How to Include Matching Gifts in Your Fundraising Plan

Connection Cafe

A clear and well-planned fundraising strategy is key to successfully raising the funds you need and retaining more support year over year. One untapped way to boost your fundraising and bolster your entire strategy? Recognize the benefits of matching gifts.

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The sgENGAGE Podcast Episode 149: Raising Major and Planned Gifts in the Current Environment

Connection Cafe

COVID-19 has impacted fundraising in various ways. Impact of the COVID-19 pandemic on major and planned gifts. Plan B for planned gifts. Charitable gift annuities. Resources: Webinar: Raising Major and Planned Gifts in the Current Environment.

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5 Research-Backed Lessons on Major Gifts Fundraising

Connection Cafe

Does that mean that you don’t have any major gift prospects ? Let’s dig into a couple of key elements of the CES data and how they relate to major gifts, rather than philanthropy as a whole. 5 Research-Backed Lessons for Major Gifts.

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Major Gifts: Defining and Enhancing Your Strategy

Connection Cafe

Many organizations are embracing these coming-of-age fundraising strategies, but it may be to the detriment of what we’ve traditionally called “major gifts”. Benchmarking Major Gifts. and Canada about their high-end donors and fundraising strategies focused on them.

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Raising Awareness of Matching Gifts

Connection Cafe

One of the most commonly asked questions we receive at HEPdata is, “How do I make my donors aware of the benefits of matching gifts?” Nonprofits need to educate donors on the benefits of matching gifts. Approximately 1 in 10 gifts to nonprofits can be matched.

5 Ways Matching Gifts Can Turn Donors into Major Gift Donors

Connection Cafe

As a nonprofit professional, you’re well aware of all the fundraising benefits of corporate matching gifts. But what you know may not know is that promoting matching gifts can also help cultivate donors into major donors. Matching gift maximums can encourage donors to give more.

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5 Facts About Online Average Gift Size

Connection Cafe

I used to believe that online average gift size was a vanity metric. Over time I’ve learned to love the online average gift size metric. billion in online gifts in 2016 from more than 4,000 nonprofit organizations in the United States. I have a confession to make.

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4 Keys for Attracting, Hiring and Retaining a Successful Major Gift Team

Connection Cafe

Looking for solutions to these dire numbers, CompassPoint embarked on Fundraising Bright Spots , a study of development teams that were happy and successful. Fundraising is core to the organization’s identity. Fundraising is distributed broadly across staff, board, and volunteers.

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Enhancing Your Major Gift Fundraising Strategy with Analytics

Connection Cafe

As a fundraising analytics consultant, I see a variety of development program structures and fundraising strategies. Growing a relationship over time with newly identified prospects is key to developing or enhancing major gifts programs or initiatives.

3 Matching Gift Fundraising Tips for Savvy Nonprofits

John Haydon

If your organization doesn’t have a matching gifts fundraising strategy, you’re missing out on easy money. In fact, through matching gift programs specifically, you can double your fundraising power with little-to-no extra effort. Online Fundraising

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Nonprofit Fundraising Basics: Matching Gifts

EveryAction

New to matching gifts or interested in understanding the basics a bit more? Here's a handy breakdown from Adam Weinger, President of Double the Donation, which outlines some of the easiest ways to incorporate matching gifts into your fundraising. What are matching gifts?

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Give a Little More…We’re Talking Average Online Gifts

Connection Cafe

One idea was to increase the average online gift. I shared that if they increased their average gift by $2 that would generate $3 million in new revenue. The next logical question was asked “how do you increase the online average gift?”

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Major Gifts and a $260,000 Online Donation

NetWits

Guest post by Bill Connors , author of Fundraising with The Raiser’s Edge: A Non-Technical Guide. >> Join his free webinar on 4/17/12 @ 2pm ET - Making a major impact with your major gifts program. — Larger and larger gifts are being given online.

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Accounting for Year-End Gifts

Connection Cafe

The fundraisers rock the year-end campaign, and the business office is flooded with gifts. Financial Management accounting business office cash development end of year end of year fundraising fundraising giving nonprofit

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Accounting for Development Gifts

Connection Cafe

Fundraisers serve a vital function in securing contributions from donors and maintaining relationships with those donors that will lead to more (and bigger!) gifts in the future. If it weren’t for development staff, many nonprofit organizations would be out of business tomorrow!

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Year-End Planning for Legacy Gifts Starts NOW!

