Connection Cafe

MARCH 4, 2019

Let me also suggest that we need to stop placing a wall between offline and online giving strategies and tactics. And donors that are 55-years and older have the highest retention rates for both online and offline giving. This online versus offline wall is mostly in our own heads. of total sales. It’s in our org charts.

Online 36

Online Giving Offline United States 36

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2012

In 2009, the “Social Media ROI Poetry Slam” SXSW lead to a book “Measuring the Networked Nonprofit.” Here’s a few worth checking out and voting for: Connective Consciousness: Why Influencer Back Channels Work - [link] This panel I’m on with Sarah Granger, Brian Reich, and Ritambra Rana is going to rawk!

Doc 101

Doc ROI Measure Austin 101

Nonprofit Tech for Good

APRIL 6, 2010

Users can also download stories for offline reading. Channels include Latest News, Pets, Wildlife, Animal Rescue, Factory Farming, Animal Fighting, Fur-Free, Horses, Protect Seals, Wildlife Abuse, International, Investigations, Press Room. Updated: May 6, 2009. Released: November 16, 2009. App Name: Humane TV.

Free 229

Free Hunger Mobile Nonprofit 229

Connection Cafe

JANUARY 14, 2010

Reading the news in early January, I came across a few “Top 5” and “Top 10” lists for a variety of topics tied to 2009. Would it be possible to sift through a year’s worth of engagements as an independent marketing consultant and boil down the lessons I learned in 2009 into a series of “Top 5” lists?

Social Media 35

Social Media Lesson Learning Media 35

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2014

I have been tracking this giving day since its first Giving Day back in 2009 and every year do a debrief post or interview. For us, our offline activities are as important as online efforts. PadillaCRT has led our earned media strategies since we launched GiveMN in 2009. They are amazing partners who understand our business.

Minnesota 131

Minnesota Donation Giving Adwords 131

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2012

Being able to have your stakeholders engage with you – through social channels or otherwise, is what can help you win their hearts and minds, and eventually their donations. (Don’t take my word for, see Pew Internet’s recent Networked and Hyperconnected study ).

Measure 98

Measure NTEN Social Media Metrics 98

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

These local giving days focus more a community approach and help nonprofits build capacity in fundraising on all channels, while also promoting the idea of a Giving Day in the local community or geographic area. Other channels included TV news, radio, newspapers, websites, phone calls, and through friends or family.

Giving 104

Giving Minnesota Social Media Offline 104

Care2

NOVEMBER 13, 2011

from 2009 when giving was $280.3 While a large majority of donations are still made by check (79 percent), online fundraising is the fastest growing donation channel. Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. . – Charity Navigator. This is an increase of 3.8% – AFP.

Fundraising 73

Fundraising Blackbaud Benchmark Info 73

NTEN

JANUARY 4, 2011

million gifts 1.879 million unique donors 66,470 different nonprofits Seven-year time span (2003-2009) Donations from a wide range of nonprofit sizes and types About the Study The purpose of this data mining wasn’t to create another study about the rapid growth of online giving (though it is skyrocketing). We looked at: 3.6

Studies 95

Studies Donor Online Giving 95

Connection Cafe

MAY 27, 2011

A couple of weeks ago I shared some insights on integrating online and offline fundraising channels for strong results. In 2009 Volunteers of America looked to get more out of their online fundraising program by tapping into the power of integrated online and offline fundraising. How’d they do it?

America 24

America Results Volunteer Offline 24

NTEN

FEBRUARY 17, 2010

Here are some of the other data points and trends that research and system performance revealed in 2009: More than 111 million consumers planned to donate online to charity in the last quarter of 2009.1. 63% of online consumers planned to use the Internet to donate to charity in the last quarter of 2009, up from 51% in 2008.1.

Online 74

Online Giving Convio Mobile 74

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2010

The first part of the problem is that India still has low literacy rates - the 2009 Annual Status of Education Report shows that between classes 1 to 8 only around 40% of children can read a class 2 level text in their own language and an even lower 23% of children can ready easy sentences in English - sentences of the kind "What is your name?"

