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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Step 1: Build the top of your funnel SImply put, building the top of the funnel means participating in activities designed to create awareness about your association. Target new audiences – We focus on member experience, satisfaction, and retention, but what about the more tangential groups we touch as an organization?

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How to inspire grassroots activism

Socialbrite

Yet it is action, not avoidance, that will inspire others to do the same and, ultimately, create a culture of effective activism for change. Here are three suggested things to try to inspire grassroots activism: 1. Go where your audiences are most comfortable. Use actions to inspire more activism. Final thoughts.

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Do you ever go grocery shopping and see a product that feels like it was created for you ? You see, I am a female in my late 20’s-early 30’s, living in an urban area, vegetarian, eco-conscious, middle class, and have been actively seeking plant based alternatives to milk that taste good and are kinder to animals and the planet.

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4 storytelling tips to inspire and engage your nonprofit audience

Candid

This hypothetical scenario begs the question: How can you inspire and captivate audiences, regardless of where they discover your organization? At the core of this type of platform-agnostic engagement is a well-crafted story that informs, inspires, and catalyzes audiences to support your organization.

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Statement of Activities: Common Mistakes and How to Avoid Them

sgEngage

The Statement of Activities—commonly referred to as an SOA—is one of four essential financial statements for nonprofit organizations. As a CPA working with nonprofits of all sizes, I’ve encountered numerous errors in Board of Directors’ financial reports and Statements of Activities documents.

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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done? Your association can also learn what membership benefits and opportunities resonate most amongst your various audience segments. That depends on your association’s members!

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Q&A: Fundraising Best Practices When Connecting With Diverse Audiences

Bloomerang

It’s important for nonprofit leaders to learn how to incorporate fair and good fundraising best practices when connecting with diverse audiences. Answer: Creating a timeline with deadlines can be an excellent strategy for achieving DEI goals. Question: I am preparing to take on a leadership role in DEI for a large organization.