NonProfit Hub

JULY 17, 2014

Andrew Garberson is a guest contributor for Nonprofit Hub and the Manager of Search at LunaMetrics , a Google Analytics certified partner and search marketing consultancy. In addition to leading the SEO and PPC departments, Andrew is a GAIQ certified analytics junkie with a special interest in nonprofit marketing.

Analytics 28

Analytics Google Grant Nonprofit 28

Whole Whale

JANUARY 27, 2022

News outlets will now look more at how a CEO Tweets vs what is reported in a quarterly earnings report. LinkedIn Analytics with Shield AI tool for a personal profile. The line between personal and professional seems to overlap the higher up the person is in the company ending up at the CEO. Social Media Tools.

Profile 98

Profile Social Linkedin Audio 98

Nonprofit Tech for Good

JULY 14, 2014

As nonprofits have gotten better at implementing multichannel communications and fundraising campaigns and improving their tracking and reporting systems, many nonprofits have come to the conclusion that creating a paid part- or full-time new media manager position is worth the financial investment.

Skills 279

Skills Management Media Social Media 279

Amy Sample Ward

JULY 29, 2011

The people who donate, listen in, connect with our programs by calling in, reading or commenting online, and coming to our offline events are our community. Just because you have your own profiles now, doesn’t mean you can stop listening to the community or replying and commenting. Google Analytics for Facebook Pages.

Social Media 178

Social Media Public Media Community 178

John Kenyon

SEPTEMBER 5, 2018

I’m not talking about esoteric or hidden data in the depths of Google Analytics, I’m talking about a handful of essential foundational pieces of data. A content report doesn’t have to take more than 30 minutes a month to create. Top Online Content. Key Performance Indicators.

Data 52

Data Strategy Online Social Media 52

Amy Sample Ward

JUNE 15, 2012

You can join the conversations in the comments, or click through to the original posts to find what others are saying. To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). "" Apply today!

Hunger 120

Hunger Web America Case Study 120

EveryAction

SEPTEMBER 20, 2016

Sidenote: if you weren't able to join us for this month's webinar, make sure to follow EveryAction on Twitter + keep up with our virtual and in-person events to join us next time! Make sure to check out the all-new Social Media Content Generator from M+R + our lists of fab nonprofits to follow on Twitter to get you going.

Metrics 100

Metrics Social Media Measure Media 100

Nonprofit Tech for Good

NOVEMBER 21, 2010

Twitter: twitter.com/PanCAN , twitter.com/Advocate4PanCAN. The tools I am currently using are Facebook, two Twitter accounts (one for National messaging via @PanCAN and one specifically for advocacy efforts via @Advocate4PanCAN), YouTube, LinkedIn, MySpace and Delicious. Organization: Pancreatic Cancer Action Network. gid=104492.

Cancer 217

Cancer Social Media Los Angeles Action 217

Bloomerang

DECEMBER 19, 2023

According to a National Council of Nonprofits report , the vast majority of nonprofits operate at the grassroots level, and 88% have budgets less than $500,000. Top feature: Users gain insight into online traffic, transaction times, website visits by device type, and conversion rates with real-time analytics.

Software 88

Software Free Tools Adobe 88

Byte Technology

NOVEMBER 5, 2015

Post up-to-date information, respond to comments and delve into analytics to see what’s working and what isn’t for a solid four hours each week.

Social Media 100

Social Media Profit Media Time 100

Amy Sample Ward

JUNE 6, 2012

You can join the conversations in the comments, or click through to the original posts to find what others are saying. To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). The full report is here.

Web 117

Web San Francisco Bookmarking Search 117

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with the organization’s case for support, annual reports, theory of change, and other collateral materials. Facebook , Reddit , LinkedIn , and Twitter have great options. Help edit or review grant proposals and grant reports. Be aware of key accomplishments, metrics, testimonials, and milestones.

Fundraising 343

Fundraising Mail Law Donation 343

NTEN

JUNE 14, 2012

Last summer, we pulled together data from some of the country’s leading nonprofits to bring you the 2011 Benchmarks Extra: Facebook report, laying out basic benchmarks for nonprofit pages on Facebook. Have questions about the Benchmarks Extra: Facebook report? > Space is already filling up, so make sure to RSVP today!

Benchmark 60

Benchmark Facebook Report NTEN 60

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" This is the most important part of your web analytics.

Analytics 54

Analytics Google Social Media Websites 54

Amy Sample Ward

JUNE 17, 2010

Last week, I had a fun time moderating the June #4Change Twitter Chat on Online Community Building. Note on platform : During last week’s Twitter chat, not unlike previous chats, we dealt with some major issues around lag and load time. A blog post has, like this, one person writing it and sharing it at the end for comments.

Community 132

Community Build Local Los Angeles 132

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Dan Michel, Digital Marketing Manager, Feeding America Twitter: @dpmichel. Michel reports that those increased during the month of September at a faster rate. Social media results are also reported to senior management as part of their organizational reporting for their strategic plan.

Feeds 102

Feeds Social Media Measure Summary 102

Amy Sample Ward

MARCH 30, 2012

You can join the conversations in the comments, or click through to the original posts to find what others are saying. To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). ."

Web 132

Web Journal Children Global 132

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 18, 2010

As someone who loves to play with analytics, visuals, maps, and other geekery, I explored some of the tools and techniques to apply some of the big ideas about understanding social networks that are our book, The Networked Nonprofit. The definition of links or how you’re connected is defined however you want in social network analysis.