India 99

India Strategy Skype Remix 99

Connection Cafe

JANUARY 8, 2010

The New Year has officially begun, and it’s the perfect time to reflect on the year past, or for most people, look forward to see what resolutions and initiatives can be planned to make the new 2010 better than 2009.

Jordan 30

Jordan Offline Channel Exercise 30

Care2

JUNE 5, 2009

For now, direct mail fundraising -- especially when used in a multi-channel strategy -- continues to bring in the most revenue. According to the just released 2009 eBenchmarks study by M&R Strategic Services and NTEN, most of the 32 groups featured in the study saw their online fundraising increase between 2007 and 2008.

Social Media 47

Social Media Online Advocacy Media 47

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2012

The National Bureau of Economic Research said that the recession ended in June 2009, and fundraising historically takes three years recover from a recession. billion in yearly giving on a monthly basis, both offline and online. Are people giving less because of the economy? Just getting more new donors isn’t enough.

Data 118

Data Hurricane Fundraising Disaster 118

NTEN

NOVEMBER 2, 2009

Last year, Convio clients raised more than $777 million online and 2009 looks to be even better. No matter your size and your resources, the time has never been better to invest in the online channel. The fact is, you too have the resources and you can’t afford NOT to get into the online game. You can’t afford to wait any longer!

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Convio Mail Newsletter Game 76

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2009

One of the approaches I've been thinking about lately is how professional learning through social media channels can be put into practice by using listening (and engaging techniques) for program development. Using social media is an enhancement to your offline professional networking and relationship building.

Social Media 63

Social Media Culture Personal Social 63

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

At the end of that panel, we all hoped there would be a larger nonprofit presence on the agenda for this 2009. And yes, indeed, in 2009, there were more nonprofit focused panels and happily the trend continued at SXSW 2010. Online numbers don’t always equate offline results. It was organized by Ed Schipul.

Comment 97

Comment Artist Social Media Hype 97

Connection Cafe

APRIL 25, 2012

I secretly hoped that at least those other 95% recycled… And I couldn't help but draw parallels in my mind about marketing channel mix and energy. So direct mail and telemarketing (offline) for the large part rule the roost. Invest at a faster rate in the new channels and allow for the learning curves.

email 32

email Channel Conservancy France 32

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2010

Beth Kanter and Allison Fine, the authors of The Networked Nonprofit that inspired this experiment, wrote an Assessment and Reflection Report on America’s Giving Challenge 2009. It’s a $235 they wouldn’t have had without this little experiment.

Nashville 97

Nashville Twitter Blogger Contest 97

Care2

MAY 29, 2009

Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit? Friday, May 29, 2009 at 09:41AM | by Allyson Kapin In the next five years, money spent annually on direct mail will decline by as much as 40%, from $49.7 60) Search « Is Direct Mail Dying or Dead? billion in 2008 to $29.8

Mail 34

Mail Social Media Advocacy Online 34

Amy Sample Ward

FEBRUARY 19, 2011

Some include the Red Cross, The Weather Channel, local newspapers, Craigslist, and others. In 2009, for example, 2 trapped girls in Australia chose to post to facebook for help rather than dialing directly. Another direct content example is that of the number of websites that emerged post-Hurricane Katrina.

Disaster 206

Disaster Social Media Haiti Media 206

Care2

APRIL 16, 2008

Q: Does this include offline giving too? A: The Convio benchmark numbers exclude offline giving. Organizations that use multiple channels to appeal for support report a higher value and larger gifts from their online supporters. This will give you a more accurate picture. All rights reserved.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

Q: Does this include offline giving too? A: The Convio benchmark numbers exclude offline giving. Organizations that use multiple channels to appeal for support report a higher value and larger gifts from their online supporters. This will give you a more accurate picture. All rights reserved.

Advocacy 44

Advocacy Social Media email Online 44

Amy Sample Ward

MAY 14, 2009

Email is a critical channel. They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more. This was a great way for EAC to create a meaningful channel into the discussions and to maintain transparency. Idealware.org has reviews of many of these tools as well.

