Robert Weiner

JULY 10, 2012

The current software does not interface with our current/new technical environment (MS-Exchange and Office, or Google g-mail, calendar, docs, etc.). Even in the situations above, a ROI calculation may be appropriate. Has anyone done a fairly complete cost justification or calculation of ROI, based on all of these items?

Database 181

Database ROI Donor Listserv 181

Nonprofit Tech for Good

JUNE 13, 2012

Spending $30 on one “Promoted Post” on the Nonprofit Organizations Facebook Page felt like a significant expense. The Return on Investment (ROI) was not significant enough to make me a convert. That said, let’s have a look at the ROI: Promoted Post Shared on Monday, June 11 at 9:30am EDT. Was it worth it?

ROI 213

ROI Facebook Grant Nonprofit 213

Nonprofit Tech for Good

FEBRUARY 26, 2012

Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Finally, I will be offering a Google+ and Google Products Webinar for Nonprofits on February 28, 2012. Now, onto setting up your personal profile.

Google 191

Google Practice gMail Avatar 191

Media Cause

JULY 22, 2021

Tracking your website’s activity with Google has just gotten easier. You may have not heard, but Google has officially rolled out Google Analytics 4, a new kind of tracking property. Like more Google updates, there are many new advantages to implementing and transitioning to Google Analytics 4.

Analytics 52

Analytics Google Phase Nonprofit 52

Nonprofit Tech for Good

DECEMBER 12, 2011

are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment). Social Media: Before You Get Started, Get Organized! Define Your Metrics and Create a Social Media ROI Spreadsheet.

Social Media 225

Social Media Media Avatar Organization 225

Amy Sample Ward

MARCH 2, 2009

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. These 5 steps assume that your organization has already used a process to evaluate your audience and your goals and chosen tools and strategies that match the audience and organizational goals.

ROI 135

ROI Case Study Metrics Student 135

Nonprofit Tech for Good

DECEMBER 9, 2009

Many nonprofits still struggle with how to measure Social Media ROI and are not so clear on what exactly the benefits are of utilizing social media. An obvious benefit is about take front and center stage in a few days when Google launches their Real Time Search to the public.

Search 188

Search Review Time Organization 188

Nonprofit Tech for Good

APRIL 24, 2010

To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. Time for them to launch an Ad Grants Program for Nonprofits like Google Grants. 3) Facebook ROI is limited and often over-rated. Personally, my ROI from Facebook isn’t that great. It’s time for them to give back.

ROI 251

ROI Integration Question Facebook 251

Nonprofit Tech for Good

JUNE 13, 2012

Spending $30 on one “Promoted Post” on the Nonprofit Organizations Facebook Page felt like a significant expense. The Return on Investment (ROI) was not significant enough to make me a convert. That said, let’s have a look at the ROI: Promoted Post Shared on Monday, June 11 at 9:30am EDT. Was it worth it?

ROI 100

ROI Facebook Grant Nonprofit 100

Forum One

JULY 13, 2021

Apple’s latest privacy updates will affect data sources commonly used by mission-driven organizations. Let’s explore how your organization can adapt to the changes. One of the most common implications of Apple’s change is a reduction in Google Analytics’ ability to report on new and returning visitors.

Impact 46

Impact Organization Track Analytics 46

Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! Blogging only about your organization and its work is a mistake.

Content 240

Content Ideas Organization New York 240

.orgSource

JULY 25, 2023

ChatGPT and Bard, its Google counterpart, can explain the ins and outs of SEO and generate a list of plausible keywords. Marketers can spend hours gathering research that AI could help you organize and summarize in minutes.” Eventually I believe that organizations will be building their own AI tools. “I

Team 221

Team Marketing Build Analysis 221

Nonprofit Tech for Good

APRIL 15, 2012

In fact, most nonprofits in the United States now regularly use social media in their communications and development campaigns, but few nonprofit social media practioners have been properly trained how to best utilize sites such as Facebook, Twitter, YouTube, LinkedIn, and Google+. The Broadcast Web], Web 2.0 [The

Social Media 273

Social Media Hype Free Media 273

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2011

Yesterday on Google +, John Haydon made a provocative statement: “It’s a big mistake to say that nonprofits should wait on Google +&#. Don’t just do an ROI analysis with your social time. Where does your organization to invest is time in its online/multi-channel strategy to be successful?

