Tech Soup

OCTOBER 31, 2011

These questions and more were answered in a recent Twitter conversation on data and analytics. However, as Katanick observed during the tweet chat, “analytics matter to nonprofits because they provide a tangible way to demonstrate that an organization is delivering on its mission and goals.” A Few Good Web Analytics Tools.

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Analytics Data Analysis Chart 65

Connection Cafe

OCTOBER 31, 2013

Event metrics can be great guides as we plan. In earlier posts, npENGAGE has discussed how to focus on our event fundraising analytics and how to use these metrics for success. Below are some ways to use your event metrics to identify and engage specific participant types during your fundraising event. Warm Bodies.

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Metrics Action Create Benchmark 34

Whole Whale

JANUARY 28, 2023

As of 2019 (no retroactive data prior), Apple iTunes Connect has podcast analytics for feeds hosted on the platform. Redirect the download URL for the feed episodes through our website triggering a Google Analytics event. None of these tools gives us 100% accuracy on our listeners, rather a benchmark to try to build on.

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Podcast Measure Feeds Plugin 52

Forum One

JUNE 9, 2023

To achieve this, Forum One conducted a comprehensive landscape analysis and full audits of their technical ecosystem, communications, and analytics as well as stakeholder interviews. This 157-page report created a useful tool for Zero to Three’s advocacy at any stage.

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Award Colorado Washington Wisconsin 71

Connection Cafe

JULY 18, 2011

As we proceed, I’ll share tips on how you can use this tool. If you’re not yet familiar with Google Analytics, it’s a free tool from. In its default state, Google Analytics tracks all activity on your website. That is difficult to block in Google Analytics. That is a dynamic IP.

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Analytics Google Profile Metrics 48

DNL OmniMedia

FEBRUARY 11, 2021

It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. Close examination of major gift metrics allows you to discover: Any obstacles that are holding individuals or your entire team back.

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Blackbaud Guide Management Fundraising 52

Forum One

APRIL 20, 2010

So you're tracking your web analytics, and your metrics are going up in all categories. To help with this, Convio has released their Online Nonprofit Benchmark Study , which shares 2009 data from over 500 of their clients. Their report will include data from organizations that use tools besides Convio.

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Metrics Measure Web Convio 53

NonProfit Hub

OCTOBER 25, 2016

Google Analytics can be overwhelming and confusing, but setting up Goals in your Google Analytics account helps to narrow down what you need to be looking at. Forget the hundreds of metrics that are being spat out and focus on what matters most for your nonprofit. Google Analytics is helpful at suggesting common goal types.

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Analytics Goal Conversation Rate 28

Connection Cafe

APRIL 29, 2011

This post is the first in a monthly series about Google Analytics. As we proceed, I’ll share tips on how you can use this tool to gain more insight into your online marketing. Most clients I’ve talked to have Google Analytics installed, but aren’t always sure how to use it effectively. What is a good benchmark?

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Analytics Google Metrics Rate 54

sgEngage

SEPTEMBER 7, 2022

Successful organizations create a quantifiable performance evaluation using fundraising software to identify the top 3–4 metrics. Regular reviews ensure your officers are entering their data appropriately and will empower them with the tools and feedback they need to hit their goals.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

We also just started reporting on the metrics we already had available (web analytics, FB insights, email campaign stats) and are now moving towards more of a “digital content services&# model with metrics related to specific campaigns, etc.&#. There are specific metrics for specific platforms.

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Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting). We also check for metrics for existing posts for a set length of time. (We've

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Metrics Bookmarking Analysis Feeds 71

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

These are the practice indicators for measurement – for three different areas – analysis, tools, and sense-making. I’ve also used this as benchmark for my training and peer learning projects so one could quantify transformation. There is also the issue of social media measurement tools.

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Measure Learning Metrics Social Media 103

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

What useful nugget did you learn from analyzing your social media metrics data or your measurement process that lead to a success or improvement in your social media practice? When a nonprofit partners with a company on project that uses social media, what metrics do you use to measure success? Data Analysis. Respond here.

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Summary Social Media Measure Media 94

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" This is the most important part of your web analytics. Which metrics will help you achieve it?

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Analytics Google Social Media Websites 54

NetWits

NOVEMBER 11, 2010

Lacking Analytics. First , make sure you are using an emarketing tool that allows you to track all of the basic email statistics (open rates, clicks, actions taken, money raised, etc). Second , use the tool correctly so you can both capture the metrics you need and use the data to make educated decisions about what to do next.

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email Profit Registration Review 212

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

With over 100 tools, approaches and platforms for measuring impact, the process can be overwhelming and time consuming. Set Program Goals & Metrics. Clarify quantifiable outcomes or metrics that can be easily measured on a routine basis. How can they get started? Create a roadmap for measuring your financial + social impact.

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Measure Impact Program San Francisco 50

DNL OmniMedia

DECEMBER 13, 2021

CRM software equips nonprofits with a plethora of tools to help them better connect with supporters of all kinds. Beyond built-in tools, there are a variety of CRM features that improve supporter relationship management by adding efficiency to your nonprofit’s efforts overall. What does a CRM do for nonprofits?

