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Giving Tuesday 2021: Predictions, Stats & Facts

Whole Whale

Based on our analysis that incorporates an adjusted linear regression, trends in Google Search terms around “Giving Tuesday,” and national giving trends, we predict that $3.048 Billion will be raised on Giving Tuesday 202 1. Giving Tuesday 2020 stats. Giving Tuesday 2019 stats. Giving Tuesday 2018 stats.

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New Analysis Provides Further Evidence of Shifts in Funder Practices

NonProfit PRO

Nonprofits are experiencing meaningful changes in the practices of funders since 2020, according to a new Center for Effective Philanthropy (CEP) report.

Practice 212
professionals

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Top 10 Reasons to Have a Strategic Marketing Plan

Byte Technology

After completing your marketing analysis, it should be clear what your best channels are and who your current customer is. This is something you wouldn’t have paid much attention to without an analysis shining a light on it. Step 1: Conduct a marketing analysis. Step 2: Do an online analysis of your competition.

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Insights to Future-Proof Your Fundraising [INFOGRAPHIC]

Classy

From stats on conversion and acquisition to retention and supporter experience, check out the infographic below to get a peek at the data from the 2021 report. Download the full report for a more detailed analysis and findings. . Download Now: The State of Modern Philanthropy 2021. Insights for Future-Proof Fundraising Success.

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What do web stats mean, anyway?

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology What do web stats mean, anyway? Allan’s argument is that because NTEN is in a leadership position in the field, it should lead in showing transparency by publishing its web stats.

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A New Landing Page, Just for Fundraisers

The Science Behind Engaging your Supporters

At the top of the page, the fundraising stats widget allows users to easily view year-over-year stats about their fundraising program - from the total number of donors, to the total number of contributions and sustainers.

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Study Pushes for More Transparency in Donation Pledges to Racial Equity

NonProfit PRO

The joint PolicyLink-Bridgespan Group analysis, "Moving from Intention to Impact: Funding Racial Equity to Win," is calling for funders to be more transparent about where their proposed dollars went, as 94% of donors have yet to report data, which has made pinpointing the actual funding to racial equity efforts extremely difficult.

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