Association Analytics

FEBRUARY 14, 2022

You probably have a long list of great things you want to accomplish this year…including making analytics a priority. We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Let’s build your business case to make data analytics a top priority: 1.

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Analytics Language Associations Case Study 169

Association Analytics

NOVEMBER 16, 2021

The team at Association Analytics often hears questions like, What exactly is data analytics? What’s the difference between analytics and reporting? First: Reporting vs. Analytics. With analytics, you try to aggregate data over time and across data sources for a 360-degree view of your members and their activities.

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Analytics Data Beginner Associations 169

Nonprofit Tech for Good

JULY 23, 2020

Conversion Tracking for the Google Grant is made possible by two free tools for nonprofits: Google Analytics and Google Tag Manager. The first step in the process is to make sure that you have Google Analytics and Google Tag Manager installed on your website. . We want to make sure that Google Analytics is linked to Google Ads.

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Google Analytics Track Conversation 294

Nonprofit Tech for Good

JUNE 20, 2022

Official Rules: Your sweepstakes must have official rules that detail the terms of the campaign. Our all-in-one fundraising and events platform and ready-made campaign templates make setting up your sweepstakes fundraiser a snap. In the ease-of-use department, a sweepstakes campaign definitely comes out on top.

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Campaign Fundraising Utah Alabama 318

M+R

APRIL 16, 2024

We have a couple of points of note around the transition from Google Analytics 4 (GA4) to Universal Analytics (UA) and how that impacted the website data in Benchmarks this year, but first, for fun, an action item! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA? We’ll wait.

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Benchmark Analytics Google Comparison 40

Allegiance Group

FEBRUARY 27, 2024

Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? But what Google Analytics — and GA4 in particular — brings to the table is an extra layer of information. For Google Analytics, that would be a UTM parameter.

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Analytics Google Fundraising Track 52

NonProfit PRO

MAY 18, 2023

Have you been overly reliant on a small group of donors to shoulder a high percentage of your operating or special campaign efforts? Do you have fewer major gift donors because of aging or attrition? Suffering development officer turnover or burnout? Join our webinar to better understand and uncover your constituents’ potential!

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Program Analytics Giving Gift 237

Nonprofit Tech for Good

OCTOBER 17, 2023

Offer to partner with them on projects or campaigns related to your cause. In influencer campaigns, measure reach and impressions. Incorporating trackable links to your organization’s website through social media analytics platforms is another essential practice.

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Social Media Media Social Influence 330

Media Cause

NOVEMBER 9, 2023

Why are analytics + data so important for marketers? Data and analytics are the key to better understanding your marketing efforts. Tracking campaign performance with data analytics tools allows you to understand and refine your strategies, optimize your efforts, and maximize ad spend. Plausible 2.

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Analytics Data Tools Web 59

Nimble AMS

JANUARY 13, 2022

Artificial intelligence and predictive analytics have a lot to offer associations. . If you read this blog, you’ve probably come across articles about artificial intelligence and predictive analytics for associations. Some specific examples of what you can do with AI and predictive analytics include: . providing them?with?relevant

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Analytics Associations Data Retention 129

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

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Analytics Org Adwords Metrics 52

Candid

MAY 10, 2023

This is where a communications campaign can come in handy. But managing a campaign’s moving pieces can be challenging. To set your next campaign up for success, we are breaking up the process of building a campaign into five simple steps. To test or preview your campaign, consider doing a soft launch first.

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Communication Campaign Channel Measure 98

Whole Whale

MARCH 27, 2023

As you may know, Google Analytics is deprecating support for the 13+-year-old Universal Analytics. As the clock runs out on the year, consider the types of requests you start getting for historical data from Universal Analytics. More details on this from Google: Export and share reports – Analytics Help.

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University Analytics Data API 52

TechImpact

SEPTEMBER 22, 2014

Analytics serve as a window into the effectiveness of your nonprofit’s content marketing. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics.

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Analytics Twitter Nonprofit Statistics 177

TechImpact

MARCH 25, 2014

Having a tough time tracking the analytic behind your last fundraising campaign? Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. You’re not alone. Let us know in the comment section below.

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Stats Analytics Track Google 252

Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. This type of numbers-based analytic approach is useful not just internally but externally as well. Development is a data game.

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Analytics Strategy Fundraising Benchmark 122

3rd Sector Labs

MAY 14, 2014

Fundraising data analytics is becoming more popular – and more necessary in today’s philanthropy marketplace. Admittedly, for many of us in the sector, the very mention of ‘data analytics’ sounds intimidating. ” What is fundraising data analytics? Why is fundraising data analytics important?

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Analytics Data Fundraising Database 170

Pamela Grow

OCTOBER 30, 2023

having your marketing team launch a new campaign and explore a different communication channel). Reference data from past email marketing, social media, and direct mail campaigns to see what percentage of donors responded to and/or converted because of your communications. Next, specify exactly how you will achieve the goal (e.g.,

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Analytics Data Giving Metrics 52

Association Analytics

AUGUST 14, 2023

For instance, your association might consider creating advocacy campaigns and scheduling lobby days. Additionally, storing your data in one place is key to having the right analytics data and training datasets for AI – particularly for private models which is one of the most exciting possibilities for associations.

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DNL OmniMedia

MAY 10, 2023

Following data management strategies and incorporating them into your peer-to-peer campaigns can actually maximize your fundraising potential as well as the level of engagement you have with your supporters. We’ll be discussing some data management best practices that can help you make the most of your current and future P2P campaigns.

