article thumbnail

Live from NTC! A Sneak Peak at the 2013 Online Benchmark Report

NetWits

Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. NTEN and M&R also released their report, the 2013 eNonprofit Benchmarks Study. A benchmark study is a tool, and like any tool, it depends on how it’s used.

Benchmark 116
article thumbnail

Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

The much-anticipated 2013 eNonprofit Benchmark study was released last week. Nonprofits often use this study to benchmark their own online activities and fundraising ideas. This follows a recent trend that email click-through rates have declined across all industries. based national nonprofits in 2012. percent to 4.5

Rate 235
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

19 Must-See Social Media and Fundraising Infographics for Nonprofits

Nonprofit Tech for Good

Without a doubt, 2013 was the year of visual content — particularly infographics. Like everyone, we’re inundated as well and increasingly need to see important data about nonprofit technology trends in visual format. Nonprofit Communications Trends 2014. GivingTuesday 2013. Social Media 2013.

article thumbnail

Is 2013 the Year of Video for Nonprofits?

Beth's Blog: How Nonprofits Can Use Social Media

24th. Will nonprofits follow that trend? While techniques and equipment are important, it is also useful to have some benchmarks and best practices in the nonprofit sector to inform your strategy and measurement plan. Tactics will only go so far. Currently, there are no significant benchmarks around video for nonprofits.

Video 113
article thumbnail

Participate in the 2013 Tech Staffing Survey!

NTEN

Help us figure out if that trend stayed true in 2013. > Share your experience: please take the 2013 Nonprofit Technology Staffing & Investments Survey ! Please participate in the 2013 Nonprofit Technology Staffing & Investments Survey! But to get this information, we need your help!

Survey 99
article thumbnail

Nonprofit Benchmark Study Shows Online Donations Increased by 13.5%

Care2

The latest Blackbaud Online Marketing Benchmark Study for Nonprofits analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. in 2013 compared to 2012 (You can take a look at the review I did of their 2012 study). of all charitable giving in 2013. of 2013''s overall gifts.

article thumbnail

14 Mobile Marketing Statistics Your Nonprofit Needs To See

TechImpact

O2 – “Mobile life report” UK (2013). Stats say 47% of email is now opened on a mobile device Litmus –”Email Analytics” (Aug 2013). Mobile received the largest percentage of unique clicks (40%), webmail was a strong second with 35% – Experian “Quarterly Email Benchmark Study” (Q2 2013). Equinux (June 2013).