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What Apple’s privacy changes mean for email open rates

M+R

A quick reminder: email opens are tracked by tiny image pixels embedded in the content. That means we’d actually see open rates go up for those who choose this option (probably most people), because pixels would be loaded for every email—but we won’t know if those people are actually opening emails or not. on iPhone, 9.6%

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3 Tips to Help Your Nonprofit Steward Corporate Partners

Nonprofit Tech for Good

Sponsored Post by: Accelerist , a leader in social impact partnership technology, supporting hundreds of brands and charitable organizations in finding and growing their partnerships with each other. According to the Harvard Business Review , increasing customer (or partner) retention rates by 5% can increase profits by 25-95%.

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The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

There absolutely is a math to social and mobile media. then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. There is also a science to social and mobile media. Track the number of monthly donations and the total given.

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How to Prepare Donor Data Reports for Your Board Members

Bloomerang

As a fundraising coordinator who prepares these reports, you work with this data every day. The last thing you want to do is waste their time and bog their donor reports down with unnecessary metrics. . Donor data to exclude from your report. Information to include in your donor report. Additional information to share.

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Your Guide to Social Media Advertising for Nonprofits

Media Cause

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. This ensures you’re not wasting spend on areas that won’t drive results.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

Are your conversion rates different for different audiences? Measure the success of your upgrade asks – do donors who come from your species extinction petition go on to be regular donors at a higher rate? UTM s stands for Urchin Tracking Module (nothing to do with sea creatures ). I bet you’ll want to track it.

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The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

There absolutely is a math to social and mobile media. then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. There is also a science to social and mobile media. Track the number of monthly donations and the total given.

Track 186