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Data Campaign Practice Management 52

Whole Whale

NOVEMBER 23, 2022

There are a lot of different analytics dashboards out there, so it can be tough to know which one is right for your nonprofit. To help you decide, here are four things to look for in an analytics dashboard: . About Company : Created by Google started out as part of the enterprise Google Analytics 360 suite. Website : [link].

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Analytics Tools Wikipedia Track 52

Nonprofit Tech for Good

APRIL 2, 2023

8) Creating New and Exciting Fundraisers Looking for inspiration for a new fundraising challenge or a fresh approach to your campaign emails? 6 Artificial Intelligence Tools for Nonprofit Organizations 1) Predictive Analytics You might be wondering, what exactly are predictive analytics?

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Tools Fundraising Analytics Analysis 361

Neon CRM

NOVEMBER 15, 2023

As you plan your direct mail donor acquisition campaign, keep the following tips in mind. Segment Your Audience Segmentation isn’t only essential for email campaigns—segmenting your direct mail recipients personalizes your message and improves engagement. Tell stories in your direct mail campaign.

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Mail Campaign Donor Tips 52

.orgSource

APRIL 1, 2024

Harvard Business Review Analytic Services recently released a report that illustrates the gap between knowing and doing. There are technology tools that can make information and data analytics accessible to everyone. Promote data sharing across the organization, and reward people for effectively using new analytic tools.

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Trend Influence Taxonomy Associations 221

sgEngage

APRIL 11, 2022

Advocacy campaigns have evolved over the past few years, dramatically changing how nonprofit advocacy is conducted. While traditional methods can still impact supporters, more and more organizations interested in starting an advocacy initiative look to virtual campaigns first. Make campaigning convenient for your supporters. .

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Advocacy Awareness Virtual Campaign 73

Association Analytics

DECEMBER 15, 2022

Initially, a campaign may look successful based solely on acquisition numbers. By tracking the retention rate of members who joined via different channels, even down to a campaign level, you’ll be able to refine your marketing budget to spend your dollars more efficiently. appeared first on Association Analytics.

Retention 169

Retention Data Rate Demographics 169

Achieve

JUNE 2, 2021

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . direct mail campaigns. can work together to create more effective campaigns than either can alone. . Your direct mail and digital marketing campaigns are most effective when they work together to build momentum.

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Mail Course Campaign Digital 94

Association Analytics

JULY 31, 2023

Traditional ways of starting a relationship with new members is dying. The new, more successful approach looks a lot like nurturing a romantic relationship.

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Campaign Relationship Learning Analytics 169

Association Analytics

APRIL 4, 2022

Leveraging analytics will help you identify if there is value in continuing hybrid or online events for your organization. Use it to create content or campaigns that are relevant to them. appeared first on Association Analytics. The data that you gathered from these events is a valuable asset to help inform your decision.

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Hosting Virtual Associations Analytics 321

Qgiv

OCTOBER 18, 2022

Email Fundraising Campaign Strategies for Giving Tuesday. Check your email analytics. Before you start planning your Giving Tuesday email campaign, take a look at your email analytics. Once you’ve compiled this information, you can use it to create more attention-grabbing emails for your Giving Tuesday email campaign.

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NTEN

MAY 4, 2012

Join Josh Birkholz, author of the top-selling nonprofit book, Fundraising Analytics: Using Data to Guide Strategy at our upcoming webinar, "Fundraising Analytics for Campaign Planning", for a look at what's possible. Presented by : Josh Birkholz, author of Fundraising Analytics: Using Data to Guide Strategy.

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Analytics Campaign Fundraising Statistics 54

Top Nonprofits

MARCH 12, 2021

In this year’s spring fundraising campaigns, expect to see organizations: Emphasizing mobile giving. A rising trend in direct mail campaigns is including your text-to-give number and keyword in your letters, which is an effective way to integrate your digital and physical channels. Appealing to younger donors.

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Trend Campaign Fundraising Mobile 98

Bloomerang

APRIL 19, 2024

Drive strategic decision making with predictive analytics Predictive analytics powered by AI can provide nonprofits with valuable insights into donor behavior, program outcomes, and operational performance. At our nonprofit firm, we have embraced predictive analytics to drive strategic decision-making and enhance our impact.

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Data Management Government Analytics 86

Nonprofit Tech for Good

MAY 13, 2022

Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. How each traffic source is influencing sign ups for your peer-to-peer campaign. UTM s are an extremely effective way to both track fundraising campaigns and measure their success. Campaign (utm_campaign).

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Association Analytics

JUNE 17, 2021

Sure, you can look at historical or yearly trends on a graph to identify patterns, but by drilling deeper into the analytics you can uncover insights to help put your data into action. Results : We measure performance of the test and roll out the most effective campaign based on registration numbers.

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Associations Data Registration Analytics 318

Qgiv

SEPTEMBER 14, 2021

Explore this definitive guide to learn more about Giving Tuesday, get great campaign ideas, and soak up some best practices. Giving Tuesday FAQs 15+ Surefire Giving Tuesday Campaign Ideas to Set You Up for Success Giving Tuesday Campaign Best Practices. See how Qgiv can help you bring your Giving Tuesday campaign ideas to life!

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Campaign Ideas Giving Tips 98

EveryAction

JANUARY 13, 2023

With some organizations beginning their year-end campaign planning over half a year in advance, we know it’s crucial for nonprofits to have the ability to report on the successes of these intense campaign efforts. Nearly 318 million emails(!) Connect to a deep bench of partner expertise. Key takeaways.

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