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Recruiting nonprofit volunteers for legislative campaign success

EveryAction

It’s the middle of the year, and although many of you still haven’t even taken summer vacation, the time has arrived to begin planning for your 2024 state legislative campaigns. Do we have the volunteer power we need in those districts to influence our targets? Who will be the key targets in those states?

Volunteer 195
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LGBTQ+ advocacy strategies to generate advocates year-round

EveryAction

Why LGBTQ+ advocacy is always-on from here on It’s more important than ever for LGBTQ+ organizations to effectively advocate on behalf of LGBTQ+ people. While there’s often increased attention on issues affecting the community during Pride month, meaningful and lasting change happens when advocacy happens year-round.

Advocacy 199
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3 Grassroots advocacy milestones to meet this month

EveryAction

He likely didn’t have grassroots campaigns in mind when he uttered those words, but Twain’s advice is spot-on for grassroots advocacy practitioners as they make a plan to engage the new Congress. Report #1: took one to three actions in the past six months. They will provide the air cover for your more impactful actions.

Advocacy 198
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9 Tips for Creating a Social Media Advocacy Campaign

Media Cause

Social media is one of the most powerful tools for activating people to take action. Amidst the constant stream of news updates, social media advocacy campaigns offer people a relevant way to make a difference on the issues they care about. Center your campaign around timely events. Build in relevancy whenever possible .

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Customized Campaigns that Win

M+R

A legislative advocacy campaign must overcome natural inertia—a sufficient number of lawmakers must be convinced that taking action will have more benefit (or less backlash) than not taking action. Who and what influences the lawmaker (is it constituents, polling, the press)?

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Advocacy and Awareness: 4 Tips for Virtual Campaigning

sgEngage

Advocacy campaigns have evolved over the past few years, dramatically changing how nonprofit advocacy is conducted. While traditional methods can still impact supporters, more and more organizations interested in starting an advocacy initiative look to virtual campaigns first. Stay in touch with supporters. .

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Direct mail built the conservative movement. Can influencers beat it?

M+R

It grew from there: more campaigns hired him, and his lists grew. Enter: influencers. The postcard and the stamp from direct mail campaigns are replaced with a TikTok video and an ads budget. In an influencer campaign, a teacher looking for lesson planning tips might decide she does need a union after all.