TechImpact

JULY 15, 2014

Image courtesy of Nonprofit Information. Use your blog to provide the community or demographic you serve abreast to exactly what’s happening at your nonprofit. Disseminating photos, updates, and information via social media is one of the most natural and intuitive ways to increasing transparency into your company.

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Tech Nonprofit Law Demographics 210

Nonprofits Source

NOVEMBER 27, 2023

Ensure your landing pages are not only clear but also visually appealing by adding photos and videos that align with your branding. You’ll also want to prioritize accessibility in your web design, so make sure to use alternative text for images and create a strong color contrast between the foreground and background to increase readability.

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Channel Business Marketing Effective 52

NonProfit Hub

APRIL 17, 2024

Use this template to facilitate the persona creation process: This template offers space to add demographic and behavioral information about your personas and strategize your intended messaging. Add authenticity by using unposed images of real community members rather than stock photos. Simple language free of jargon.

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Practice Organization Nonprofit Content 36

Nonprofit Tech for Good

JUNE 29, 2014

Prioritize uploading photos over sharing links. Posts with with a message and an uploaded image get much higher engagement than shared links. Upload a larger version the photo and then share. You can upload them as posts or as cover photos on Google+ Pages. Google+ is a visual social network.

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Google Practice YouTube Nonprofit 237

Candid

FEBRUARY 22, 2024

An analysis of data from over 45,000 organizations that have shared demographic information about their CEOs’ race and gender in their Candid nonprofit profiles confirms the funding scarcity these leaders face. This, in turn, exacerbates the absence of trust in their leadership.

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Leadership Washington Local Nonprofit 98

Qgiv

JULY 21, 2022

Optimize your photos. The two most important pictures on your profile will be your profile picture and header image. When choosing your header image, pick a photo that best represents the work your organization does. Network and create an outreach strategy. Take advantage of sponsored content.

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Linkedin Social Media Practice Media 52

Media Cause

OCTOBER 5, 2022

Illustrations give full control over the exact nature of the image content. We ensure we know the target audience demographic and aim to create something that will resonate. Images often speak louder than words. We ask for visual examples of artwork/photos or other illustrations to help align on the vision for the project.

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Process Design Articulate Nonprofit 52

Forum One

OCTOBER 20, 2021

Selecting photos for your brand in a deliberate and thoughtful way makes your organization more inclusive. Every day, we constantly see photos of people—in social media, on websites, on television, in advertisements, in print, and in our daily environment. It also has the power to make our culture more equitable for everyone.

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Photo Photography Images Culture 87

Qgiv

AUGUST 23, 2022

One place to start is by looking at the demographics of your donors and supporters. Use a few impactful images as well to enhance your storytelling. A great way to grab your supporters’ attention with your auction website is by using a variety of high-quality photos and videos. Email marketing. Text messaging marketing.

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Social Media Mail Channel Marketing 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

In order to help you set up a strong presence on Facebook, here are our key takeaways for the platform: Biggest Demographic. Instagram is a great platform for social media marketing largely because it centres around one of the most engaging forms of content: images. photos, motivational quotations and Instagram Stories.

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Social Media Marketing Media Social 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

In order to help you set up a strong presence on Facebook, here are our key takeaways for the platform: Biggest Demographic. Instagram is a great platform for social media marketing largely because it centres around one of the most engaging forms of content: images. photos, motivational quotations and Instagram Stories.

Social Media 52

Social Media Marketing Media Social 52

Media Cause

JANUARY 10, 2023

Specifically, for your nonprofit merchandise, assess your audience by: Reviewing demographic data. While a younger demographic may want different products than an older one, consider other factors, as well. Who are your supporters? For example, what activities do your supporters like to participate in? Checking out design trends.

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Product Marketing Nonprofit Audience 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 1, 2018

For example, my one colleague replaced her profile photo with a black and white image that states “Away.” Is it the BEST place for photos? But one thing I’ve been noticing about my friends on Facebook, particularly nonprofit professionals, is that they are signaling that they are spending less time on Facebook.

