Bloomerang

NOVEMBER 16, 2023

In 2014, Meredith Niles had just taken over fundraising for Marie Curie in the UK when her phone rang. Meredith and her team did a brilliant job of testing the campaign. In other words, they looked at retention and future gifts among both groups. In other words, they looked at retention and future gifts among both groups.

Gift 90

Gift Volunteer Celebrate Culture 90

Bloomerang

JULY 7, 2022

CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on when it’s a good idea to give gifts to donors. . Dear Charity Clairity, I know public broadcasting offers donors gifts in exchange for their donations at various levels. What to do?

Gift 122

Gift Donor Giving Charity 122

EveryAction

SEPTEMBER 7, 2022

Given this trend, we asked some of our partners, what are some messaging and communications best practices to help nonprofit fundraising and engagement staff recruit and retain more recurring donors? The growing interest from donors and nonprofits alike in sustainer programs is an opportunity to test and do something different.

Communication 130

Communication Practice Program Instruction 130

Get Fully Funded

APRIL 4, 2024

The past couple of years have represented a challenging time for nonprofit fundraising. In difficult circumstances, it’s helpful to return to the fundraising basics to ensure you’re making the most of tried and true strategies to boost your nonprofit’s donation revenue. Personalize donor outreach. Enable recurring donations.

Donation 110

Donation Strategy Nonprofit Gift 110

M+R

JULY 27, 2023

That’s certainly been the case for all the years we’ve helped the Union of Concerned Scientists with their fundraising. That assumption was also backed by years of UCS’s email fundraising metrics consistently beating M+R benchmarks. Well, in the last few years, email metrics did start to decline.

Fundraising 52

Fundraising Test Advocacy Metrics 52

CauseVox

JULY 26, 2023

In today’s digital landscape, mobile optimization is a game-changer for successful fundraising campaigns, and we want to show you how to leverage its power. Join us as we dive into the world of mobile optimization and its crucial role in peer-to-peer fundraising. Examples of successful mobile-first campaigns.

Relationship 79

Relationship Gift Program Build 79

Greater Giving

OCTOBER 5, 2023

Boost Your Fundraising Event with a Heads or Tails Game In the realm of nonprofit fundraising, traditional activities like the Wall of Wine and Heads and Tails have stood the test of time. The post Fundraising Games How to: Heads and Tails appeared first on Greater Giving Blog.

Game 98

Game Fundraising Captivate Law 98

Candid

AUGUST 18, 2021

If efficiency, technology, and smarter fundraising have been on your nonprofit’s radar, you’ve almost certainly encountered artificial intelligence (AI). . AI can completely change how nonprofits engage donors and prepare for fundraising appeals. Reduced overhead costs of broad fundraising outreach. How AI for Nonprofits Works.

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Course Fundraising Analysis Mail 130

Bloomerang

JULY 10, 2023

When asking for a legacy gift from a donor to your nonprofit, it’s important to approach the conversation with sensitivity and professionalism. I usually start my research with the board, volunteers, and staff members of the nonprofit to see if any of them meet the profile for a legacy gift.

Gift 60

Gift Practice United States New York City 60

Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Show how gifts further the outcomes step-by-step. Focus on selling – Judge ads by sales results, not awards. Creativity matters only if it sells.

Lesson 59

Lesson Fundraising Digital Test 59

sgEngage

OCTOBER 17, 2023

The nonprofit fundraising numbers make a compelling case for a strong end-of-year effort. Run NCOA and address standardization, test email addresses, remove deceased record — this is a year-round effort, but extra important for a big end-of-year push.” The same goes for employer matching gift programs. Is there drop off?

Fundraising 101

Fundraising Donor Celebrate Chicago 101

Nonprofit Tech for Good

FEBRUARY 14, 2019

Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. Running Facebook fundraising ads is an excellent way to reach your target audience and optimize for donations while generating data that allows you to measure your success. 2) Identify your target audience.

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Facebook Fundraising ROI Virginia 245

Bloomerang

SEPTEMBER 14, 2022

I had the pleasure recently of teaming up with my fundraising bestie and copywriting guru Julie Cooper to host an “ End of Year Appeal Writing Made Easy ” workshop. Included in this article you’ll find: The results of our flash polls we conducted on year-end fundraising. These may be the most optimistic fundraisers I’ve ever met.

