5 Research-Backed Lessons on Major Gifts Fundraising

Connection Cafe

Does that mean that you don’t have any major gift prospects ? Let’s dig into a couple of key elements of the CES data and how they relate to major gifts, rather than philanthropy as a whole. 5 Research-Backed Lessons for Major Gifts.

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Raising Awareness of Matching Gifts

Connection Cafe

One of the most commonly asked questions we receive at HEPdata is, “How do I make my donors aware of the benefits of matching gifts?” Nonprofits need to educate donors on the benefits of matching gifts. Approximately 1 in 10 gifts to nonprofits can be matched.

Major Gifts: Defining and Enhancing Your Strategy

Connection Cafe

Many organizations are embracing these coming-of-age fundraising strategies, but it may be to the detriment of what we’ve traditionally called “major gifts”. Benchmarking Major Gifts. and Canada about their high-end donors and fundraising strategies focused on them.

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Nonprofit Fundraising Basics: Matching Gifts

EveryAction

New to matching gifts or interested in understanding the basics a bit more? Here's a handy breakdown from Adam Weinger, President of Double the Donation, which outlines some of the easiest ways to incorporate matching gifts into your fundraising. What are matching gifts?

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5 Ways Matching Gifts Can Turn Donors into Major Gift Donors

Connection Cafe

As a nonprofit professional, you’re well aware of all the fundraising benefits of corporate matching gifts. But what you know may not know is that promoting matching gifts can also help cultivate donors into major donors. Matching gift maximums can encourage donors to give more.

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5 Facts About Online Average Gift Size

Connection Cafe

I used to believe that online average gift size was a vanity metric. Over time I’ve learned to love the online average gift size metric. billion in online gifts in 2016 from more than 4,000 nonprofit organizations in the United States. I have a confession to make.

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Taking Major Gifts Online: Tactics for Going Digital

Connection Cafe

Years ago, I was hired to launch an nonprofit’s online communications and digital fundraising program, but there was a lot of resistance to incorporating major donors into the online program. Create Personalized Online Fundraising Appeals .

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3 Matching Gift Fundraising Tips for Savvy Nonprofits

John Haydon

If your organization doesn’t have a matching gifts fundraising strategy, you’re missing out on easy money. In fact, through matching gift programs specifically, you can double your fundraising power with little-to-no extra effort. Online Fundraising

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7 Essential Matching Gift Steps to Take in the New Year

Connection Cafe

It can feel like you’ve exhausted every fundraising avenue already, like your donors have given all they can give. That’s the magic of matching gift programs, which enable companies to donate the same amount of money as their employees to eligible organizations.

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Give a Little More…We’re Talking Average Online Gifts

Connection Cafe

One idea was to increase the average online gift. I shared that if they increased their average gift by $2 that would generate $3 million in new revenue. The next logical question was asked “how do you increase the online average gift?”

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Boost Your Year-End Fundraising Push with Matching Gifts

John Haydon

The end of the year can be a fantastic time for fundraising: after all, charity and giving are among the most prominent messages of the holiday season. The post Boost Your Year-End Fundraising Push with Matching Gifts appeared first on John Haydon. Fundraising

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When Worlds Collide: Major Gifts and Direct Marketing Team Up to Maximize Mid-Level Donors

Connection Cafe

Four years ago, the only thing major gifts officers and direct marketing teams shared was the office bathroom. Mid-level giving programs exist at the intersection between major gifts and direct marketing. Major gifts fundraising is a game of quantum leaps.

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Major Gifts and a $260,000 Online Donation

NetWits

Guest post by Bill Connors , author of Fundraising with The Raiser’s Edge: A Non-Technical Guide. >> Join his free webinar on 4/17/12 @ 2pm ET - Making a major impact with your major gifts program. — Larger and larger gifts are being given online.

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Accounting for Development Gifts

Connection Cafe

Fundraisers serve a vital function in securing contributions from donors and maintaining relationships with those donors that will lead to more (and bigger!) gifts in the future. If it weren’t for development staff, many nonprofit organizations would be out of business tomorrow!

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Year-End Planning for Legacy Gifts Starts NOW!

Connection Cafe

For the planned giving officer, it’s time to kick into high gear with marketing and gift-instruction reminders to your constituents. Send a personal letter to each of them that provides examples of how these special gifts move your mission forward.

