The Fundraising Authority

DECEMBER 11, 2020

In Mastering Online Fundraising , our class for non-profit fundraisers, we talk a lot about how small changes to your online fundraising strategy can result in major returns, including new prospects, new event attendees, and of course, new donors. You are collecting e-mail addresses on your website, aren’t you?

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The Fundraising Authority

NOVEMBER 28, 2020

Last week, we started a three article series on year-end fundraising. The first part described why donors give during the year-end giving season. In our next post , we’ll go over a step-by-step plan for maximizing your year-end fundraising. The 5 Rules for Supercharged Year-End Fundraising. by the end of the year!”

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The Fundraising Authority

AUGUST 6, 2021

Fundraising events are a staple part of non-profit development programs worldwide. Your goal as a fundraiser is to make sure that you are maximizing your events to raise as much money as possible, without wasting valuable time and resources. Fundraising events are still fundraising , and all of the rules of fundraising apply.

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Greater Giving

MARCH 7, 2023

Donor engagement is a crucial aspect of any fundraising event. Donor Engagement involves creating an emotional connection between donors and the organization, leading to increased support and donations. It can take many forms, including event participation, online engagement, and direct mail campaigns.

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CauseVox

MARCH 1, 2024

You see, I am a female in my late 20’s-early 30’s, living in an urban area, vegetarian, eco-conscious, middle class, and have been actively seeking plant based alternatives to milk that taste good and are kinder to animals and the planet. Why Do Donor Personas Matter? How to Create a Donor Persona So how do you create a donor persona?

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Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. All this fundraising definitely involves sending appeals to your donor base. Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. What is multi-channel fundraising?

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The Fundraising Authority

MARCH 28, 2021

Storytelling is one of the most challenging aspects of donor cultivation. This is especially true when engaging prospective donors who are new to your cause. In today’s media-overloaded world, your message could easily be drowned out by competing emails, social posts, and direct mail. Connect with Corbit on Linkedin.

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Bloomerang

MAY 3, 2021

My last article of this two-part series, “ Nonprofit Giving Trends and Future Fundraising Strategy ,” began a discussion of smart fundraising strategies to take advantage of best practices and current trends. It covered broad brush strategies all nonprofits today should incorporate into their donor fundraising/marketing mix.

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Nonprofit Tech for Good

JUNE 23, 2020

Related Webinar: Online Fundraising Best Practices for Nonprofits. Today, nonprofits worldwide have access to online fundraising tools that could not have been imagined at the turn of the millennium, and current best practices are shaped by 20+ years of innovation and experimentation. 1) Implement Donation Page Best Practices.

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Nonprofit Tech for Good

JULY 31, 2020

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Creating measurable goals with actionable items is vital to a fundraising strategy, and just as important is checking in to see how you’re doing. This Year Vs. Last Year.

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Bloomerang

FEBRUARY 27, 2024

Your lapsed donors. This timeline offers a clear road map to prevent lapsed donors: What makes donors lapse? The second thing you must know is what defines a lapsed donor. The simple definition of a lapsed donor is someone who hasn’t given in a certain amount of time. Do donors realize they’ve lapsed?

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Bloomerang

FEBRUARY 2, 2024

CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on how to persuade leadership to get donor thank-you letters out sooner: Dear Charity Clairity, I just took a new job and have discovered they don’t get thank you letters out for two weeks.

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Achieve

JUNE 2, 2021

that generational lines haven’t stopped millennials from being exceedingly active in movements for change. For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . direct mail campaigns. benefits of direct mail. direct mail and digital marketing. Personalization.

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Bloomerang

MARCH 27, 2024

Did you know that each year, millions of dollars by women donors may be left unclaimed, due to the lack of understanding around the way that women give ? Right at the fingertips of so many organizations moving the good work forward, and yet there is still not a greater prioritization of engaging women donors.

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Nonprofit Tech for Good

AUGUST 4, 2023

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. Silent Generation donors value personal connections and traditional forms of communication. organizations** 11.8%

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The Fundraising Authority

DECEMBER 30, 2020

Charity events are a popular form of fundraising. To help you ensure that your fundraising event is a winner, here are ten major components that you must incorporate into your event plan, regardless of the specific fundraising event ideas you use: 1. Here are a few questions: Is this truly a fundraising event?

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Bloomerang

OCTOBER 30, 2023

Thanking donors well is an essential aspect of fundraising that is often done just once—when the donor makes a gift, or, worse, it’s overlooked entirely. Manager, Direct Marketing Fundraising Services, long-time staff of the national nonprofit Feeding America , knows better. Aaron LaMonica-Weier , Sr.

