Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program. Fundraiser Stickers for Facebook Stories.

Practice 339

Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

JANUARY 27, 2016

Based upon the survey results of 2,780 NGOs from Africa, Asia, Australia & Oceania, Europe, North America, and South America, the data gleaned from the online survey is unprecedented and provides valuable insight into the global NGO sector and its use of online technology. 46% regularly publish a blog. Two percent use.NGO.

South America 100

South America North America Internet Stats 100

M+R

FEBRUARY 5, 2021

There is another way to improve your reach via display and Facebook advertising—build a pixeled audience. We could write a whole blog post on this topic alone, but here’s the quick version: . You can promote these private/unique URLs in 1:1 email, in mass email, in SMS, via a private Facebook group, or even in direct mail.

America 105

America Digital Audience Channel 105

Nonprofit Tech for Good

OCTOBER 27, 2019

You can then publish your own report, blog post(s), news articles, social media posts, etc. There are occasional opportunities to participate in webinars, Twitter Chats, and Facebook Live events during the launch of the 2020 Global Trends in Giving Report. Your organization has exclusive access to this data. How to Apply.

Global 204

Global Trend South Africa Report 204

Nonprofit Tech for Good

APRIL 2, 2016

On top of those challenges, Facebook reach has dropped to an abysmal 1%. Small nonprofits can barely invest the time it takes to manage a Facebook Page and Twitter Profile. Your nonprofit blogs or publishes a story on your website at least twice monthly. Oxfam America “Thank You” landing page. Yeah, right.

Social Media 100

Social Media Media Social St. Louis 100

Beth's Blog: How Nonprofits Can Use Social Media

MAY 29, 2009

I flew back from DC last night on Virgin America. They permitted the use of cell phones, so I tweeted that even if you are delayed, it's a pleasant experience on Virgin America. BTW, there's an interesting discussion about this on David Armano's blog). Connections also be strong or loose. See this map from Malina ).

Analysis 95

Analysis Social Network America Network 95

Amy Sample Ward

JUNE 29, 2014

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). The short version is, Facebook has the ability to make you feel good or bad, just by tweaking what shows up in your news feed.” – eMarketer -.

Web 126

Web Bookmarking Rwanda PDF 126

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 22, 2009

Of note, I wanted to let you know that the reflection paper about America's Giving Challenge from the Case Foundation has been published ( Allison Fine and I were the co-authors.) This is a critically important finding not only for the Challenge but for groups using Causes on Facebook.

America 91

America Social Network Challenge Reflection 91

M+R

DECEMBER 13, 2022

If you’re just getting up and running with ads, check on your Meta Ads Manager Account , a tool to run and report on ads for Facebook and Instagram. About 80% of Facebook traffic comes from mobile, so it’s important to make sure those donation forms look and work great on screens of all sizes.

Fundraising 82

Fundraising America United States Track 82

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 15, 2009

One of the best things about the commute is Virgin America airlines in flight experience. I kept on hearing phrases like "facebook," "social return on investment," "gift economy," and "social change." I could not resist striking up a conversation with them, especially since we had so much rough turbulence that it helped distract me.

America 50

America San Francisco Vlog Boston 50

NetWits

MARCH 11, 2012

Big Brothers Big Sisters of America has been doing incredible work for over 100 years and, while content marketing isn’t news to them, they’re using content along with social media to make sure the online world knows about their work. Check out the March of Dimes blog post and Meet Kieran. Now that’s content marketing in action!

Content 213

Content Story Marketing YouTube 213

Nonprofit Tech for Good

NOVEMBER 14, 2017

The United States has Give Local America Day (May 1, 2018). Post on Facebook a minimum of 3X. Go live on Facebook and Instagram at least once. Write an article or blog post summarizing the success of your giving day and then:1. million mentions on social media). 68 million was raised in 2015.

Awareness 202

Awareness Causes Campaign Giving 202

TechImpact

JANUARY 16, 2014

Their naturally short videos appeal to the shortening attention spans, are the hippest social media platforms out, and are potentially the key to cracking the difficult to access youth population in America according to Teddy Hunt and SocialBrite. Facebook is for “old people”. Let us know in the comment section below. Short videos.