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Facebook Digital Strategy Social Media 76

Tech Soup

SEPTEMBER 8, 2017

Use these questions to guide your storytelling strategies and then add your text, images, video clips, and even narration to Adobe Spark Video! It's helpful to decide who you're trying to reach in terms of demographics like age, interests, or gender. Choose between images, video clips, icons, or text. Image 1: TechSoup.

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Adobe Video Storytelling Slides 69

NonProfit Hub

NOVEMBER 12, 2018

High-resolution photos. Clear, high-quality photos can actually impact your organization’s reputation and legitimacy. Or, you can take it from any 20-something who spends a significant amount of time online—low-res photos and dated designs send visitors running for the hills. This last one is so important, yet so overlooked.

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Websites Nonprofit Photo Picture 58

Allegiance Group

MAY 1, 2024

Before anything else, conduct a comprehensive analysis of your donors’ demographics and psychographics. Our team recommends employing appends such as age demographics, number of children in the household, interests and hobbies, and communication channel preferences for maximization.

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Campaign Guide Fundraising Storytelling 52

The Modern Nonprofit

MARCH 26, 2024

Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach. Visual storytelling through images and videos from the field helps make the crisis tangible and show donors their dollars at work. Include impact stories and photos showing how their support made a difference.

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Support Donor Community Retention 52

sgEngage

AUGUST 23, 2023

Dive into your constituent data to understand your audience’s demographics. You can boost perception by using sufficient color contrast between the foreground and background, adding alternative text to images and videos, and creating audio descriptions for text when necessary. Then, group individuals based on shared characteristics.

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Websites Organization Tips Map 79

Everyaction

JUNE 11, 2018

While there are several possible explanations for this, including the on-the-go nature of mobile browsing and user demographic differences, it highlights the importance of developing effective donation pages to meet the rising mobile traffic. Mobile users, however, had just an 8% conversion rate.

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Mobile Technology Social Media Phone 65

Nonprofit Tech for Good

OCTOBER 12, 2023

Choose your social media platforms based on your supporters’ demographics and the demographics of supporters you want to attract. A simple photo with a generic Giving Tuesday caption in a sea of millions of similar posts won’t motivate people to give to your nonprofit over everyone else.

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Social Media Content Media Giving 321

Bloomerang

JUNE 26, 2023

Pro Tip: Make sure to include high-quality product photos and detailed descriptions. Every nonprofit audience is different so doing some demographical research on what sells would be helpful for you as well. Try to do some research on your audience’s demographics such as age, gender, and location.

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Create Guide Online United States 73

Care2

SEPTEMBER 27, 2012

Can you guess what demographic most heavily shares social media? Nope, not the Justin Bieber lovin' teens, but women between the ages of 35 - 54. So if your nonprofit is trying to reach this group of people, social media is the way to do it.

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Social Media Media Question Social 67

Care2

JANUARY 13, 2012

Pinterest is a new(ish) and growing a image based social network and the newest darling of social media marketers. A Matter of Demographics. Part of Pinterest’s potential is it’s unique demographic user-base. Pin images of endangered species. Be prepared to field some teacher questions.

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Ideas Images Flickr Adopt 78

Qgiv

JUNE 10, 2022

Digital marketing consists of advertising campaigns that include targeted research and outreach segmented by geographic location, demographics, specific interests, and more. Ideas include asking participants to create videos, share photos, or come up with clever hashtags and branding ideas for your nonprofit. Social media contests.

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Digital Marketing Online Fundraising 52

Qgiv

JANUARY 12, 2023

On photo-sharing platforms, you should always make sure to use eye-catching images and graphics to drive engagement and get people’s attention. You don’t ever want to post blurry photos or pictures with content that doesn’t accurately reflect your organization’s values. Use eye-catching imagery.