Analysis 104

Analysis Social Network Social Media Network 104

Tech Soup

MARCH 27, 2014

Hashtags were developed by Twitter as a means to build community: "Used sparingly and respectfully, hashtags can provide useful context and cues for recall, as well as increased utility for the track feature. Hashtags were started by Twitter, but are now supported by Facebook, Instagram, and Google+. in the comments below.

Practice 68

Practice Social Media Track Twitter 68

Qgiv

JULY 27, 2021

The third main responsibility of a social media manager is community management–answering questions, DMs, comments, maybe creating policies if you work in a controversial or polarizing issue and need to make sure your community is safe. If you’re on Twitter, same thing. Take your phone and do an executive director’s report!

Social Media 138

Social Media Media Tips Social 138

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 16, 2010

But keeping a spreadsheet of the names of people who “like&# and comment on threads involves a lot of cut and paste. What if you want to aggregate and look at all the comments and responses to threads before responding? I just create a graph or report in Spredfast, or I export the data and use Excel and PowerPoint.

Social Media 99

Social Media Tools Media Social 99

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Trust me — I know them well because I used to be one.” Giller, a journalist, established the Seattle-based nonprofit as a destination news web site for environmental news, reports and opinion with a wry sense of humor. The steps include reading, commenting, and sharing stories of personal behavior change.

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

What social media analytics should we pay attention to? And the nuts and bolts questions like, “Given all the Facebook changes , what do I need to understand about the new Facebook metrics and the Insights analytics program?” We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?)

Metrics 96

Metrics Facebook Data Measure 96

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post.

Facebook 131

Facebook Measure Change Images 131

NTEN

JULY 28, 2010

A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . First Step – Analytics. Source Coding : If you’re not doing it now, set up source coding for the links posted in your interactions on FB, Twitter, and LinkedIn.

Social Media 67

Social Media Site Media Social 67

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 17, 2008

I've been thinking a lot about the concept of social productivity as it relates to using social media and chewing on a post that Chris Brogan wrote a few days ago called " You Can Do Your Job Without Twitter." Marnie Webb left a comment about this in a nonprofit context. 4) IGoogle - this would your customized gateway.

Social Media 87

Social Media Product Google Social 87

Nonprofits Source

APRIL 19, 2017

When an opportunity comes to show your ad in front of a visitor, the chosen platform (Facebook, Twitter, Google, etc.) Twitter Conversion Tracking. Real-time visitor tracking data and analytic reporting tools. Each offers unique customization and reporting capabilities while being able to support multiple users.

Ideas 111

Ideas Donation Online Strategy 111

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

If you are using an analytics software program like Google Analytics, run a search engine referral report and see what words people are actually typing into search engines to find your site and try using some of these. What’s the best way to handle negative comments? Or the Goolge Adwords Keyword tool. Ignore or engage?

Literacy 75

Literacy Skills San Francisco Adwords 75

Connection Cafe

JULY 24, 2013

Understand the key words that describe your organization using Google Analytics keywords report, key terms from your mission statement and/or a simple team brainstorm. Download this listening GUIDE to help you organize your thoughts (Thanks @chadnorman for this helpful resource!). Step Three: Listen.

Social 46

Social Social Media Nonprofit Google 46

Connection Cafe

JUNE 25, 2010

To properly highlight positive trends and insights pertaining to social media metrics, a regularly updated dashboard containing key metrics over time helps maintain reporting in a scalable fashion. Retweets, referrals to website and donations sourced from Twitter illustrate engagement. Measure actionable items.

ROI 51

ROI Social Media Measure Metrics 51

Achieve

JULY 2, 2019

billion active users*, Twitter -330 million active users*, LinkedIn -303 million active users*, Pinterest -250 million active users*, Snapchat -287 million active users*, & TikTok -500 million active users*. Engaging with comments on your content. . Liking, sharing, or commenting on your followers content. . announcing a.

Social Media 52

Social Media Media Hints Social 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2012

Twitter: @agahran. USPIRG ToySafety.mobi is a 26 year annual report on toy safety. Each year the report is released at 30+ news conferences with significant print/TV/online coverage. The goal of the report is to educate parents and pressure the Consumer Product Safety Commission and elected officials.

Mobile 99

Mobile Conference Resource Social 99

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. Twitter As Charitable Gift Spreader.

ROI 50

ROI Widget Cambodia Metrics 50

Tech Soup

MAY 7, 2013

This month the news is about WiFi embedded in a magazine, Braille smartphones, ultramobile devices, innovation in Eastern Europe, Windows 8 Apps for Social Good Winners, a new Pinterest analytics tool, the emergence of digital wallets, and Ginny Mies pick for the mobile app of the month. Share in the comments below. Strange News.

Phone 48

Phone News Technology Free 48

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2008

Dear Beth: I want to compile a report for my Executive Director about the impact of our online organizing strategies. When looking at our google analytic stats, I usually note the number of visitors, sites that people come from and keywords. Every now and then I like to share these queries and see what you, dear readers, think.

Social Media 50

Social Media Advice Measure Strategy 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 18, 2007

While the meebo nptech chat room is chatting live during the PDF, a few tweets overheard on twitter anticipate the upcoming NetSquared Conference. We're hearing some early tweets about Netsquared on twitter. Jon's comments on plone comments. NetSquared Community. Momentum is building. is still relevant.

Nptech 50

Nptech PDF Conference Tag 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

If you can demonstrate this (like Dell’s million dollar sales in Twitter) tout this loudly to management. And, just because the second two outcomes are valued more in terms of ROI report, I don't think it means eliminating the strategies and tracking. He recommends to prioritize according. Do you agree?

ROI 66

ROI Results Community Online 66