article thumbnail

2024 Online Fundraising Statistics for Nonprofits

Nonprofit Tech for Good

Neon One ] 72% of individuals say that the presence of a charity rating badge increases their likelihood of giving. Double the Donation ] The current donor retention rate is 41.9%. M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ billion—only 0.6%

article thumbnail

Multi-Year Gift Agreements: Your Donor Retention ‘Ace-In-The-Hole’

Bloomerang

Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. But there’s one unsung strategy that can elevate your donor retention rates, while expanding mid-level and major giving: multi-year gift agreements.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Mastering Major Gifts: The Ultimate Guide to Raise More

Bloomerang

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

Gift 97
article thumbnail

8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. However, achieving optimal success in this realm goes far beyond sending out generic emails. The same is true for matching gift emails⁠. Let’s get started! Click here to find out!

Gift 97
article thumbnail

Qgiv’s Generational Giving Study and Giving USA’s “Giving by Generation”: A Comparison

Qgiv

Knowing what inspires each generation to give to your nonprofit is important to ensuring your financial stability as an organization. While Baby Boomers and Generation X are the majority of donors today, Millennial and Gen Z donors will need to be stewarded for the future prosperity of your nonprofit.

article thumbnail

2023 Website Statistics for Nonprofits

Nonprofit Tech for Good

NextAfter ] Nonprofits average a 60-70% bounce rate – a good bounce rate is between 40% or below – indicating that that improvements are needed to engage visitors and encourage them to explore more of your website. M+R Benchmarks ] Overall, 0.23% of organic website visitors made a donation, generating an average of $0.77

article thumbnail

Why is Donor Retention Rate So Important?

Qgiv

Research consistently shows that it almost always costs more to acquire a new donor than it does to retain an existing donor, making your donor retention rate a very important metric to track. What Is Donor Retention Rate? Your donor retention rate is an indicator of how well you’re handling donor relationships. 876/2,000 =.438]