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Social Media Strategy Media Donor 52

Amy Sample Ward

MAY 18, 2011

For example , if you are an organization working on public education policy changes, you probably recognize teachers as a core demographic to your work – both in supporting the changes you propose as well as helping identify the changes that can and should be made. Photo credit: Flickr leehaywood. Story – 350.org’s

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Campaign Design Impact Metrics 114

NonProfit Hub

FEBRUARY 28, 2017

You can share photos and videos, interact with your audience and expand your network of supporters. When you’re setting up a boosted post, make sure to fill in demographics that fit your nonprofit as best you can. The motion will be more eye-catching than a still photo. Instagram isn’t just for photos anymore.

Social Media 28

Social Media Media Guide Social 28

Connection Cafe

MAY 10, 2017

Instagram will be a major player for organizations within the next 2-3 years, given its strength in key groups, such as rural locations and most 18-34 year olds, with other demographics likely to follow. You can check by watching your own story, then swiping up to check out who’s seen each photo and video. Who’s watching your content?

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Org Influence Nonprofit Facebook 43

Tech Soup

FEBRUARY 12, 2013

Buffer App (Android, iOS) allows you to easily share articles, photos, videos, and status updates to various social networks. Image: Smartphone with social media apps, Shutterstock. HootSuite is a bit pricey, but registered nonprofits can get a 20 percent discount by completing a Nonprofit Discount Application form.

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Social Media Management Media Social 67

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

All the great features of Facebook are available - writing on the Wall, uploading photos, and joining discussion groups. Add applications to your Page and engage your users with videos ( YouTube Box ), photos ( Flickr Box ) reviews, flash content, and more. Flickr photo credit: metaweb20 by CC Attribution-Noncommercial-Share Alike 2.0

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Facebook Stats Los Angeles Tips 97

Tech Soup

APRIL 28, 2014

One of the features is a new lens blur mode, which lets you play with the depth of field in your photos (you can find a similar feature on Instagram). The year-long study explains the habits, preferences, and demographic profiles of mobile readers in seven countries. Images: iFixit. A Better Way to Go Wireless. Caravan Studios.

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Mobile Camera Phone Laptop 50

Tech Soup

MAY 26, 2015

Whatever form that storytelling takes, from photo essay to member video, story-driven content is dynamic, shows impact, and can attract new potential donors. The act of bridging demographics and bringing audiences into your "virtual living room," wherever that may be, is a powerful tool in shaping and delivering your story.

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Stream Video Baltimore Broadcast 36

Connection Cafe

OCTOBER 23, 2017

Instagram is the fastest-growing major social network: 59% of people age 18 to 29 are using “Insta” and other demographics are likely to adopt it in increasing numbers. He’s got a treasure trove of photos from his time in the White House and he posts these as a way to critique the current president’s administration. byp100 , BYP 100.

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Influence Podcast Meme Policy 24

DipJar

SEPTEMBER 12, 2022

Demographics . Nonprofits post photos, videos, IGTVs, reels, and stories to show the impact of their mission and advocate for support. . Make sure your pages and images automatically resize to a smaller screen. . This will help you create personalized communications, which supporters prefer over generic messages. .

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Marketing Social Media Nonprofit Integration 52

Tech Soup

MARCH 23, 2015

Esri offers a broad collection of apps for interacting with GIS, demographic, and touring data. Adobe offers its popular Reader app for viewing PDFs, Photoshop Express for making quick image edits, Revel for viewing and sharing photos, and EchoSign for electronically signing documents while on the go. Web and Graphic Design.

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Mobile Cisco Product Adobe 36

Museum 2.0

MARCH 13, 2013

Visitor-contributed photos surround a collection piece in Carnegie Museum of Art's Oh Snap! Warm purple tones invite curiosity and modern iconography convey relevance to a younger, digitally-connected demographic. It can be incredibly difficult to design a participatory project that involves online and onsite visitor engagement.

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Authoring Open Experiment Museum 53

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 22, 2009

Contrary to the image of Generation Y as the "Net Generation," internet users in their 20s do not dominate every aspect of online life. They are not just posting photos of their grandkids. Social Network Demographics: Is there a middle ground between email is for old folks, social networks are for young folks? by Beth Kanter.

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Social Media Media Social Social Network 53