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Qgiv

APRIL 11, 2023

Reading donor signals is a key step in deciding who to invite to your events! At Virtuous, we believe that the Responsive Fundraising Framework is foundational in helping fundraisers cultivate meaningful relationships with donors that increase generosity. What are Donor Signals? What is the Responsive Framework?

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Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. You can use outbound text messages to inform donors about upcoming fundraising events and campaigns. The sky’s the limit!

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Bloomerang

FEBRUARY 13, 2023

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

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sgEngage

OCTOBER 17, 2023

The nonprofit fundraising numbers make a compelling case for a strong end-of-year effort. Further, with 64% of total giving coming from individual donors in 2022, ensuring you have a well thought out strategy to attract these dollars is critical. Additionally, look at which of your donors you haven’t heard from recently.

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Greater Giving

JULY 18, 2023

Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Here’s what you can expect in this guide: Gather relevant donor data.

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Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Candid

FEBRUARY 28, 2023

You worked hard to meet last year’s fundraising goals, and now you’re able to look ahead at a new year filled with new possibilities. To help start your year off strong, consider prioritizing these five fundraising ideas today. So think about how you can use this time of year to focus on donor stewardship and relationship-building.

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Get Fully Funded

JUNE 14, 2023

The generosity of donors is crucial to your nonprofit organization’s success, which means that you should strategically plan your communications with them. Part of creating great donor communications is personalizing each message to its recipient, making them more engaging. Address donors by their preferred names and pronouns.

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Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?

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Nonprofit Tech for Good

OCTOBER 4, 2019

By Scot Chisholm , CEO and Co-founder of Classy ––a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Without further ado, here are the top five trends we see impacting the nonprofit fundraising space in 2020.

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Nonprofits Source

APRIL 15, 2024

However, if no one knows that your event is taking place, you won’t be able to achieve a high turnout or meet your fundraising goals. By sending the right donor communications and reaching your target audience where they are, you’ll be able to successfully promote your event and expand your nonprofit’s reach. Peer-to-peer engagement.

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Neon CRM

AUGUST 11, 2023

It’s one of the most high-profile fundraising days of the year. It’s easy to focus on fundraising success and forget about donor retention. But here’s the thing: Your GivingTuesday fundraising success is only part of the equation. Retaining your GivingTuesday donors is important, too. Here’s why.

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Pamela Grow

OCTOBER 4, 2023

Have you ever cringed in embarrassment after writing a fundraising appeal letter that fell flat? We have enclosed a donor envelope for your convenience. But we’ve got the solution you’ve been waiting for – a donor-centered appeal letter template that will resonate with your supporters and drive real results.

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The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Preparation is key To effectively retain emergency donors, you must have a solid foundation in place.

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Bloomerang

JULY 24, 2023

One of the most pervasive problems in the nonprofit sector is getting your board to be more engaged , and more specifically, to increase board fundraising. This means that getting board members to ask their personal network for money is the fastest way to hit your board fundraising goals. They simply need to be good storytellers.

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Nonprofit Tech for Good

JULY 25, 2019

Okay, so you’ve decided you’re going to throw a nonprofit fundraising event… virtual high fives. Nonprofit fundraising events can be a great opportunity to bring the support of donors, volunteers, and fundraisers together in real life to rally around your cause, whether it’s through a nationwide 5k or a local bowl-a-thon.

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Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. Think about peer-to-peer fundraising as a ripple effect: One person connects their friends, which expands into reaching those friends’ social circles, and so on.

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Bloomerang

SEPTEMBER 14, 2022

I had the pleasure recently of teaming up with my fundraising bestie and copywriting guru Julie Cooper to host an “ End of Year Appeal Writing Made Easy ” workshop. Included in this article you’ll find: The results of our flash polls we conducted on year-end fundraising. 34% were only sending out 2-3 appeals (direct mail and email).

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Get Fully Funded

JANUARY 24, 2024

While your mission is what drives your nonprofit, your relationships with donors are what sustain it. The work you do wouldn’t be possible without the generous support of your donors, so it’s vital that you work to build genuine relationships that inspire them to continue giving. That’s where email automation comes in. Let’s dive in!

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CauseVox

SEPTEMBER 13, 2021

The last year has seen a lot of nonprofits dipping their toes into online fundraising for the first time. Spinal CSF Leak Foundation was among those numbers when they ran their first peer-to-peer fundraising campaign on CauseVox. In years past their annual Duradash fundraiser raised about $5000 when through their event.

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