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TikTok, Reels, and Shorts: Candid’s big swing at short-form video 

Candid

By now you’ve probably heard that short-form video on social media is an important tool for reaching new and younger audiences. The results: evaluating the success of our social media video experiment We ran this experiment from September 26 to December 9, 2022, and collected analytics to evaluate its success on December 12, 2022.

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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

What was the very first social media tool your organization utilized, and when? I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing? Who maintains your social media campaigns? Listen first.

professionals

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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

Studies show that people spend an average of almost eight and a half hours interacting with digital media per day. This includes time spent scrolling through social media, checking emails, watching shows and movies on streaming services, and more. Then, that page can include a link customers can use to book an appointment.

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Nonprofit Volunteer Management: Three Tips to Increase and Maintain Engagement

Nonprofit Tech for Good

Most nonprofits use marketing tactics to recruit, like emails, social media posts, blog posts, and web pages. Each completed application automatically creates a volunteer profile stored in the CRM or constituent relationship management within Givefffect. Supervise Volunteers. Recognize Volunteers. Say it with us, “No more paper!”

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GUIDE: Growing and Sustaining your Volunteer Program

The Science Behind Engaging your Supporters

By evaluating your existing volunteer program and renewing your focus on recruitment and retention, you can build a thriving and sustainable volunteer program that will propel your work forward. Evaluating Your Existing Volunteer Program. Before you attempt to create a program from scratch, evaluate what you have already in place.

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Social Media 101 TweetChat: Twitter

Tech Soup

TechSoup continued its Social Media Mondays in May with a discussion on Twitter to expand on the resources offered in its Nonprofit Social Media 101 wiki. The Social Media how-to continues with next week's tweet chat on using video for nonprofits.

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Peer-to-Peer Fundraising Best Practices: Event Marketing

Qgiv

39% of Gen X respondents said they’re most likely to give as a result of a post they see on Facebook or other social media channels. 27% of Millennial respondents wanted to see updates about the causes they support on social media. Social media marketing tips. Members of each generation use social media!