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Three Ingredients for Successful Year-End Fundraising

NetWits

from 2009 when giving was $280.3 While a large majority of donations are still made by check (79 percent), online fundraising is the fastest growing donation channel. – eNonprofit Benchmark study. Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. Charity Navigator.

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Multi-Channel Fundraising: Magic or Myth?

Care2

But what if you don’t have the budget or staff to focus on eight (or eighteen) different giving channels? Join us on Wednesday, June 29 from 3:00 PM – 4:00 PM ET for Multi-Channel Fundraising: Magic or Myth? How can I leverage online and offline giving for better fundraising results? We can help! Please register now!

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The State of Online Fundraising

NTEN

Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. The end-of-year online fundraising opportunity only underscores the importance of this channel as a giving source. Research by Target Analytics looked into donors and the channel flipping that they do.

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MultiChannel Donors: Real? Or Yeti?

NTEN

Well, my favorite white paper of 2009 just became my favorite white paper of 2011! The 2011 donorCentrics Internet and MultiChannel Giving Benchmarking Report was just released last week, updating the version I excitedly blogged about , lo, those many moons ago. The number of donors that give both on and offline is less than 10%.

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Latest Trends in Online Fundraising

NTEN

The Index shows that online giving remained positive during most of 2009 and the trends for 2010 have been very encouraging. Another aspect of the Index data that is interesting is the growing percentage of total fundraising that comes from online channels. Multichannel donors are more loyal than offline or online donors alone.

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Rock Your Year-End Fundraising

Care2

from 2009 when giving was $280.3 While a large majority of donations are still made by check (79 percent), online fundraising is the fastest growing donation channel. – eNonprofit Benchmark study. Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. . – Charity Navigator.

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Volunteers of America: Getting Results

Connection Cafe

A couple of weeks ago I shared some insights on integrating online and offline fundraising channels for strong results. In 2009 Volunteers of America looked to get more out of their online fundraising program by tapping into the power of integrated online and offline fundraising. How’d they do it?

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