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Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. What Do You Want the Story To Do?

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Nonprofit Marketing: The Ultimate Guide

Qgiv

Nonprofit marketing goals often focus around building recognition, fostering community, and increasing your funds raised. Raises more funds by sharing compelling stories about your mission. Creating marketing goals When creating your marketing goals, they should be SMART (Specific, Measurable, Achievable, Relevant, and Time-bound).

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6 Annual reports to inspire your organization

EveryAction

You don’t have to jam all of these components into your annual report if they don’t reflect your goals. Pathfinder International’s annual report combines thoughtful web design, powerful graphics, individual stories, and gorgeous portraits to vividly showcase their beneficiaries. Pathfinder International.

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10 Simple Fundraising Tips Guaranteed to Improve Effectiveness

sgEngage

Individuals raising money for a cause they care about deeply want to surpass their donation goals and build enthusiasm for the mission. Set a Goal, Then Raise It For individual P2P fundraisers, having something to aim for always helps. You can go back and raise your goal as you start to see the fundraising dollars come in.

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The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

Your nonprofit relies on storytelling to forge emotional connections with potential supporters and spread awareness of your mission. As technology evolves, your nonprofit should expand to tell your story in more engaging, shareable, and innovative ways, such as podcasting. What unique perspectives can we offer?

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5 Tips for a Winning Email Marketing Strategy

Saleforce Nonprofit

From there, identify and align variables like stories, voices, ask ladders, donation form appeals, and aesthetics that align best with each segment of your target audience. The stories of Riley kids, Caiden, Caroline and Harry (featured above) were shared across digital channels, resulting in a 19% increase in campaign performance.

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The Ultimate Guide to Social Media for Nonprofits

Qgiv

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Paid social media can help you further your nonprofit’s reach so you can reach and surpass the SMART goals you set.