Allegiance Group

OCTOBER 3, 2022

Donor retention is the second-highest concern for nonprofits, according to the 2022 CCS Philanthropy Pulse survey. What is donor retention? Donor retention measures how many donors continue to give to your organization. Understanding what may have encouraged the first and subsequent donations is key to understanding retention.

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Retention Donor Rate Mail 52

Bloomerang

AUGUST 3, 2021

Turn New Supporters Into Strong Supporters. A donor’s first experience with your organization should be a good one as it can be the difference between turning them into a repeat supporter or someone who gives once and never again. . This series of emails will be different from your standard newsletter and updates.

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Storytelling email Relationship Build 134

Qgiv

AUGUST 9, 2023

Cultivating relationships with recurring donors is essential for nonprofits, especially in light of recent declines in individual giving. It’s undoubtedly a challenging time for new donor acquisition, underscoring the constant importance of retention. The Giving USA 2023 report revealed that giving by individuals dropped 6.4%

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Relationship Donor Gift Retention 52

Pamela Grow

JANUARY 13, 2021

My director of development & communications is giving serious thought to taking our hard copy newsletter and changing it to an e-newsletter. How do I convince her that a printed newsletter is worth the investment? A copy of our summer newsletter is attached for your review. It also includes a business reply envelope.

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Newsletter Donor Retention Nashville 52

NonProfit Hub

JUNE 12, 2020

Research shows that it’s much more difficult and expensive to attract new supporters than it is to retain the ones you already have. Start boosting your donor retention rate by focusing on those who are just giving to your nonprofit for the first time. Why First-Time Donor Retention is Important. Call your new donors. .

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Retention Practice Donor Time 82

Nonprofit Tech for Good

APRIL 21, 2022

When supporters see that their generosity truly matters, they’re much more likely to give again, give more, and publicize the cause. making donors feel appreciated goes a long way toward building long-lasting relationships. Building Lasting Relationships Boosts Donor Retention. 3) Give something real. 6) Give reports.

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Impact Donation Donor Social Media 325

Bloomerang

FEBRUARY 26, 2024

As fundraisers, we strive to create meaningful impact and cultivate lasting relationships with supporters, donors, and the communities we serve. You’re probably used to your familiar circle of donors who consistently support your cause, and you often reach out to them personally.

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email Campaign Gartner Retention 89

Saleforce Nonprofit

JANUARY 19, 2022

If you’re working for a nonprofit organisation, put yourself in the position of one of your supporters for a moment. Many organisations invest in creating compelling content to inspire supporters to give. Retention of online donors is low in the sector. However, retention requires communication. What would you do?

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Support Online Conservancy Test 98

Nonprofit Tech for Good

OCTOBER 22, 2020

Development audit after development audit of small- to mid-sized organizations reveals that while donor retention remains a critical issue there is also another issue that is equally important. Social media sites are for relationship building. The aim is to keep sharing and inviting them to support the organization.

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Social Media Donor Media Social 353

Bloomerang

MAY 20, 2024

In the dynamic world of nonprofits, managing supporters effectively often feels like juggling too many tasks at once. Imagine harnessing the power of unified data to streamline operations, boost engagement, and drive retention. But what if you could simplify this? You’re not alone.

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Management Profile Analytics Track 113

Kindful

FEBRUARY 25, 2021

Perhaps it’s due to the speed and ease through which supporters can be contacted online, or a perception that it’s somehow less effective in today’s digital world. Why make building donor relationships a goal? ” Yes, your direct mail efforts should include direct appeals for monetary support.

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Mail Relationship Digital Donor 52

Whole Whale

MARCH 15, 2023

“I currently send out only newsletter emails for my non-profit, but I am curious to know more. Email marketing can be used to promote an organization’s mission or services, or it can be used to build relationships with subscribers, donors, and prospects. Are there different types of email marketing that I can add to my strategy?”