Google 97

Google Search email Time 97

.orgSource

SEPTEMBER 19, 2023

It is a networking and development organization that connects executives with education, research, ideas, and people. Wrap-up Keynote Hey Google, write me a speech about the ethical and legal issues surrounding a non-profit’s use of AI. Learn the steps this organization takes to win its members’ confidence. Kimberly A.

Sponsor 221

Sponsor Associations North America Law 221

Nonprofit Tech for Good

JANUARY 22, 2013

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Google, etc. Let them be activists for your organization and your cause. into Google+.

Social Media 279

Social Media Training Train Media 279

Nonprofit Tech for Good

MARCH 2, 2010

Over the last few weeks I have been running a Facebook Advertising experiment for the Nonprofit Organizations Facebook Page. The News Feed > Most Recent is enough to keep your Facebook ROI (Return on Investment) consistent. Facebook should launch a Facebook Ads Grant Program for Nonprofit Organizations. It’s time.

Facebook 215

Facebook Results Experiment Organization 215

Nonprofit Tech for Good

JUNE 12, 2012

Your organization’s return on investment (ROI) from using social media is directly related to whether your staff fully understand each sites’ unique functionality and toolset as well as how to best integrate these tools into your long-term online communications and fundraising strategy. The Broadcast Web], Web 2.0 [The

Social Media 237

Social Media Free Media Hype 237

Whole Whale

JANUARY 26, 2022

So here is a 7 step road map to get started: Find and study the data Google Analytics for web traffic Email database CRM Donor database Other program/services data Course: Understanding Google Analytics. Begin with work that will increase traffic and the digital footprint of the organization starting at the top of the funnel.

Americorp 98

Americorp Training Train Digital 98

Beth's Blog: How Nonprofits Can Use Social Media

JULY 7, 2011

The platform war between Facebook and Google + officially launched with a press conference at Facebook announcing the new “awesome&# features including one click skype/Facebook integration for video chat. I watched live stream on Facebook and the real time snarky reactions coming across Google +. What a day! Analysis here.

Google 95

Google Skype Org Stream 95

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

This week's theme is social media ROI. That's what I've been thinking, speaking, and writing about and have also recruited guest posts on this topic. For example, I used the quote above overheard and tweeted by Google Analytics Evangelist, Avinash Kaushik. This week's theme is social media ROI. Tags: ROI.

ROI 78

ROI Social Media Metrics Conference 78

NTEN

MAY 18, 2011

Flickr: bitzi One of findings from our latest annual Nonprofit IT Staffing and Spending Survey stood out to us: Those organizations that evaluated their Return on Investment (ROI) for IT expenditures were much more likely to be leaders— 44 percent, compared to just 17 percent of stragglers. Or does it?

ROI 65

ROI Survey Attention Tech 65

Nonprofit Tech for Good

SEPTEMBER 18, 2016

Granted, the positives do outweigh the negatives, but it is important to step back occasionally and take a critical look at how social media is impacting nonprofit technology at your organization as well as your digital staff. Nonprofits have spent years promoting Facebook and get rewarded with a 2% organic reach. Our reward?

Social Media 100

Social Media Media Social ROI 100

Nonprofit Tech for Good

OCTOBER 14, 2012

As someone who observes thousands of nonprofits on the Social Web each year, let me just say it’s better to spend 90-minutes on a webinar than hours upon hours to trying to figure it out yourself, or worse not knowing about the changes and their effect, and thus wasting your time executing a poor, ROI-less strategy on Facebook.

Facebook 278

Facebook Social Media ROI Gift 278

Whole Whale

JUNE 21, 2023

Many analytics platforms like Google Analytics, Facebook Web Insights, LinkedIn Website demographics and others show aggregated and anonymized data of website users. The following is a consolidated summary of the various tools that allow organizations to explore deeper levels of data from their websites.