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Blackbaud Nonprofit Summary Comparison 52

Zen and the Art of Nonprofit Technology

MAY 19, 2008

Here are a few: The blog at the Nonprofit Times, called “Don’t Tell the Donor&# has a very interesting entry on the flurry of benchmarking studies that came out recently. It’s titled “ Benchmarking With a Warped Stick.&# It takes aim at Convio’s recent benchmarking study. Time will tell. {

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API Open Source Kintera Benchmark 100

Connection Cafe

MAY 23, 2012

Last month I pointed out a few of the ways you can use Google analytics , or other web analytics tools, to gain a better understanding of your audience. ” In that case you should skip straight to the important metric and use event signups as a KPI instead. Author: Alissa Ruehl.

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Benchmark Metrics Analytics Track 42

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2010

There are some free tools that can help you visualize your Twitter network or do quasi social network analysis on Twitter. I wrote about an experiment I did last year using this tool. Twitalyzer is a terrific analytics tool that gives you some good benchmarking metrics for Twitter. How do you manage it?

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Twitter Network Tips Influence 107

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

It's look at what's wrong with public relations in an age of social media, a complete social media primer from the perspective of those who work in communications, and lots of incredibly useful information about the art of listening and metrics for the web 2.0 The old Web metrics don't work well for measuring social media.

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Public Metrics ROI Chapter 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 18, 2010

In the book, we talk about the using low tech tools like crayons or post-it notes to map out your network. Marty Kearns has a diagnostic tool over in his Advocacy 2.0 What I’m most interested is how to use social network analysis and the various tools to better understand your network on Twitter or Facebook or elsewhere.

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Analysis Social Network Social Media Network 104

Connection Cafe

AUGUST 9, 2010

Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Analyze goals of you social media and decide what metrics to measure based on those goals. Benchmarks - Taking raw data and reporting in a comparable way.

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ROI Social Media Measure Jordan 36

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Analytics tools. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them.

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Social Media Map Strategy Media 102

Neon CRM

JUNE 2, 2023

Nonprofit engagement metrics can help you understand your organization, but you’ve probably seen the same terms over and over again in your research. By embracing a few overlooked metrics, you will be able to go deeper into that information. By embracing a few overlooked metrics, you will be able to go deeper into that information.

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Metrics Rate Nonprofit Social Media 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

  It included two excellent case studies and social media metrics- one on ASPCA and the other Georgia Tech.    Someone in the audience asked if there was a tool to automate the gathering and analysis of this data.  technorati, RSS persistance search, etc) to an automated tool - like Radian6.  

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Social Media Relationship Media Georgia 50

Tech Soup

AUGUST 6, 2015

So you work at Nonprofit XYZ and increasingly you hear about other organizations' success in utilizing Google Analytics to increase impact. You soldier on and set up Google Analytics, hoping that the data can start a conversation with everyone, despite the initial reluctance. Why Is Google Analytics Important for Nonprofits?

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Culture Data Create Case Study 36

Nonprofits Source

OCTOBER 4, 2023

The Challenges of Using CSR Software Any tool you introduce to your company will pose challenges. Improved Reporting: Many CSR software platforms offer robust reporting and analytics. Let’s say an employee gives to a nonprofit that uses Double the Donation, the world’s most popular matching gift tool.

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Software Business Guide Companies 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

The model was also used for advanced practitioners as a benchmarking framework at Social Media Week in DC last week. Maybe you haven’t quite narrowed down which metrics will be most important in the long run. A person could get lost in Google Analytics, or spend days tracking the trajectory of every link and tweet.

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Measure Track Model Seattle 99

Care2

JULY 11, 2011

Did you know that people are spending less time on websites then they did a year ago, according to a Google Analytics benchmark report released in early July. There are a variety of inexpensive online survey tools that you can use such as Survey Monkey that will work just fine. What don’t you like about our website?

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Design Web Tips Survey 76

Nonprofits Source

JANUARY 23, 2023

They’ll know how to use keyword research tools, allowing them to pinpoint the terms your prospects are searching on Google. Using Google Analytics and Google Tag Manager, they’ll keep you in the loop on performance by creating live dashboards and reports that you can reference at any time. Reporting and analytics.

Grant 52

Grant Google Management Guide 52

NTEN

SEPTEMBER 24, 2009

" They probably said the same thing about Facebook, Twitter, and other social media tools. Blackbaud analyzed the Giving USA data, along with other important metrics, and estimates that more than $15.42 Research by Target Analytics looked into donors and the channel flipping that they do. Here's your official wake-up call.

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Online Fundraising Offline Blackbaud 90

Connection Cafe

AUGUST 25, 2017

I often get asked questions about how a nonprofit’s website should look and behave and what benchmarking or evaluation tips I might have. I advise using Google Analytics to determine the browsers and devices visitors are using to view their site, make donations, or read newsletters. The metrics should follow those goals.

Design 35

Design Websites Practice Philadelphia 35

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Some of the topical themes I will work in more depth: Listening: I have focused on the free tools and have some great step-by-steps. Mapping Metrics to Social Media Strategy: This wiki will be retooled to go deeper in more specific metrics linked to strategy. One example recently was I post I wrote about a Twitter tool.

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Goal ROI Wiki Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. It uses metrics to measure your results and help you improve your strategy over time. Return on Investment.

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ROI Social Media Slides NTEN 50