Sat.May 06, 2023 - Fri.May 12, 2023

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4 Text Marketing Lessons Nonprofits Can Take from Big Brands

Nonprofit Tech for Good

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. When the first text message was sent on December 3 rd , 1992, no one could have conceived how important this mode of communication would become for people worldwide. Now, text messaging is ingrained into our everyday lives.

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How to Engage Board Members as Fundraising Ambassadors

NonProfit PRO

Beyond providing generous financial support, board members can act as fundraising ambassadors. Offering board members a variety of ways to engage with fundraising sets everyone up for success. Here are five opportunities for board members to contribute to their nonprofits’ fundraising efforts.

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Thursday Thoughts: attracting passionate nonprofit advocates

EveryAction

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good.  Check out our last installment here ! When you have a goal to meet—like asking a governing body to sign a bill into law, telling a CEO or other stakeholder to change a behavior or policy, or meeting goals around educating decision-makers on your issue area—yo

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Join us in St. Louis for the National VOAD Conference!

VisionLink

We look forward to another engaging conference with the National Voluntary Agencies Active in Disaster (NVOAD) , in St. Louis, Missouri , from May 8-11, 2023. This conference is important because it brings together key voluntary agencies active in disaster alongside many service delivery partners for health, mental health, and coordinated care, as well as leaders from vital federal agencies and emergency management professionals.

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Nonprofit Technology Adoption: Why It Matters and How to Be Successful

Organizations like yours are increasingly realizing that technology adoption is only as good as the technology you choose. Statistics from a 2014 NTEN study show that seriously investing resources in training for your staff corresponds to higher adoption and ultimately technology effectiveness. In this report, we’ll give you a high-level overview of how to get your organization in shape for technology adoption and best practices for facilitating this critical process.

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19 Digital Marketing & Fundraising Research Reports for Nonprofits

Nonprofit Tech for Good

Staying current with the latest digital marketing and fundraising trends and benchmarks is essential for nonprofits. The 2023 reports reaffirm the growing power of monthly giving, the need to clean your email list(s) regularly, and reveal that more nonprofits are understanding that social media requires an investment in social ads to produce results.

More Trending

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Visual Dashboards Help AAPA Understand Members & Measure KPIs

Association Analytics

The post Visual Dashboards Help AAPA Understand Members & Measure KPIs appeared first on Association Analytics.

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How to enhance your association’s membership committee

Nimble AMS

Your membership committee plays a vital role in your association—guiding conversations about key membership benefits, identifying potential member pain points , and strategizing solutions to better support your members. We’re here to help you enhance your membership committee! Empower your membership committee to do its important work by following the strategies in this blog.

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[Recordings] Earn a Certificate in Digital Marketing & Fundraising

Nonprofit Tech for Good

The next series of webinars required to earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good starts August 23, but if you would like to earn the certificate now — you can purchase the notes and recordings from the last series presented in March, April and May 2023. Once paid, you will be sent the notes and recordings within 24 hours for the required three webinars: [$30] Website & Email Marketing Best Practices for Nonprofits [$30] Online Fundraising Best Pr

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Interactive Marketing: How Nonprofits Can Captivate in a Noisy World

NonProfit PRO

Nonprofit donors are increasingly immune to traditional marketing and advertising. Wherever we go, from billboards on the highway to pop-up ads on our favorite websites, countless brands vie for attention. As a result, we’ve learned to tune them out or avoid them. That's why interactive marketing is so effective.

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Achieving Organizational Transformation: Pathways to Success

Association executives—and hopefully their boards—know that they are facing perilous times. Driven by the pace of cultural and technological change, they are experiencing major disruptions in the traditional business models that used to guide organizational growth strategies.orgSource offers a straightforward approach to navigating these changes and readying your organization for growth.

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5 things to know about philanthropy to HBCUs

Candid

For every $100 foundations give to an Ivy League school, how many dollars do you think foundations give to a historically Black college and university (HBCU)? That’s a trick question—it’s not a matter of dollars, but of cents. In fact, for every $100 foundations gave to the average Ivy League, they gave 56 cents to the average HBCU. HBCUs have long played a pivotal role in the United States.