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email Difference Marketing Retention 75

Get Fully Funded

MAY 23, 2024

Since the start of the year, my client had done plenty of warm touches , were thanking donors well, and were giving supporters a great experience. Imagine your relationship with your donor is represented by an account and that the account must always have a positive balance – or it will close. Focus on the long-game.

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Donor Ratio Newsletter Nonprofit 105

Nonprofit Tech for Good

JANUARY 13, 2020

Now you want to know, is it appropriate to ask your supporters to take further action? Many nonprofits fear that asking a donor for additional support, after they’ve already made a donation, will turn them off from making future gifts. Here are four great ideas for ‘Confirmation Page’ calls-to-action: 1) Send to Website.

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Action Donation Mobile Social Media 332

TechImpact

OCTOBER 16, 2013

The first step for any nonprofit, is to either build or buy a constituent relationship management system (CRM) to create a history of each supporter, recording their donations, if they volunteered, attended your event, or even sent you an email! Hands-on participation. email, snail mail, fax, phone, etc.).

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Support Tips Database History 230

Pamela Grow

APRIL 29, 2023

And the retention of those new donors was a leading cause of the decline. The sharp decline in new donor retention, which decreased by 21.8%, represents a significant challenge to the industry. The struggle to retain donors is widespread, with the lowest recorded donor retention rate at 42.6%. Monitor your donor retention.

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Retention Newsletter System Donor 52

Nonprofit Tech for Good

APRIL 2, 2023

For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising. Keep reading to check out our list of ways your nonprofit can leverage ChatGPT and use AI to enhance donor relationships, optimize communications, and ultimately increase revenue.

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Tools Fundraising Analytics Analysis 359

Neon CRM

JUNE 16, 2023

Building long-lasting fruitful relationships with your donors requires diligence, hard work, and careful planning. Ask, thank, report, and repeat—it’s a simple but powerful way to manage your relationships. Donor stewardship is all about building relationships, and relationships, in turn, are all about engagement.

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Map Donor Guide Newsletter 52

Nonprofit Tech for Good

SEPTEMBER 13, 2021

To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter. 7) 38% of nonprofits actively implement a year-round retention strategy for online donors. 1) 94% of nonprofits accept online donations through their website. 53%: PayPal. 7%: Google Pay.

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Stats Data Online Fundraising 269

Neon CRM

SEPTEMBER 7, 2023

Spending some time planning your year-end fundraising activities will help you connect with donors, inspire them to support your work, and start building donor relationships that will carry over into the next year and beyond. Invite your supporters to be a part of the solution to that problem by making a gift.

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Campaign Fundraising Retention Template 98

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). The level of supporter engagement with each of your marketing platforms. Your website: Your website is the online hub that supporters use to read more about your mission and get involved through donating or volunteering.

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Giving Retention Metrics Demographics 119

sgEngage

APRIL 10, 2023

Spend time strengthening donor relationships. For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Explore advertising opportunities such as: Your email newsletter. Start testing your outreach plans.

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Demographics Retention Donor Research 75

Candid

JULY 6, 2021

As technology continues advancing , we see more articles discussing how automation takes pressure off of staff members and how organizations need to increase their use of software to optimize their communications with supporters. . Automation technology is designed to support your nonprofit’s team, but it’s not a replacement for people.

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Nonprofit Retention Relationship Data 137

Pamela Grow

OCTOBER 14, 2023

Or Give Your Supporters A Break. Emotional engagement is the cornerstone of donor relationships. The lowly print donor newsletters can be your organization’s best friend. Not the usual “letter from the ED,” but a donor-centered newsletter. I see crap like this every day. On LinkedIn. In my inbox. And it pisses me off.

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Donor Brain Headline Newsletter 52

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Donor acquisition is the process of attracting new supporters and convincing them to donate to your cause through marketing efforts. What is the difference between donor acquisition and retention?