Connection Cafe

For the planned giving officer, it’s time to kick into high gear with marketing and gift-instruction reminders to your constituents. Send a personal letter to each of them that provides examples of how these special gifts move your mission forward.

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3 Ways Prospect Research Can Help Your Nonprofit Attract More Major Gifts [Guest Post]

EveryAction

Major gift prospects are the heavy weights of the fundraising world. fundraising guest post major gifts prospect research D o some jumping jacks to get the blood flowing. Don’t arch your back. Inhale as you lift. Focus on the muscle group you’re working. Just like lifting more weight, raising more money requires proper technique. You have to want more, strive for more, and do what it takes to attain more.

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How Nonprofits Use Social Media to Promote Matching Gifts

John Haydon

Now it’s time to take your seats, dim the lights, and show you matching gift social media promotion in action. The post How Nonprofits Use Social Media to Promote Matching Gifts appeared first on John Haydon. Online Fundraising Facebook Fundraising matching gifts Twitter

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When Worlds Collide: Major Gifts and Direct Marketing Team Up to Maximize Mid-Level Donors

Connection Cafe

Four years ago, the only thing major gifts officers and direct marketing teams shared was the office bathroom. Mid-level giving programs exist at the intersection between major gifts and direct marketing. Major gifts fundraising is a game of quantum leaps.

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Boost Your Year-End Fundraising Push with Matching Gifts

John Haydon

The end of the year can be a fantastic time for fundraising: after all, charity and giving are among the most prominent messages of the holiday season. The post Boost Your Year-End Fundraising Push with Matching Gifts appeared first on John Haydon. Fundraising

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Major Gift Fundraising for Small Shops: 3 Vital Storytelling Tips

John Haydon

In fundraising, including major gift fundraising, stories motivate donors to provide financial support. Here are three tips for using stories to boost your organization’s bottom line through major gifts: 1. Online Fundraising fundraising major gifts storytelling

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Last-Minute Gift Guide for Social Impact

Amy Sample Ward

When budgets are small or time is running out, many people turn to Do-It-Yourself options for holiday gifts. This year, I thought about my options, and decided to try something a bit different: giving gifts that support others. community diy gifts local razoo

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How to Create a Highly Successful Major Gifts Program

Connection Cafe

I’ve spent a great deal of my career exploring what it takes to sustain a sort of paradox: a highly profitable fundraising organization. . Creating a pipeline of future donors and managing prospects appropriately throughout their lifetime is the single most important task of fundraising organizations today. . My philosophy has always been that fundraisers feel empowered when they have access to the data, they need to execute their missions.

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3 Steps for Higher Ed Gift Officer Communication During a Crisis

Connection Cafe

Gift officers have a unique job – even in “normal” times. Successful gift officers build personal relationships on behalf of their institution. So, what can gift officers do in this time? Gift officers are (literally) writing history with every contact report.

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Legacy Gifts: What They Are and How to Get Them

NonProfit Hub

Fundraising is quite the beast. One of these areas is legacy giving, a type of donor-based fundraising that scares a lot of organizations, causing them to neglect it altogether. In most cases, a legacy gift is made upon someone’s death, but not always.

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5 Red Flags to Look Out for When Raising Major Gifts

Wild Apricot

Fundraising expert Amy Eisenstein identifies the top red flags to watch for at your organization when it comes to receiving major gifts. Once you eliminate these red flags, you’ll be ready to raise major gifts in a major way. amy Fundraising major-gifts

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8 Things Resilient Fundraisers Should be Doing Now

Connection Cafe

Resilient fundraisers stand ready to take on whatever the day brings, even if it wasn’t part of the plan. We talked about the tactics that resilient fundraisers should be embracing and they offered advice on how to build new processes and define strategies differently.

Ensure Sustained Giving by Planned Gift Donors

Connection Cafe

Did you know that more than 70% of people who have already made planned gifts also continue to make annual gifts to the organizations they’ve named in their estate plans?

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The Major Gifts Advice You Majorly Need

NonProfit Hub

As nonprofiteers, we often focus on the seemingly “attainable” gifts that are less scary than the elephant…major gifts. With the proper expectations, cultivation and approach to making the ask, major gifts are also entirely attainable. Determine what a major gift means to you.

