Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2012

In 2009, the “Social Media ROI Poetry Slam” SXSW lead to a book “Measuring the Networked Nonprofit.” ” The thesis: For nonprofit organizations there are two key processes that lead to social change: To become networked, and to use measurement. The Nonprofit Narrative - [link] coordinated by Dan Portnoy.

Doc 101

Doc ROI Measure Austin 101

Nonprofit Tech for Good

APRIL 6, 2010

Users can also download stories for offline reading. Channels include Latest News, Pets, Wildlife, Animal Rescue, Factory Farming, Animal Fighting, Fur-Free, Horses, Protect Seals, Wildlife Abuse, International, Investigations, Press Room. Updated: May 6, 2009. Released: November 16, 2009. App Name: Humane TV.

Free 229

Free Hunger Mobile Nonprofit 229

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2014

I have been tracking this giving day since its first Giving Day back in 2009 and every year do a debrief post or interview. Total organizations: 5,544 (a 25% increase over 2013). While I am thrilled that we broke our record for dollars raised, the growth in donors and organizations are the numbers that I am over the moon about.

Minnesota 131

Minnesota Donation Giving Adwords 131

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2012

We’ll also share some some tips and frameworks for measuring engagement to improve relationships with your organization’s stakeholders. We’ll also share some some tips and frameworks for measuring engagement to improve relationships with your organization’s stakeholders. That’s the secret!

Measure 98

Measure NTEN Social Media Metrics 98

Connection Cafe

JANUARY 14, 2010

Reading the news in early January, I came across a few “Top 5” and “Top 10” lists for a variety of topics tied to 2009. Would it be possible to sift through a year’s worth of engagements as an independent marketing consultant and boil down the lessons I learned in 2009 into a series of “Top 5” lists?

Social Media 35

Social Media Lesson Learning Media 35

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

These local giving days focus more a community approach and help nonprofits build capacity in fundraising on all channels, while also promoting the idea of a Giving Day in the local community or geographic area. Other channels included TV news, radio, newspapers, websites, phone calls, and through friends or family.

Giving 104

Giving Minnesota Social Media Offline 104

NTEN

JANUARY 4, 2011

million gifts 1.879 million unique donors 66,470 different nonprofits Seven-year time span (2003-2009) Donations from a wide range of nonprofit sizes and types About the Study The purpose of this data mining wasn’t to create another study about the rapid growth of online giving (though it is skyrocketing). We looked at: 3.6

Studies 95

Studies Donor Online Giving 95

Care2

NOVEMBER 13, 2011

This is the time of year that your organization should be raising up to 40% of its donations online. from 2009 when giving was $280.3 While a large majority of donations are still made by check (79 percent), online fundraising is the fastest growing donation channel. Year-end fundraising is here. – Charity Navigator.

Fundraising 73

Fundraising Blackbaud Benchmark Info 73

NTEN

FEBRUARY 17, 2010

When you remove the estimated $122 million in corporate pledges from that number, more than half of all funds raised came online through those organizations. Many of these organizations continue to see 2X to 3X the daily traffic of average days in 2008. (A To get your invitation visit [link].).

Online 74

Online Giving Convio Mobile 74

Connection Cafe

MAY 27, 2011

A couple of weeks ago I shared some insights on integrating online and offline fundraising channels for strong results. While that’s all well and good, there’s nothing like seeing an organization put these tips into practice and learning from their example. Online revenue from 2009 to 2010 increased 148%.

America 24

America Results Volunteer Offline 24

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2010

The first part of the problem is that India still has low literacy rates - the 2009 Annual Status of Education Report shows that between classes 1 to 8 only around 40% of children can read a class 2 level text in their own language and an even lower 23% of children can ready easy sentences in English - sentences of the kind "What is your name?"

India 99

India Strategy Skype Remix 99

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2012

The National Bureau of Economic Research said that the recession ended in June 2009, and fundraising historically takes three years recover from a recession. These trends are based on Target Analytics’ evaluation of transactions from 77 organizations, including over 37 million donors and more than 77 million gifts totaling over $2.4

Data 118

Data Hurricane Fundraising Disaster 118

Care2

JUNE 5, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 47

Social Media Online Advocacy Media 47

Connection Cafe

JANUARY 8, 2010

The New Year has officially begun, and it’s the perfect time to reflect on the year past, or for most people, look forward to see what resolutions and initiatives can be planned to make the new 2010 better than 2009.

Jordan 30

Jordan Offline Channel Exercise 30

NTEN

NOVEMBER 2, 2009

Last year, Convio clients raised more than $777 million online and 2009 looks to be even better. Organizations of all sizes can get into the game, you just need a playbook. ™ , which is designed specifically for organizations that have a website and know they need to do more online, but were reluctant to invest in Internet tools.

Convio 76

Convio Mail Newsletter Game 76

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

It was organized by Ed Schipul. At the end of that panel, we all hoped there would be a larger nonprofit presence on the agenda for this 2009. And yes, indeed, in 2009, there were more nonprofit focused panels and happily the trend continued at SXSW 2010. Our session will explore how and why this needs to change.

Comment 97

Comment Artist Social Media Hype 97

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2009

Photo by Dietrich I love the Red Cross's approach to scaling its engagement strategy by involving the whole organization - it is spelled out in their strategy handbook and policy guidelines. Using social media is an enhancement to your offline professional networking and relationship building. No downright sick in the stomach.