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Employing remote workers in your nonprofit: Legal considerations and practical tips

Charity Village

Includes 8 essential resources that’ll help you navigate the landscape of remote working effortlessly! In recent years, remote work has become increasingly popular across many industries, including the nonprofit sector in Canada. With advances in technology and changes in work culture, more and more organizations are embracing remote work arrangements to accommodate their employees’ needs […] The post Employing remote workers in your nonprofit: Legal considerations and practical tips

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Member Renewal Letters: A Complete How-To Guide (Free Template Included)

Neon CRM

Your members are the backbone of your membership program. To keep your members excited about your organization, you probably pull out all the stops, from reeling them in with a positive application experience to keeping them engaged throughout their membership. In membership programs , it’s all about the details—and there might be one seemingly small detail that your organization isn’t devoting enough attention to: The all-important membership renewal letter!

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3 Ways to Improve Your Fundraising Appeals

NonProfit PRO

If you’re in charge of the fundraising for your nonprofit, the single best thing you can do to improve your fundraising is to come to terms with a hard truth. You are not your donors. Overcome the disparities in age and point of view of donors with these three strategies.

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The Denan Project - Leveraging WhatsApp for Good

As part of building a new supporter journey (from making a one-time donation to becoming a sustaining supporter), The Denan Project set out to shorten the time between the first donation and the recurring donations.

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What Is Omnichannel Sponsorship? 

The Sponsorship Collective

It’s a term you haven’t been able to escape if you’ve followed sponsorship trends for 2023. I’m talking about omnichannel sponsorship, of course. If you by chance haven’t heard this term thrown around yet, trust me when I say that it’s only a matter of time. The omnichannel model is on the rise in marketing, […] The post What Is Omnichannel Sponsorship?

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Another parental leave? How nonprofits can thrive while still celebrating personal milestones with their teams

Charity Village

Parental leave is a given occurrence in any sector, but especially in the nonprofit sector. In Canada, an estimated almost 80% of the nonprofit sector is made up of women. This is disproportionately higher than the 47% portion of the general labour force that women make up in Canada (The Philanthropist Journal, 2023).* Some simple […] The post Another parental leave?

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Types of Grants That Every Nonprofit Should Know

sgEngage

Of the many ways a nonprofit organization can get funding, grants often seem like the holy grail. Fill out a quick application and boom! No-strings-attached money in your account and you are off to change the world. If only it were that easy. There is a lot more to grant funding than “free money.” Before you start applying for grants, you need to understand where the funding is coming from and the expectations from that organization.

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5 Ways Nonprofits Can Use AI for Better Fundraising

NonProfit PRO

Love it, hate it or just don’t know much about it — artificial intelligence (AI) is here for good with the widespread adoption of ChatGPT. And this is good news for nonprofits. With that being said, here are five ways AI can elevate your fundraising.

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Become the Association Your Members Want

As the pandemic advanced, we were keenly aware of the apprehension and pain throughout our community. Clients and colleagues contacted us with questions about managing revenue shortfall, introducing new technology, and preparing for changing membership patterns. When we seek input on critical issues, members of.orgCommunity, our networking and education organization, are an invaluable resource.

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Using OpenAI’s ChatGPT for Nonprofit Email Communications (with Examples)

CauseVox

As nonprofit professionals, we often wear many hats, having to fill the roles of copywriter, editor, marketer, and more. As a result, you’ve probably found yourself needing to write informative and engaging emails to connect with your community with limited time and manpower. If this sounds familiar, then we’ve got some good news. With Open AI’s ChatGPT , nonprofits can generate high-quality emails in a fraction of the time it would usually take to write them.

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Two in five workers in Canada have experienced trauma with lasting impact on mental health

Charity Village

TELUS Health (formerly LifeWorks) released its monthly Mental Health Index revealing two in five workers in Canada have experienced a traumatic event that has had a lasting impact on their mental health. The Index also identified productivity concerns with 50 percent of workers reporting that they have felt disorganized over the past month and 42 percent […] The post Two in five workers in Canada have experienced trauma with lasting impact on mental health appeared first on CharityVillage.

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Groups: Strengthen your donor community with actionable data.

