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Google Tag Manager

Byte Technology

By using Google Tag Manager (GTM), tagging your website, and using Google Analytics, you will collect plenty of helpful information to understand what your customers are seeking on your website. . Regardless of the type of website you have, digital marketing is most successful when there is a large amount of data to use.

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Are You Done With Digital Transformation?

.orgSource

Is it time to put a wrap on digital transformation? Yes, digital transformation depends on hardware and software. Yes, digital transformation depends on hardware and software. Unfortunately, despite the hefty price tag, the mechanics are meaningless without the philosophy, strategy, and culture that maximizes those tools.

Digital 221
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Tag, You're It! Taking Your Digital Transformation To The Next Level

Association TV

We’ve come to the end of this series, where I slowly but surely, give you tools and insights that you can implement to bring your association into the future. But, since it’s been a while, I’ll sum up the major points.

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4 Ways to Boost Your Nonprofit’s Digital Storytelling with WhatsApp

Nonprofit Tech for Good

By Elizabeth Ngonzi , is an Adjunct Faculty at New York University Center for Global Affairs where she teaches Digital Storytelling, Innovation and Fundraising. Ideal Digital Storytelling Ecosystem. The selected channels make up part of an organization’s Digital Storytelling Ecosystem. Digital Storytelling Framework.

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How to Build a Strong Digital Presence for Your Nonprofit

Nonprofits Source

However, if your nonprofit is new to web design, creating a strong digital presence can feel overwhelming. Your nonprofit needs a way to stand out from the digital crowd. To maintain consistent branding across your website, build a digital style guide with your unique elements that you’ll use to communicate your brand.

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How to Make Your AMS a Revenue Generator, not a Cost Center

The MatrixFiles

Historically, associations view their AMS as merely a cost center: technology with a fancy price tag to track what the association and members are doing. Once you have some answers, work with your team and/or digital partner to make your customer journeys better. This is a mistake. Track progress, celebrate results. Keep tweaking.

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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. How to measure and track digital marketing success. Digital Marketing Plan Chapters. Chapter 1: Digital Marketing Plan. Chapter 3: Digital Promotion Strategies.