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Making the Web Accessible: Color Choices

Media Cause

In honor of GAAD, we’ll be diving into accessibility across digital marketing starting with website accessibility. . Paying attention to contrast ratios is one of the easiest ways we can adapt our websites to be more accessible for color blind people. I’ve worked for over 15 years in marketing as a project manager.

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Accessibility Goals: Moving Past Compliance

Forum One

It can be uncomfortable to admit, but many web designers, myself included, first learned about digital accessibility as a regulation. How do we budget for required accessibility ? Perhaps the dramatic changes to work and home life brought on by the pandemic sparked a greater understanding of accessibility. We can’t connect.

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Choosing a Marketing Automation Application for Your Nonprofit: 5 Steps to Success

Nonprofit Tech for Good

These tools suit your modern audience, who expect to interact with nonprofit organizations like yours across a diverse media landscape. With that in mind, let’s look at the 5 steps (and criteria) you can use to find the best tool for you and your nonprofit. These are full-fledged users who have access to all of the features.

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5 Peer-to-Peer Fundraising Tips for Millennial Audiences

Achieve

The real power behind appealing to this age group with your peer-to-peer fundraisers lies in the fact that they’re tech-savvy, have connections with like-minded individuals, and are willing to put in the work to help worthy causes succeed. . Communicate with your audience by showing engaging photos of your work or a testimonial.

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How to Leverage Email as a Recruitment Tool: 4 Strategies

Nonprofits Source

As we review these techniques, keep your nonprofit’s current recruitment approach in mind and consider how these strategies can help achieve your recruiting goals. Prioritize accessibility, inclusivity, and user experience (UX). Remember, your CTAs should look different for different audience segments. Use calls-to-action.

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10 Powerful Online Fundraising Ideas for Nonprofits

Nonprofit Tech for Good

For example, you could auction items online, face-to-face, or a mix of both, using an event website or a handy mobile auction tool guests can access from the ballroom or their living room. Online giving should be accessible for all who want to participate, even if they only have a few dollars to spare. It pays to pay attention.

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3 Strategies to create an effective nonprofit homepage

Candid

As such, consider showcasing your mission statement as a sub-headline on your nonprofit’s homepage, appearing just after your nonprofit’s tagline or name, to immediately grab your audience’s attention. To optimize the visitor experience navigating your website, keep the following best practices in mind: Develop a navigation menu.

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