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Accounting for Year-End Gifts

Connection Cafe

The fundraisers rock the year-end campaign, and the business office is flooded with gifts. Financial Management accounting business office cash development end of year end of year fundraising fundraising giving nonprofit

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3 Ways Prospect Research Can Help Your Nonprofit Attract More Major Gifts [Guest Post]

EveryAction

Major gift prospects are the heavy weights of the fundraising world. fundraising guest post major gifts prospect research D o some jumping jacks to get the blood flowing. Don’t arch your back. Inhale as you lift. Focus on the muscle group you’re working. Just like lifting more weight, raising more money requires proper technique. You have to want more, strive for more, and do what it takes to attain more.

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20 Holiday Gift Programs That Benefit Nonprofits

Nonprofit Tech for Good

For environmentally friendly and socially conscious holiday shoppers that prefer to give donations to nonprofits as holiday gifts, the 20 holiday gift programs listed below are a good starting point for your holiday shopping. Audubon Society Gift Catalog. Oxfam Gifts.

Last-Minute Gift Guide for Social Impact

Amy Sample Ward

When budgets are small or time is running out, many people turn to Do-It-Yourself options for holiday gifts. This year, I thought about my options, and decided to try something a bit different: giving gifts that support others. community diy gifts local razoo

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Securing Your Patients’ Next Gifts with Donor Welcome Kits

Connection Cafe

Where it gets difficult is securing the second and successive gifts. . R ecency e ffects : As time goes on, memory of care at the hospital fades, reducing the stimulus that contributed to the first gift and would contribute to a possible second gift; .

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Picking a Fundraising Consultant for Major Gift Fundraising

Donor Search

If you’ve decided to go with a fundraising consultant firm to improve your major gift fundraising, that’s great news! They can give you assistance so that you don’t have to hire someone full-time or do the research yourself.

Your Brand Story: Change the Fundraising Game by Driving Donations and Building Relationships

Connection Cafe

Fundraising professionals continuously seek better methods to cultivate individual donors and obtain major gifts. When crafted properly, a powerful and compelling brand story improves your fundraising results, establishes relevance and increases brand visibility.

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The Major Gifts Advice You Majorly Need

NonProfit Hub

As nonprofiteers, we often focus on the seemingly “attainable” gifts that are less scary than the elephant…major gifts. With the proper expectations, cultivation and approach to making the ask, major gifts are also entirely attainable. Determine what a major gift means to you.

Ensure Sustained Giving by Planned Gift Donors

Connection Cafe

Did you know that more than 70% of people who have already made planned gifts also continue to make annual gifts to the organizations they’ve named in their estate plans?

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Major Gift Fundraising for Small Shops: 3 Vital Storytelling Tips

John Haydon

In fundraising, including major gift fundraising, stories motivate donors to provide financial support. Here are three tips for using stories to boost your organization’s bottom line through major gifts: 1. Online Fundraising fundraising major gifts storytelling

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P2P Fundraising: Expanding Beyond the Fundraising Event

Connection Cafe

Peer-to-peer fundraising or P2P fundraising is a style of fundraising where an organization recruits supporters to solicit donations from their friends and family on behalf of that nonprofit. Your supporters expect fundraising tools that are accessible via a mobile device.

Online Fundraising and 3 Reasons to Start a Recurring Gift Program

NetWits

Guest post by Bill Connors , author of Fundraising with The Raiser’s Edge: A Non-Technical Guide. Make sure to check out his upcoming webinar where Bill will talk about Making the Most of Recurring Gifts with The Raisers Edge — 2/22/12 @ 2pm ET — Register Now !

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Major Gift Fundraising: 13 Expert Tips (Nonprofit Tech Carnival)

Donor Search

This month’s Fundraising Strategies & Nonprofit Tech Carnival is all about one thing: major gifts.

