS create value in your organization ? If you want to offer real insights for your organization, look for an AMS that offers user-friendly reports and dashboards. What does innovation mean for your association?

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Associations Experiment Tips ROI 117

Cloud 4 Good

SEPTEMBER 8, 2021

Your CRM is a key tool for engagement and can drive your fundraising strategy, moves management, campaign analytics, and operational reporting. A data warehouse is a structured database that supports reporting, segmenting, and analytics needs.

Roles 112

Roles Data Strategy Technology 112

Bonterra

APRIL 11, 2024

Purpose-built data management, reporting, and participant engagement tools help your team and providers positively impact the lives within your community. We don't just provide another tool — we provide insights based on the success we’ve seen with similar agencies and programs, so you can create more impactful programming for your community.

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Public Software Management Los Angeles 52

Nimble AMS

JUNE 4, 2022

Involve the member perspective in event planning by creating a committee of member volunteers. Try creating SMART goals to make the process manageable and keep your association on track for achievement. . Use AI and predictive analytics to assess which individuals are most likely to attend upcoming events. Learn more.

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Associations Goal Technology Analytics 121

Greater Giving

MAY 12, 2021

If that’s the case, it may be time to create a “culture of fundraising” within your nonprofit. Developing a strong fundraising culture within your organization creates the mindset that guides every interaction your team has with donors and strengthens the commitment they have to your mission. What is a culture of fundraising?

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Culture Create Phase Fundraising 94

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Because engagement is critical to retaining members, many associations are using a member engagement score to track and build loyalty. Award Nominees.

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Aggregator Associations Activities Active 169

Qgiv

JUNE 29, 2021

According to our report, Navigating the Unknown: 2020 Findings to Future-Proof Your Fundraising , social media posts were the number one driver of charitable gifts in 2020—ahead of email and direct mail appeals! Sprout includes content approval tools, social media analytics, and a shared content calendar view. The good news?

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Social Media Tools Media Create 89

Media Cause

FEBRUARY 24, 2023

In October 2022, Google announced they would replace their Universal Analytics (UA) with their next-generation measurement solution Google Analytics 4 (GA4) , on July 1st, 2023. By default, GA4 will track Page view, Scroll, Outbound link clicks, Site search, Video Engagements, File Downloads, and Form Tracking.

Analytics 52

Analytics Google University Alternative 52

Nonprofit Tech for Good

APRIL 10, 2022

Create custom graphics for powerful quotes, statistics, and call-to-actions. This is especially relevant to those nonprofits that do not create a lot of content – retweeting relevant content on Twitter empowers them to be active and interesting on Twitter. 8) Get to know your Twitter Analytics Dashboard.

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Twitter Practice Social Media Nonprofit 355

Nucleus

AUGUST 17, 2021

If you survey your members too often, you create a condition called “survey fatigue.” And they are right: Too many surveys from too many departments or groups in the association not only creates fatigue in your audience; it also sends a message that no one is coordinating data collection. If you can create a shorter tool, do it.

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Survey Data Analytics Associations 130

Nimble AMS

APRIL 29, 2023

However, of the association professionals who said they plan on increasing their IT budget, 72% report they feel technologically prepared for the future. How does your association compare? Consider an AMS that leverages artificial intelligence (AI) and predictive analytics to customize the member experience.

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ROI Technology Time Associations 106

Nimble AMS

FEBRUARY 3, 2022

Member management: Track user data, including dues requirements and membership status, and view it on a centralized dashboard. Member portals: Allow members to manage their membership online, track certificates, event registrations and more. Data Analytics and Reporting Tools. An AMS might include the following.

Associations 141

Associations Professional Software Tools 141

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 12, 2013

Learning Analytics comes from a report about the impact of emerging technologies for practitioners in a field. That sounds like the title of a report that NTEN might produce that surveys the technology landscape and nonprofit usage and provides an overview of what technologies nonprofits should be looking at in the next 1-5 years.

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