Social Media 63

Social Media Culture Personal Social 63

Connection Cafe

APRIL 25, 2012

Early on, my inner tree hugger had to reconcile the millions of trees that it took to get DM campaigns with 5% response rates out the door with the cold reality that it was this sort of marketing that was the lifeline of many organizations’ revenue. So direct mail and telemarketing (offline) for the large part rule the roost.

email 32

email Channel Conservancy France 32

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2010

Beth Kanter and Allison Fine, the authors of The Networked Nonprofit that inspired this experiment, wrote an Assessment and Reflection Report on America’s Giving Challenge 2009. This also tells us something about telling stories and increasing awareness of your issue or organization in general. The lessons for arts organizations.

Nashville 97

Nashville Twitter Blogger Contest 97

Amy Sample Ward

FEBRUARY 19, 2011

Some include the Red Cross, The Weather Channel, local newspapers, Craigslist, and others. In 2009, for example, 2 trapped girls in Australia chose to post to facebook for help rather than dialing directly. Another direct content example is that of the number of websites that emerged post-Hurricane Katrina. Costs & Benefits.

Disaster 206

Disaster Social Media Haiti Media 206

Amy Sample Ward

MAY 14, 2009

I had the great honor of moderating the panel Tools Galore in Online Communications: From Google Earth to Wiki’s and Twitter this panel will give you the nuts and bolts of the latest tools organizations can utilize to ramp up their next online campaign. For many people who find you online, your website is the organization.

Tools 100

Tools Tech Map Case Study 100

Care2

MAY 11, 2011

We so often focus on learning from innovative online campaigns that we miss out on opportunities to integrate offline cause communities and grassroots advocacy. Road trips touch on so many different goals that organizations focus on that it’s hard to believe how few major nonprofits have embraced the road trip campaign strategy.

Advocacy 72

Advocacy Community Build Storytelling 72

Care2

MAY 29, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) 60) Search « Is Direct Mail Dying or Dead?

Mail 34

Mail Social Media Advocacy Online 34

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Well have it available for download, soon.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Well have it available for download, soon.

Advocacy 44

Advocacy Social Media email Online 44

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2010

Malcolm Gladwell’s article “Small Change: Why the revolution will not be tweeted,&# brings the slacktivism , social media for social good or evil , strong and weak ties , and organizations vs networks debates to a mainstream audience. The examples are there, too. The Obama campaign, for one. She Jillian York’s critique.

Offline 116

Offline Social Media Network Org 116

Care2

MAY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Email is a critical channel.

Social Media 34

Social Media Tools Online Advocacy 34

sgEngage

DECEMBER 27, 2011

This was an increase of over 34% from 2009. Keep in mind that 92% of giving still comes from offline channels and that 32% of online donors switch to give through offline channels. Which nonprofit organizations raise the most money online? When does most of the online giving happen?

Raise 85

Raise Money Online Giving 85

sgEngage

MARCH 15, 2011

The Blackbaud indices include organizations that raised money specifically for Haiti relief in the year-over-year analysis. Overall Fundraising Trends The Blackbaud Index of Charitable Giving is a broad-based fundraising index that reports total revenue trends of 1,434 nonprofit organizations representing $2.19

Blackbaud 62

Blackbaud Disaster Haiti Giving 62

sgEngage

JANUARY 12, 2011

Nonprofit organizations responded to the disaster and so did their supporters. The Chronicle has a very good breakdown of what organizations raised and what has been spent so far. Some still haven’t applied the lessons learned to their organizations. Is your nonprofit organization doing something similar?

Haiti 63

Haiti Trend Difference Blackbaud 63

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2009

Almost all the fundraising campaigns using Twitter at that point were organized by a single person or organization and used Twitter to spread the solicitation, but directed the actual donation process was completed off of Twitter. Decentralized event organizing, it's grassroots self-organizing and anyone can organize a local event.

Twitter 51

Twitter Raise Money Phase 51

Care2

JUNE 1, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Will social networking evolve? Think about it.

Mail 47

Mail Social Media Online Advocacy 47

Bloomerang

JULY 17, 2021

But I spend most of my time as a trainer and a strategist as a coach and I help organizations and the people that lead them, just like you, grow your skills, your teams, and your results. Oh, no business increased, coaching increased, the amount of change management exercises I had to take organizations through increased.

Management 87

Management Work Video Slides 87

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2009

So for this post, I'd like to share 5 fundraising trends that we saw emerging in 2009 related to fundraising and social media and that will most definitely continue to have impact in 2010. A Platform for Self-Organizing. They key is designing the opportunity for connection, plus self-organizing.

Social Media 107

Social Media Trend Media Fundraising 107

sgEngage

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue.

Benchmark 73

Benchmark Internet Giving Offline 73

sgEngage

NOVEMBER 10, 2010

Actually, it’s single channel communication that’s dead. Donors Flip Channels Dunham+Company has new data out in “A National Survey of the Impact of Offline Communication on Online Donations.&# Donors flip channels. Successful organizations make channel flipping effortless and effective.

Mail 78

Mail Trend Offline Blackbaud 78

Care2

JUNE 29, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Gulf Coast hurricanes of 2005.

Social Media 31

Social Media Advocacy Fundraising Online 31