Question 93

Question Fundraising Org Mail 93

M+R

JANUARY 11, 2022

And the thing is, both of these activities expose our fundamental impatience — whether we’re sneaking a quick taste of pre-baked cookie dough or frantically hitting refresh on our fundraising results. . Fewer gifts, higher averages! In email fundraising, a slight majority of groups experienced an uptick in overall revenue.

Fundraising 109

Fundraising Gift Sample Benchmark 109

Get Fully Funded

JANUARY 1, 2024

What you might not know is that the right fundraising plan template can make the job much easier. What this means is that over time, your fundraising approach should change to meet the needs of your growing organization. What Fundraising Plan Template is Right For YOU? And no two fundraising plans should be exactly alike either.

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Template Fundraising Nonprofit Calendar 111

Qgiv

FEBRUARY 20, 2024

AI for nonprofits can be a real game changer in the fundraising landscape. From navigating donor data to finding the most effective ways to communicate, AI for fundraising can be applied to many aspects of your organization to help lift some of the burden of changing the world. How do you use AI for fundraising? What is AI?

Fundraising 97

Fundraising Nonprofit Analysis Donor 97

Nonprofit Tech for Good

NOVEMBER 13, 2023

Sponsored by GalaBid – a digital fundraising platform that helps thousands of nonprofits raise funds through live and online silent auctions, digital raffles, and donations. With a comprehensive fundraising platform , organizations can manage and run an exciting digital auction.

Tips 270

Tips Online Management Help 270

Nonprofit Tech for Good

AUGUST 14, 2022

When time and resources are scarce, it’s easier to send out the same fundraising message to everyone in your community. When a major event happens, such as the pandemic, wars, or natural disasters, they make a decision for the donor that this is the wrong time to be asked for a gift. Why is the Psychology of Giving Important?

Donor 290

Donor Giving Method Nonprofit 290

Get Fully Funded

OCTOBER 5, 2021

A good fundraising email subject line can make or break your request for funds. Your fundraising email subject line has ONE job: to entice the recipient to open the email. Your fundraising email subject line has ONE job: to entice the recipient to open the email. Big mistake. Read that again. So take the time to get this right.

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email Open Donor Homeless 130

Classy

JULY 30, 2021

26 Email Subject Lines for Your Fundraising Campaign . Here are some subject lines you can incorporate in your fundraising campaign to make it more effective. The best gift you can give someone is a gift of change . Give 50 children the gift of a better life – clean and safe drinking water. Emphasize the Cause.

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Sample email Campaign Fundraising 121

Bloomerang

NOVEMBER 6, 2021

CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on whether or not it’s a good idea to announce and share a financial goal for their fundraising campaign. . A nonprofit may simply announce a fundraising goal. What happens then? .

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Goal Share Donation Fundraising 126

Bloomerang

AUGUST 16, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. These are some places to begin: M+R Benchmarks ; Fundraising Effectiveness Project Reports ; Fundraising Report Card Benchmarks. . Mastering relevant content marketing.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

Allegiance Group

APRIL 15, 2024

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Top Direct Mail Fundraising FAQs What is direct mail fundraising? Let’s get started! Contact Us!

Mail 52

Mail Fundraising Nonprofit Channel 52

M+R

DECEMBER 13, 2022

But for nonprofit fundraisers like me, it’s a day for the time-honored traditions of repeatedly refreshing Google Analytics, double-checking that all of the 12/31 emails launched, and applying final optimizations to make sure our fundraising ads shine. Testing changes to your donation form to improve conversion rates.

Fundraising 83

Fundraising America United States Track 83

Bloomerang

NOVEMBER 3, 2021

End-of-year fundraising season is upon us, and if you’re like most fundraisers out there, you’re probably frantically trying to write killer appeals. Hours of writing, editing, rewriting, and testing go into crafting something that inspires donors to give. I bet you’re feeling the pressure too—and for good reason.

