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3 Effective Tools for (Re)Branding Your Nonprofit

Nonprofit Tech for Good

Choose people that have different understandings and relationships with your (new) organization and whose influence with their peer group is notable. A mix of opinions will ensure that many voices are included. Soul Searching as a Launch Pad.

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How Nonprofits Can Benefit from Continued Marketing During Times of Change

Media Cause

To stay top of mind when the world is chaotic, you have to push your creativity and your marketing efforts a little bit outside your comfort zone. Gain a Competitive Advantage Through Paid Spend —KIM ANDERSON, VP OF PAID MEDIA “Out of sight, out of mind” is true in this case of advertising.

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4 Tips for Marketing Your Animal-Related Nonprofit

Nonprofits Source

Additionally, write search engine optimized blog content to drive traffic to your site. This document should include a comprehensive overview of your nonprofit’s logo, color palette, and typography, as well as define your brand’s tone of voice and other writing style guidelines. Build authentic relationships.

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Optimizing Student Prospecting Efforts with Social Listening and Influencers

Connection Cafe

Learn why social listening is important and how to find and use the influencers among prospective and existing students, alumni, and parents. Tapping into social listening enables you to leverage your best social influencers to strengthen your online campaigns and ultimately build a stronger prospective student pipeline.

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3 Strategies to create an effective nonprofit homepage

Candid

It also solidifies their first impression of your organization and influences whether they’re interested in further exploring and supporting your cause. To optimize the visitor experience navigating your website, keep the following best practices in mind: Develop a navigation menu. Be mobile-friendly. Prioritize accessibility.

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How to Create a Content Strategy for Your Nonprofit

Media Cause

You have influencers on social media who call themselves content creators, posting videos and content online, and people like myself who consider themselves content writers, because, well, we write for a living. Develop your brand voice. Anything people search for but can’t find? So, how do you create a content strategy?

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Nonprofit Marketing: The Ultimate Guide

Qgiv

The other half involves ensuring that your content reaches as many people as possible, which is where Search Engine Optimization (SEO) comes in. SEO helps you get your content seen by the different algorithms that run search engine results. Meet your supporters where they are to keep your cause at the top of their minds!