20 Holiday Gift Programs That Benefit Nonprofits

Nonprofit Tech for Good

For environmentally friendly and socially conscious holiday shoppers that prefer to give donations to nonprofits as holiday gifts, the 20 holiday gift programs listed below are a good starting point for your holiday shopping. Audubon Society Gift Catalog. Oxfam Gifts.

Online Fundraising and 3 Reasons to Start a Recurring Gift Program

NetWits

Guest post by Bill Connors , author of Fundraising with The Raiser’s Edge: A Non-Technical Guide. Make sure to check out his upcoming webinar where Bill will talk about Making the Most of Recurring Gifts with The Raisers Edge — 2/22/12 @ 2pm ET — Register Now !

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2 Strategies to Promote Matching Gifts and Year-End Fundraising

John Haydon

How much time do you give yourself before a fundraiser to plan? Would you start planning a wrapping paper fundraiser the day before it is set to begin? We all know how much preparation goes into successful fundraising efforts, so why not start […]. Online Fundraising

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Your Brand Story: Change the Fundraising Game by Driving Donations and Building Relationships

Connection Cafe

Fundraising professionals continuously seek better methods to cultivate individual donors and obtain major gifts. When crafted properly, a powerful and compelling brand story improves your fundraising results, establishes relevance and increases brand visibility.

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7 Essential Matching Gift Steps to Take in the New Year

Connection Cafe

It can feel like you’ve exhausted every fundraising avenue already, like your donors have given all they can give. That’s the magic of matching gift programs, which enable companies to donate the same amount of money as their employees to eligible organizations.

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Taking Major Gifts Online: Tactics for Going Digital

Connection Cafe

Years ago, I was hired to launch an nonprofit’s online communications and digital fundraising program, but there was a lot of resistance to incorporating major donors into the online program. Create Personalized Online Fundraising Appeals .

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Matching Gift Basics—How Does Your Nonprofit Benefit?

NonProfit Hub

Adam Weinger is a guest contributor for Nonprofit Hub and the President of Double the Donation, a company which provides tools to nonprofits to help them raise more money from corporate matching gift and volunteer grant programs. _. Matching gift programs. Matching Gift Basics.

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Securing Your Patients’ Next Gifts with Donor Welcome Kits

Connection Cafe

Where it gets difficult is securing the second and successive gifts. . R ecency e ffects : As time goes on, memory of care at the hospital fades, reducing the stimulus that contributed to the first gift and would contribute to a possible second gift; .

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P2P Fundraising: Expanding Beyond the Fundraising Event

Connection Cafe

Peer-to-peer fundraising or P2P fundraising is a style of fundraising where an organization recruits supporters to solicit donations from their friends and family on behalf of that nonprofit. Your supporters expect fundraising tools that are accessible via a mobile device.

Livestream Fundraising 101: What is Livestream Fundraising?

Connection Cafe

There has been a lot of buzz lately around “livestream fundraising” but what exactly does that phrase mean? It turns out that adding the phrase “fundraising” into the mix is when things get a little more complicated. . Recently, I was able to spend two days with 24 nonprofit leaders either successfully running livestream fundraising campaigns or actively looking to start one of these programs. Organizational Livestream Fundraising.

Inspiring “Gifts of Gratitude” in Healthcare

Connection Cafe

Since the program started two and half years ago, the organization has received more than 970 gifts of gratitude and honored 428 caregivers. Get patient data daily, run through wealth screening and provide major gift officers a list of potential prospects to visit while in the hospital. In the case of large gifts, involve the donor as appropriate in the recognition. Fundraising Major Gifts Planned Giving Stewardship Sustained Giving

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Getting Creative with Online Fundraising: 10 Campaigns Using Mission Inspired Gifts aka Gift Catalogues

Connection Cafe

Online fundraising programs are presenting new and effective ways for nonprofit organizations to raise more money and reach a wider audience more than ever, especially when integrated with other nonprofit organization communications efforts. Author: Jordan Viator.

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7 Must-Haves for Major Gift Success

NonProfit Hub

Kathie Kramer Ryan is a guest contributor for Nonprofit Hub and the founder of Arroyo Fundraising Fluency. As a fundraising Coach and Consultant, Kathie helps development professionals like you to have your best year yet raising money for your nonprofit’s mission. Major Gifts Committee.

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Lights Camera Action – Major Gift Fundraising for the Arts

Connection Cafe

One of the great things about fundraising for cultural organizations is that there … Donor Strategy Fundraising Success & Performance Identifying Prospects

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