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Nonprofit Analytics: Overview and 13 Analytics for Your Org

DNL OmniMedia

Effective data management is key to understanding your constituency and building better fundraising and engagement strategies. More than likely, your organization will want to use a combination of the four types of data analytics to elevate your nonprofit’s strategies. Why is data analytics important for nonprofits?

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Small But Mighty: Peer-to-Peer Fundraising For Small Nonprofits

CauseVox

With less staff capacity, name-brand recognition, and resources compared to larger orgs, it may seem like smaller nonprofits have extra hoops to jump through. Using these standards, and for the purposes of this article, we’re classifying any org with assets totaling $500K or less as small. What’s Considered Small? Small But Mighty.

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The ROI of Social Media

Care2

While we’ve seen explosive growth in use of social networks ( NYT reported last week that time spent on social networks has exceeded that of emai l ) many organizations are asking how do you effectively deploy a social media strategy and what is the return on investment (ROI)? Here are a few examples.

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Dear Moby, what are the different types of email marketing? 

Whole Whale

Are there different types of email marketing that I can add to my strategy?” Planning and sending out a routine retention email to gather feedback or to win back subscribers’ engagement benefits an organization’s overall email strategy. “I currently send out only newsletter emails for my non-profit, but I am curious to know more.

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[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

I manage the general strategy and help cultivate ideas from our social media team. For my role, social media is only about 30% of my job – I manage our paid online advertising strategy, SEO, and web analytics strategy in addition to social media. Are you tracking Return on Investment (ROI), and how?

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Data drives better digital marketing for nonprofits

3rd Sector Labs

Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. Everyone wants to see their ROI. Here are examples of Tweets from orgs that didn’t include outcome data. I also included two Tweets from orgs that did use outcome data. It makes us feel good.

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The Email Fundraiser’s Toolkit: A 5-week Course to Create Your Strategy

NTEN

That's why we're about to offer " The Email Fundraiser's Toolkit ", covering storytelling, subject lines, list building, the best tools for the job, ROI – pretty much everything your organization needs to make your campaign a success. After all, up to one third of all online giving happens in December alone.

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