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Fund Donor Strategy Search 52

Bloomerang

NOVEMBER 15, 2023

Incorporate flexibility, recognition, a clear path for impact, and a foundational focus on retention into your program from the outset. Plan for the future But let’s remember an essential piece of the puzzle: retention starts the moment a volunteer hears about your opportunity. Personalization plays a critical role in retention.

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Arts Volunteer Retention Skills 62

sgEngage

JULY 15, 2023

Donor relation management is the process by which organizations organize donor data and maintain donor relationships to support a long-term donor infrastructure. Understanding the ebbs and flows of donor relations by tracking your organization’s interactions with donors and prospects is necessary to support long-term growth.

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Management Donor Blackbaud Retention 52

Pamela Grow

JANUARY 11, 2024

As we move into 2024, while there will be more bright shiny objects dangled in front of you than ever before, know that relationships matter most. Donor retention should factor into your planning for 2024 in a big way. Build your fundraising program around retention. You publish a regular newsletter?

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Trend Storytelling Paypal Mail 59

Connection Cafe

APRIL 19, 2019

Blackbaud’s latest Charitable Giving Report sheds light on the importance of donor retention in the nonprofit industry. According to the latest research from Blackbaud’s Charitable Giving Report : The average donor retention rates for first-year offline-only donors is 29%. That’s shocking (and pretty scary). Superb content.

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Retention Donor Change Blackbaud 37

Media Cause

JULY 11, 2023

In the nonprofit sector, where scaling reach and impact is a common goal, automated email marketing is the secret sauce that allows for meaningful connections with an ever-growing supporter base without stretching your resources too thin. This is key in building and maintaining relationships with supporters.

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email Service Marketing Metrics 52

Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. For example, Alley Cat Allies’ Cat-alyst Society – Monthly Giving Program : This page should have a URL that can be easily promoted in print newsletters and postcard campaigns, such as alleycat.org/givemonthly.

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Practice Online Fundraising Nonprofit 339

DipJar

AUGUST 6, 2021

Volunteer work often contributes to greater long-term sustainability because it can provide a reliable source of support during challenging times. . Volunteer Retention. Your organization can entice interested supporters to become volunteers with a strong recruitment strategy. Volunteer Recruitment. Volunteer Communication.

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Volunteer Program Management Retention 98

Qgiv

JUNE 23, 2021

Fundraising is important for nonprofits because it supports each organization’s work by providing financial revenue and setting up opportunities for future engagement with donors. Your fundraising strategy should include plans for donor acquisition and retention with an emphasis on recruiting high-impact donors.

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Campaign Effective Fundraising Nonprofit 98

Pamela Grow

SEPTEMBER 14, 2023

Making Money with Donor Newsletters by Tom Ahern There’s real money to be made in mastering print donor newsletters. Before you deride print as old-fashion, know that print donor newsletters are the biggest contributors to legacy giving and retention. This is still my go-to book whenever I’m stuck.

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Game Fundraising Storytelling Press 59

The Modern Nonprofit

APRIL 18, 2023

This will help you understand the types of supporters that are most likely to be interested in your cause and guide your efforts in targeting the right audience. conduct research Gather data on your current supporters Review your nonprofit’s existing data, such as donor records , volunteer information, and past survey results.

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Guide Donor Fundraising Social Media 52

Get Fully Funded

MAY 24, 2021

Today’s article dives into a vital topic for nonprofits – letting your supporters know how much they’ve impacted your cause and how much you appreciate them. By doing so, your team deepens relationships with supporters, increasing your retention rate and securing future gifts for a sustainable strategy in the future.

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Donor Ideas Tips Relationship 128

NonProfit Hub

FEBRUARY 11, 2021

Here are some great ways to communicate with and shower attention on donors for a long, happy relationship. These emails help educate the donor on your mission and should show them how their gift is put to good use while thanking them for their support. Regular e-newsletters are a great way to share stories. Receive gifts?

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Donor Gift Newsletter Headline 62