Mail News Track Train 
Pamela Grow
MARCH 7, 2024
But the good news is that nonprofits benefit from higher open rates compared to regular marketing emails. For more, check out master storyteller Vanessa Chase Lockshin’s 30 minute training. The email open rate for nonprofits is roughly 25%, according to many companies that track these metrics. But how do you make yours engaging?
Get Fully Funded
OCTOBER 7, 2021
Use your CRM to track relationships with supporters. Keep in mind that advocacy campaigns are long-term efforts, and nonprofits with dedicated advocacy initiatives plan and launch new campaigns as needed to respond to upcoming and ongoing legislation. Direct mail. Traditional mail does still have a place in advocacy campaigns.
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Get Fully Funded
JULY 4, 2022
Sometimes, methods of fundraising that worked in previous years don’t work as well when the economy shifts or a big news event pulls people’s attention away. Or maybe you sent your mailing out at a time when people are distracted with something else like vacations or elections or major holidays. Fundraising is about relationships. .
Get Fully Funded
DECEMBER 12, 2022
We have trained our supporters to ignore us. . Like jargon, acronyms tend to stop readers in their tracks and motivate them to stop reading, close the email, and do something else. David, I have unexpected news to share. Mail Chimp gives you immediate feedback on your subject line’s length. Hold the acronyms.
Greater Giving
JUNE 29, 2022
If not using an automated or mobile bidding platform: Tracking sales at the event and entering them into event software or other database. Printing and mailing thank-you letters with tax deductible information. Special roles for tracking item donations, making bid sheets or designing and displaying auction packages.
Nonprofit Tech for Good
APRIL 24, 2010
Some of the opinions I express below I have had for a while and speak to them in my webinars and trainings, but some are so recent that I am still in the stage of “Seriously Facebook? At a training last week with a lot of long-time Facebook Admins in the room, I saw much head-nodding and eyes rolling. on Facebook. Not even good.
Amy Sample Ward
OCTOBER 14, 2010
Marketing to Media-Savvy Gen Y: Transparency, Authenticity – Advertising Age – News – "They entered the consumer market during the stormiest economic climate since the Great Depression. I’m worried about the lack of nonprofit leadership creating a culture of innovation. However, just today a.ly
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