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Turning Visitors into Customers: Maximising Retail Potential for Museums

sgEngage

Museum shops can and should be more than just walls of collection postcards and bins of branded pencils. With captive audiences, a link to the creative, and consistent footfall, shops in museums have ample opportunity to maximise retail potential by offering products that appeal to visitors and have a clear connection to collections. .

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Going Viral: Creative Social Media Campaigns to Inspire Museums

sgEngage

With hours of mindless scrolling available with just a few swipes and taps, it’s crucial for museums to get savvy and creative with social media campaigns to stand out. Posts from visitors and/or followers about museums always appear more genuine than organizational marketing messages. Black Country Living Museum TikTok.

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How to ramp up staff engagement with volunteers (and have fun in the process)

Twenty Hats

Right now I have a great project – I’m working with a museum client to create a Volunteer Engagement Strategic Plan. We’ll have an additional nine months to implement, assess, and adjust our priorities to meet the real life demands of the volunteers, the visitors, and the museum. Are buy-in and inclusion two haves of the same whole?

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64 Online Stores That Benefit Nonprofits and the Greater Good

Nonprofit Tech for Good

4) Art Institute of Chicago Museum Shop :: shop.artic.edu. The Art Institute of Chicago Museum Shop sells unique and beautiful objects from around the world in support of the arts. 8) Field Museum Store :: store.fieldmuseum.org. From books and DVDs to toys and party supplies, playtime has never been more educational and fun.

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Why Your Giving Day is Your Secret Weapon

M+R

Museums can have a hard time soliciting smaller dollar annual gifts tied to mission, rather than a new exhibit, and this is a great place to turn the focus to why donor support matters. Pi Day, celebrating math and science, is the Museum’s signature day of giving.

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33 Fun, Useful, and Totally Random Resources for Nonprofits

Nonprofit Tech for Good

A free, fun mobile photo-sharing iPhone App that turns your mobile photos instantly in art. Museum of Me :: intel.com/museumofme. A Facebook app that creatively displays you and your Facebook friends in a virtual museum. A fun, colorful way to track your nonprofit’s growth and activity on Twitter.

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Why do we keep working in museums?

Museum 2.0

TL;DR A lot of really shitty people hate museums and hate that museums would even attempt social justice therefore museums are okay, maybe. It is well documented that most jobs in museums pay poorly. Gainful, full time museum employment is also notoriously difficult and competitive.

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