Social Media 165

Social Media Flash Attention Nonprofit 165

Nonprofit Tech for Good

SEPTEMBER 24, 2011

In the weeks after Google+ launched I saw a number of blog posts and articles about how brands should drop Facebook and Twitter, and migrate their communities over to Google+. Gen X is big on blogging, e-mail, and social networking. Or blogging. Your Facebook Fanbase begins to grow faster. Nor does Twitter.

Online 193

Online Google Wikipedia gMail 193

Nonprofit Tech for Good

SEPTEMBER 26, 2011

In the weeks after Google+ launched I saw a number of blog posts and articles about how brands should drop Facebook and Twitter, and migrate their communities over to Google+. Gen X is big on blogging, e-mail, and social networking. Or blogging. Your Facebook Fanbase begins to grow faster. Nor does Twitter.

Online 192

Online Google Wikipedia gMail 192

NetWits

APRIL 11, 2011

What’s really interesting about Joelle’s work is that she helps build community through social media for the 155 overnight summer camps that the FJC supports across North America. Watch the video below to learn a bit more and make sure to check out their Facebook page , Twitter account and Blog.

Social Media 146

Social Media North America Build Community 146

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2008

The final, official results have arrived for America's Giving Challenge and I'm happy say that we came in first place for global causes ! I want to thank each and everyone of you who donated, asked their friends and network to donate, spread the word through blogging it or other ways, and helped us cross the finish line in first place!

America 56

America Challenge Results Cambodia 56

Nonprofit Tech for Good

JULY 11, 2012

Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly. As a starting point, all nonprofits should be investing time and resources in the “Big Three”: Facebook , Twitter , and YouTube. Once your nonprofit’s Facebook page has been created, it requires no more than three to five hours a week on average to maintain.

Social Media 239

Social Media Media Ning Social 239

M+R

JUNE 22, 2023

For instance, Oxfam America saw a 180% lift in monthly revenue by rolling out mid-level strategies from email across ads as well. He is certified in Google, Microsoft, Facebook, and Yahoo advertising technologies, as well as in various ad and digital tech like Google Tag Manager and Analytics.

Los Angeles 101

Los Angeles Audience Google Channel 101

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 21, 2009

Joey (I think) coined a new term, " cause washing." Joey pointed out that Facebook's donation to Donors Choose in lieu of holiday party and Google's $20 million donation to selected charities in lieu of holiday gifts to Adsense and Adwords products is not cause washing.

Google 94

Google Ghana Causes Charity 94

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 18, 2008

Note: I've had this blog post in a draft for about a week and was reminded about it when I saw this post over at the NTEN blog asking Is Facebook A Bust or Is Obama's Model the Future ? I have agree with Case about small dollar amounts given by large numbers of individuals. But, it not necessarily anything new.

Facebook 50

Facebook South Carolina Georgia America 50

Nonprofit Tech for Good

OCTOBER 30, 2011

CardsThatGive.org aggregates some of the best holiday card programs offered by nonprofits, but some of my favorites and th0se most-recommended by the fans of the Nonprofit Organizations Facebook Page are listed below: 1. Featuring winter scenes America’s wildlife, your purchase helps fund vital conservation and education programs.

Benefit 236

Benefit Program Cancer Children 236

Zen and the Art of Nonprofit Technology

APRIL 21, 2012

If you are a facebook friend, follow me on twitter , or friend me on instagram, you'll get to see photos and hear about where I've been and where I'm going. I'll also probably do a fair bit of blogging as well. Blog Category: America. Nice to know I can keep healthy while on the road! Pioneer Valley.

North Dakota 153

North Dakota Vermont New York Canada 153

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 20, 2009

The Chase Community Giving contest on Facebook is one of the biggest online contests thus far, open to more than 500,000 charities. Since 2007, when the Case Foundation launched its first America's Giving Challenge, social media-infused online contests to raise money for charities have gained popularity.

Contest 121

Contest Charity Facebook Giving 121

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2009

This morning the Washington Post published an article titled " To Nonprofits Seeking Cash, Facebook App Isn't So Green: Though Popular, 'Causes' Ineffective for Fundraising." Proclaiming that fundraising using Facebook Causes was a failure based on a calculation of dollars per donor. . It doesn't work that way."