Bloomerang

Understand how your donors give to unlock their generosity. Donor segmentation is essential to every nonprofit’s toolkit. It involves the process of categorizing supporters into groups based on shared qualities and characteristics. This allows nonprofits to efficiently personalize interactions and communications to develop relationships with a large number of supporters at once.

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2023 DonorPerfect Community Conference: REFRESH

NonProfit PRO

The 2023 DonorPerfect Community Conference will explore industry skills and solutions that make it simple to refresh your fundraising strategy on a dime. Mark your calendar now for two half-days of free, virtual sessions on June 6th and 7th, led by celebrated nonprofit leaders and expert fundraising trainers.

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How to Grow Your Nonprofit When You’re a Team of One

Get Fully Funded

When you’re just starting out, your goal is to make a difference in the world. But to do that, you need to figure out how to grow your nonprofit. You’ve got so much to do as you launch your nonprofit. There are things like: An office to set up. Systems to put in place. A website to build. Money to raise. Social media to manage. And about a hundred other things necessary to get your fledgling nonprofit up and running.

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“The leadership did not reflect me”: An Interview with Paulette Senior about leadership in Canada’s nonprofit sector

Charity Village

In our April 2023 CharityVillage Connects podcast episode, we explored how Canadian nonprofit sector leaders are increasingly finding themselves under the microscope. In fact, the sector itself is grappling with issues related to accountability, transparency, and a lack of diversity, particularly at the upper levels of organization management. For this episode, we interviewed Paulette Senior, […] The post “The leadership did not reflect me”: An Interview with Paulette Senior about le

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3 Ways Expense Management Can Help Your Nonprofit Close Its Books Faster

sgEngage

Can your nonprofit confidently say you are successfully closing the books on time every month—or even most months? As someone who has worked in this industry for more than seven years, I have seen my fair share of bank reconciliation challenges. I know a few horrific memories of trying to find what was out of balance just popped into my head! How many unsuccessful bank reconciliations does it take before we evaluate our process to be more efficient?

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How to Emphasize Blended Gifts in Your Fundraising

NonProfit PRO

Historically, major gift officers solely sought donors with the capacity to make major gifts, and planned gift officers focused on prospects with the result being a planned gift. But now, blended gifts are the future of gift planning.

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12 Times When You Should NOT Look for Grants

Get Fully Funded

When most people think about funding a nonprofit, they think they should look for grants. Seems like a good idea, right? After all, there are thousands of foundations out there that exist to give money away. But, growing a nonprofit so you can fulfill your mission means having a fundraising plan with diverse revenue streams. In order to raise the most money for your cause and create a stable future for your organization, you need several different sources of funding.

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How to Incorporate Corporate Philanthropy into Your Nonprofit’s Fundraising Strategy

Greater Giving

Incorporating corporate philanthropy into your nonprofit’s fundraising strategy is a great way to cultivate long-term relationships with companies and increase your organization’s revenue. By partnering with corporate organizations, you can benefit from their resources, including volunteer support, event sponsorships, matching donations, and major gifts.

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Launching a successful nonprofit communications campaign

Candid

To spread the word about a new initiative or build awareness around your mission-driven work, effective communication with your audiences is key. This is where a communications campaign can come in handy. But managing a campaign’s moving pieces can be challenging. To set your next campaign up for success, we are breaking up the process of building a campaign into five simple steps.

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Fluxx and UpMetrics Partner to Bring Grantmaking, Impact Management, and Analytics Solution

NonProfit PRO

Fluxx and UpMetrics have partnered to provide foundations and grantees with an end-to-end solution that combines grantmaking data with impact data, measurement, and analytics. The partnership will empower foundations to make more informed grantmaking decisions.

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Building a Complete Virtual Auction Toolkit: 5 Essentials

sgEngage

A virtual auction can bring many benefits for your organization. From expanding your nonprofit’s reach and making your events more accessible to donors all over the world to boosting your revenue, a virtual auction is a modern and exciting fundraising event that every nonprofit should consider adding to their calendar. Like any fundraiser, an auction will require a thorough plan, dedicated software to streamline your donor management, and a way to effectively market your event and drive engageme

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