Track 52

Track Software Donor API 52

Bloomerang

NOVEMBER 28, 2023

Nonprofit credit card processing solutions are tools nonprofit organizations use to complete credit and debit card transactions securely and quickly. With this functionality, donors can tap their credit card, Apple Pay, or Google Pay digital wallet onto a mobile device and have their gift processed through the Bloomerang mobile app.

Process 82

Process Paypal Method Nonprofit 82

Forum One

MARCH 20, 2023

During this session , you’ll learn: What a service blueprint is and specifically how it’s valuable for nonprofits How to create and customize a service blueprint within the context of your own organization. How to use your service blueprint to identify gaps and opportunities in your organization’s service and information delivery.

Denver 58

Denver Colorado Social Media Info 58

Care2

FEBRUARY 19, 2014

The percentage of users that click might be lower and the audience might be lower, but the lower cost per user can lead to a healthier return on investment (ROI). Google Analytics has added their new Demographics and Interests information and that could be explored for potential audiences.

Alternative 66

Alternative Audience Organization Demographics 66

Nonprofit Tech for Good

DECEMBER 31, 2010

Google searches likely had a big effect because other posts got a lot more buzz on Twitter and Facebook. 10 Social Media Metrics for Nonprofit Organizations (and How To Track Them). Five Simple Ways Nonprofits Can Measure Social Media ROI (Return on Investment). Somewhat surprising! Best to you and your nonprofit in 2011!

Social Media 189

Social Media ROI Linkedin Metrics 189

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? And you shared them! Here's what I learned. Observations.

ROI 91

ROI Examples Results Social Media 91

Nonprofit Tech for Good

APRIL 15, 2012

In fact, most nonprofits in the United States now regularly use social media in their communications and development campaigns, but few nonprofit social media practioners have been properly trained how to best utilize sites such as Facebook, Twitter, YouTube, LinkedIn, and Google+. The Broadcast Web], Web 2.0 [The

Social Media 100

Social Media Hype Free Media 100

Whole Whale

NOVEMBER 23, 2022

Website : Looker.com – Google Cloud Rebrands Data Studio As “Looker Studio” What is it ? About Company : Founded in 2012, Google acquired in 2019 for $2.6bn and has included in Google Cloud Platform. In October of 2022, Google is merging Data Studio into Looker. Data Studio. Price : Free for base usage.

Analytics 52

Analytics Tools Wikipedia Track 52

Nonprofit Tech for Good

JUNE 12, 2012

Your organization’s return on investment (ROI) from using social media is directly related to whether your staff fully understand each sites’ unique functionality and toolset as well as how to best integrate these tools into your long-term online communications and fundraising strategy. The Broadcast Web], Web 2.0 [The

Social Media 100

Social Media Free Media Hype 100

Nonprofit Tech for Good

FEBRUARY 8, 2012

Getting Started: Organization and Planning. Subscribe to, like, and follow large organizations with a mission that is similar to yours. Define metrics of measurement and create a social media ROI spreadsheet. Create a Google account. Sign up for Google Alerts. Create a YouTube Channel/Google Account.

Social Media 272

Social Media Social Media Tech 272

Volunteer Hub

JULY 13, 2021

Volunteerism is a foundational component for almost all organizations in the nonprofit industry. Volunteer management is important in 2021 because it provides the all-in-one solution that nonprofit organizations need to organize, promote, and communicate their volunteer program and objectives to supporters within the community.

Volunteer 98

Volunteer Management Registration Benefit 98

Nonprofit Tech for Good

NOVEMBER 29, 2010

Organization: Big Cat Rescue. Organization Size: 125 exotic cats, 9 paid staff, 107 volunteers, 80,000 supporters. What was the very first social media tool your organization utilized, and when? Which has helped your organization the most and how? Are you tracking Return on Investment (ROI), and how? Title: CEO.

Social Media 263

Social Media Interview Examples Media 263

Nonprofit Tech for Good

NOVEMBER 21, 2010

Organization: Pancreatic Cancer Action Network. Organization Size: Medium. What was the very first social media tool your organization utilized, and when? Which tool has been surprisingly useful in getting out the word about your organization and its programs? Are you tracking Return on Investment (ROI), and how?

Cancer 225

Cancer Los Angeles Social Media Action 225