Washington 85

Washington Metrics Facebook Donor 85

Care2

FEBRUARY 6, 2011

One of the biggest concerns nonprofits express to me about launching or maintaining their blog, is lack of staff time to update their blog with compelling posts. For nonprofits that are short on staff resources, could empowering your volunteers to regularly guest blog (weekly or bi-weekly) be a solution? Offer Stipends.

Volunteer 78

Volunteer Management Blogger Calendar 78

Amy Sample Ward

MARCH 19, 2012

We’ve all experienced videos, blogs, photos, or topics “going viral” online before our eyes – the number of views increases, our Facebook timeline fills with reposts of the story, or a hashtag rises up the trending charts. Hot Button Issues at SXSW: Kony and Homeless Hotspots. At SXSW, there…. I’ve been….

Interaction 215

Interaction Nptech Open Source Houston 215

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 29, 2007

Roger Carr has said it much better than I can in his post directing his blog readers to the Sharing Foundation's America's Giving Challenge fundraiser set up by Michele Martin. I'd also like to point over to Bob Uva's blog post about the supporting the Sharing Foundation. I met Bob through Facebook.

America 50

America Foundation Challenge Portland 50

The Nerdy NonProfit

DECEMBER 7, 2017

A mere nine percent of children from America’s most low-income families graduate – this is compared to 77 percent from the wealthiest families. All you need is a reliable webcam and a video streaming platform like Skype or Facebook Live. To read more posts by Kayla, check out her blog, productivitytheory.com.

Classroom 130

Classroom Education Virtual Classroom Student 130

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Dan Michel, Digital Marketing Manager, Feeding America Twitter: @dpmichel. Social Media Measurement is this month’s theme on the Zoetica Salon hosted on my blog Facebook page. The conversation was fast and intense on Facebook, so that’s why I’m taking the time to summarize out here.

Feeds 102

Feeds Social Media Measure Summary 102

AFP Blog

NOVEMBER 2, 2012

Facebook Gifts Now Supports Charitable Donations | News & Opinion | PCMag.com : Facebook today launched a new feature that allows you to make charitable contributions through Facebook Gifts. Kiva, Livestrong, Oxfam America, RAINN, St. Kiva, Livestrong, Oxfam America, RAINN, St.

Gift 28

Gift Facebook News Support 28

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 29, 2009

My son, Harry, who some of you have watched grow up on this blog celebrated his 10th Birthday! He's too young to set up a birthday campaign on Facebook Causes and asked me to donate $10 to the Sharing Foundation. My son, Harry, who some of you have watched grow up on this blog celebrated his 10th Birthday!

Cambodia 104

Cambodia Children Help America 104

Nonprofit Tech for Good

JANUARY 14, 2013

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), premium services (WordPress themes, Flickr Pro, Facebook custom Tab generators, etc.), Facebook, Twitter, YouTube, etc. The era of winging it in social media is over.

Social Media 237

Social Media Management Media Social 237

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

Apps allow citizens to use their zip codes to look up their elected officials and voice their concerns or support on a policy issue are not unique to Twitter as I learned from posting about the App on Google+. Voice for America’s Children has a similar app on Facebook. Just tell me how to use it.

Twitter 95

Twitter Google Facebook Broadcast 95

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 20, 2013

Thousands of Minnesota nonprofits and schools were lighting up Twitter and Facebook with posts about the need for support and requests for donations. As the event organizer, we allocated a few thousand dollars to paid promotion of posts on Twitter, Facebook, Google and YouTube. Social media promotion of the event was in full swing.

Social Media 118

Social Media Media Minnesota Social 118

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 12, 2008

How much has been raised on Facebook? asked Connor of Connor's Fundraising Blog. Great question, great blog too. There isn't a comprehensive study that looks at total dollar amounts raised from all fundraising apps on Facebook. I'm Richard Branson. Oh, an now to answer the question. Connor, I don't know. per donor.

Raise 51

Raise Facebook Charity America 51

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 13, 2011

One email to David Cush, the CEO of Virgin America and he graciously agreed to help out. Marketing guru and author Seth Godin posted a story on his blog; Michael Galpert joined in, both urging others take a cotton swab test by simply registering here: bit.ly/swabacheek. Go ahead, give G+, Facebook or your Tumblr a workout.

Social Media 106

Social Media Media San Francisco Social 106