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How Nonprofits Use Social Media to Promote Matching Gifts

John Haydon

Now it’s time to take your seats, dim the lights, and show you matching gift social media promotion in action. The post How Nonprofits Use Social Media to Promote Matching Gifts appeared first on John Haydon. Online Fundraising Facebook Fundraising matching gifts Twitter

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3 Steps to Getting Your Board More Involved in Fundraising

The Science Behind Engaging your Supporters

Fundraisers often lament that board members are shirking their commitment to helping fundraise. Teach them that fundraising isn’t about asking for money; it’s about giving people the opportunity to give back and improve their communities. fundraising

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10 Holiday Gift Programs That Benefit Nonprofits

Nonprofit Tech for Good

As a follow-up to 25 Online Gift Stores That Benefit Nonprofit s , below are 10 holiday gift programs that benefit nonprofits. Gifts range from symbolic adopt-an-acre of a national park gifts to funding a classroom project in a low-income community. Fundraising

Inspiring “Gifts of Gratitude” in Healthcare

Connection Cafe

Since the program started two and half years ago, the organization has received more than 970 gifts of gratitude and honored 428 caregivers. Get patient data daily, run through wealth screening and provide major gift officers a list of potential prospects to visit while in the hospital. In the case of large gifts, involve the donor as appropriate in the recognition. Fundraising Major Gifts Planned Giving Stewardship Sustained Giving

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5 Ways To Optimize Your Donation Pages for End-of-Year Fundraising

The Science Behind Engaging your Supporters

The unfortunate reality is that the average fundraising page completion rate is only 17%, according to the M+R 2017 Benchmarks Study. Display Powerful Images Often images are more powerful than words when it comes to communicating how a donor’s gift can help others.

Lights Camera Action – Major Gift Fundraising for the Arts

Connection Cafe

One of the great things about fundraising for cultural organizations is that there … Donor Strategy Fundraising Success & Performance Identifying Prospects

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Why You Should Start Creating a Mid-Level Donor Program ASAP

The Science Behind Engaging your Supporters

By focusing a little extra energy on your mid-level donors, you can raise more money and create a quality pipeline for your major gifts officers. Collaborate with your membership and major gifts teams to discern who these donors are. fundraising major gifts

Matching Gift Basics—How Does Your Nonprofit Benefit?

NonProfit Hub

Adam Weinger is a guest contributor for Nonprofit Hub and the President of Double the Donation, a company which provides tools to nonprofits to help them raise more money from corporate matching gift and volunteer grant programs. _. Matching gift programs. Matching Gift Basics.

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GUIDE: Using Donor Personas to Maximize Your Nonprofit Fundraising

The Science Behind Engaging your Supporters

Marta Major Gifts 4. Did he engage with a recent fundraising email? With that information, you can then make a tailored ask to turn that occasional gift into a monthly donation. Marta Major Gifts.

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Getting Creative with Online Fundraising: 10 Campaigns Using Mission Inspired Gifts aka Gift Catalogues

Connection Cafe

Online fundraising programs are presenting new and effective ways for nonprofit organizations to raise more money and reach a wider audience more than ever, especially when integrated with other nonprofit organization communications efforts. Author: Jordan Viator.

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Understanding the Rage-Donation: How to Engage Beyond the Episodic Gift

Connection Cafe

The upside is that episodic donors can help boost fundraising performance , but the downside is that they tend to have poor donor retention rates. It cannot be stressed enough that these new donors need to be kept engaged, stewarded, and shown the impact of their gifts.

3 Steps to Securing Major Gifts Sponsorship

Donor Search

Most people in the fundraising or nonprofit space are aware of the importance of major gifts. While these are not always the easiest to identify and secure, major gifts can be some of the most impactful donations to your organization each year.

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19 Holiday Gift Programs That Benefit Nonprofits

Nonprofit Tech for Good

As follow-up to 29 Online Gift Stores That Benefit Nonprofits , below are 19 nonprofits that are offering symbolic gifts and adoptions this holiday season. Assured to make an impact, the gift programs listed below are meaningful gifts for family and friends of any age.

Uncomplicate Your Communications Strategy

Connection Cafe

Once you’ve managed to untangle your audiences, or key stakeholders, and put them into an order of prioritization, they probably look something like this: Major Gift Donors, Internal Staff (Physicians and Nurses), Prospects (Grateful Patient and others), and Community.

“Getting Real” with Donors: Creating a Culture of Philanthropy for Securing Unrestricted Gifts

Connection Cafe

In fact, I would argue they are the ideal opportunity for a donor to prove his or her commitment to your organization’s mission and these sort of gifts should be celebrated and recognized to the utmost extent. Too often nonprofits cloak fundraising for general operating funds with fundraising in the name of a new building or a new educational program. But what if there was a way to inspire donors to make unrestricted gifts?

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