Tools 100

Tools Tech Map Case Study 100

Care2

MAY 11, 2011

We so often focus on learning from innovative online campaigns that we miss out on opportunities to integrate offline cause communities and grassroots advocacy. The UnRoad Trip - In summer 2009, Boaz Frankel undertook trip around the United States in 100 non-automobile forms of transportation and The UnRoad Trip was born.

Advocacy 72

Advocacy Community Build Storytelling 72

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2010

My co-author, Allison Fine and I found many great examples of successful activism using these tools as part of multi-channel campaigns in our book The Networked Nonprofit. He also makes a false distinction between online/offline or as Allison and I have called it “online and onland&# activism. She Jillian York’s critique.

Offline 116

Offline Social Media Network Org 116

Care2

MAY 15, 2009

Email is a critical channel. They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more. This was a great way for EAC to create a meaningful channel into the discussions and to maintain transparency. May 15, 2009 | Anne Dougherty Copyright © 2008, Care2.com

Social Media 34

Social Media Tools Online Advocacy 34

sgEngage

DECEMBER 1, 2010

A higher percentage of donors 45 to 54 and 55 to 64 give online than offline. 25% of donors aged 65 and older give both online and offline. The median online gift above $1,000 was $3,500 in 2009. Also, a higher percentage of donors with annual incomes greater than $50,000 and beyond $100,000 give online than offline.

Trend 78

Trend Online Giving Offline 78

sgEngage

DECEMBER 27, 2011

This was an increase of over 34% from 2009. Keep in mind that 92% of giving still comes from offline channels and that 32% of online donors switch to give through offline channels. This varies a lot by sector and online giving type, but is still significantly larger than the average offline gift.

Raise 85

Raise Money Online Giving 85

sgEngage

MARCH 15, 2011

billion in yearly revenue on a monthly basis, both offline and online. Disaster Giving Giving both online and offline towards disaster relief had a significant impact on the nonprofit sector in 2010. Small and medium organizations were up in the analysis, but large nonprofits were down 28.2%.

Blackbaud 62

Blackbaud Disaster Haiti Giving 62

sgEngage

JANUARY 12, 2011

Do you have offline and well as online channels ready to go? Technology Can your website and giving forms handle 4x their normal traffic? Do you have a scaled down shadow website ready to go? Do you have email templates ready to go? Unfortunately, this will not be the last emergency that nonprofit organizations will have to respond to.

Haiti 63

Haiti Trend Difference Blackbaud 63

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2009

Most were using Twitter as one channel in a multi-channel campaign and asked for small donations ($10), although gave incentives for larger gifts. Look out, the next reiteration of micro fundraising on Twitter is coming on February 12, 2009 and will combine online twitter fundraising with an offline event.

Twitter 51

Twitter Raise Money Phase 51

Care2

JUNE 1, 2009

» Sunday May 31 2009 Is Direct Mail Dying or Dead? Sunday, May 31, 2009 at 02:22PM | by Mal Warwick My, my. The most successful organizations are going to be those that use a multi-channel approach based on what your donors are telling you they want. These channels will develop and co-exist.

Mail 47

Mail Social Media Online Advocacy 47

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2009

So for this post, I'd like to share 5 fundraising trends that we saw emerging in 2009 related to fundraising and social media and that will most definitely continue to have impact in 2010. Social Media Fundraising As Part of A Multi-Channel Strategy. A Platform for Self-Organizing. More than $550,000 was raised last March. .

Social Media 107

Social Media Trend Media Fundraising 107

sgEngage

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. Key Findings: The majority of giving still comes from offline channels, but online continues to be a significant source of giving and new donors. This is in line with the 2010 Online Giving Report.

Benchmark 73

Benchmark Internet Giving Offline 73

Bloomerang

JULY 17, 2021

And if you have not heard, I have a podcast, “Let’s Take This Offline,” and you can go ahead and binge listen while you do your running, or your walking, or you’re sitting lakeside this summer, kind of decompressing from a really hellish year. I fell in love with it all the way back in 2009.

Management 87

Management Work Video Slides 87