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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). How each traffic source is influencing sign ups for your peer-to-peer campaign. UTM s stands for Urchin Tracking Module (nothing to do with sea creatures ). I bet you’ll want to track it.

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[ASK AN EXPERT] Should Your Nonprofit Invest in Digital Analytics Tools?

Bloomerang

They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. And, with that, it’s why you need to track data that tells you if your digital efforts are succeeding or if you need to tweak certain strategies. . How can these tools help you track meaningful data?

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How Nonprofits Can Benefit from Continued Marketing During Times of Change

Media Cause

If you continue to communicate, when the crisis clears, audiences will have heard from and connected with your nonprofit, and your marketing teams will have information available to measure and make better-informed decisions moving forward. Below, a few of our agency’s top experts share their take. They are behind the curve.

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Nonprofit Marketing: The Ultimate Guide

Qgiv

Digital marketing is often a cost-effective option for organizations because there are many free online tools to help you create content and track your campaigns. Your nonprofit marketing plan provides focus, structure, and measurable objectives to help you see what’s working and what needs to be changed.

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How To Reduce Worker Loneliness

Eric Jacobsen Blog

Ryan Jenkins and Steven Van Cohen Earlier this year, the authors shared these insights: Question: When did you decide to write your book and how did the pandemic influence your book? Be mindful of talking too much yourself and of team members who speak too much or too little. Encourage every team member to participate.

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The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

Plus, inviting thought leaders, influencers , and other guest speakers that your audience cares about helps secure your place as a trustworthy nonprofit. By keeping your goals in mind and ensuring that your content is useful for your listeners, you can create a real impact with your podcast.

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How Leaders Can Move Teams From Isolated To All In

Eric Jacobsen Blog

Ryan Jenkins and Steven Van Cohen Today, the authors share these insights with us: Question: When did you decide to write your book and how did the pandemic influence your book? Be mindful of talking too much yourself and of team members who speak too much or too little. Encourage every team member to participate.

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