Time 125

Time Tips Fundraising Retention 125

Bloomerang

DECEMBER 13, 2021

Did you know that nearly one-third of individual fundraising happens during the month of December and 12% of giving happens in the last week of the calendar year ? . With that in mind, here are some year-end fundraising tips to help you make the most of your online fundraising efforts. Donors who make major gifts .

Tips 117

Tips Fundraising Pledge Mail 117

Bloomerang

NOVEMBER 16, 2023

Mobile communication is becoming a central part of nonprofit fundraising and advocacy. According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. Here’s how the text fundraising process works: Your nonprofit chooses a text fundraising platform or service provider.

Mobile 56

Mobile Guide Giving Fundraising 56

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. That’s why developing a strategic fundraising plan is necessary. We’ll cover: Why you should create a fundraising strategy. 6 elements your fundraising strategy should include. 10 steps to build your fundraising strategy.

Strategy 104

Strategy Develop Fundraising Nonprofit 104

EveryAction

NOVEMBER 9, 2022

GivingTuesday and the nonprofit end-of-year fundraising cycle are quickly approaching! This added personalization shows donors that their philanthropic activity (current or past) has not gone unnoticed by your organization, and your reminder may give them the extra push they needed to make an end-of-year gift! Julia Devine, Co-Founder.

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Gift Consultant Audience email 207

sgEngage

NOVEMBER 20, 2023

We aren’t tempted by the glamour and glitz of major gifts , the gold-lettered names on a wall or building. Keep them out of it for now (we can always test that later.) You will want to keep track of those segments in your fundraising CRM. Test one thing at a time. I know because I’m one of them.

Data 92

Data Giving Work Test 92

Classy

JUNE 2, 2021

A large part of that is examining what actions define fundraising strategies that bring in more online donations and keep donors engaged each year. 7 Fundraising Actions Taken by Successful Nonprofits. Reviewing new donations that have the potential to become recurring gifts. Adding donor support contacts to each campaign.

Action 106

Action Difference Fundraising Nonprofit 106

Top Nonprofits

OCTOBER 18, 2021

You might have a campaign steering committee, a kick-off committee, a committee to oversee the feasibility study, and a lead gift committee. Of particular importance is the Lead Gift Committee. The Lead Gift Committee – A Key to Success. Lead Gift Committee Member Responsibilities. They think the big task is asking.

Gift 52

Gift Volunteer Campaign Phase 52

M+R

FEBRUARY 4, 2021

But the past is close behind, and there is plenty we can learn from the 2020 end-of-year fundraising season that will help improve our fundraising efforts in the year ahead. Revenue increases were widespread, but not uniform—some nonprofits saw an influx in mid-level and large gifts, while others grew their low-dollar conversions.

Fundraising 98

Fundraising Gift Rate email 98

Beth's Blog: How Nonprofits Can Use Social Media

MAY 8, 2019

Network For Good hosted a virtual conference today called “ Fundraise Like Netflix: Engaging Donors in a Subscription-Driven World ,” that included several hours of online presentations about strategy and tools for getting repeat donors.

Campaign 113

Campaign Fundraising Adobe Test 113

Whole Whale

FEBRUARY 15, 2023

In that spirit, we’ve created this (frankly terrible) list of dad jokes about nonprofits and fundraising to make you smile, to use at your next board meeting, or to populate your Twitter feed. sorrynotsorry Nonprofit jokes: Matching gifts Why did Duracell donate batteries for their matching gift program? >>

Nonprofit 116

Nonprofit Gift Press Statistics 116

Qgiv

JANUARY 4, 2022

In the modern fundraising world, creating an online fundraising strategy is essential to the success of your nonprofit. As the world continues to grapple with the ups and downs of COVID-19, it’s essential to meet your donors where they’re most comfortable, and that means coming up with inventive online fundraising ideas.

Raise 98

Raise Ideas Online Help 98

Bloomerang

JUNE 2, 2023

CFRE, our very own Fundraising Coach , also known as Charity Clairity. If you’re a small charity If you’re a small charity, and receive just a few gifts a day, you could reasonably call every donor. Thank you phone calls have the effect of closing the loop, helping to keep alive the warm glow people experience when making a gift.

Donor 93

Donor Charity Gift Test 93