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Transforming Data Cleanup into a Strategic Opportunity

The MatrixFiles

We work with a lot of associations, databases, and data. Unlike a fine wine, data does not get better with age. While a handful of organizations are truly not connecting the dots (I had one staff person tell me, years ago, ‘Why should I care if there is a 75% bounce rate on our newsletter? There’s gold in them thar bounces!

Data 130
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Transforming Data Cleanup into a Strategic Opportunity

The MatrixFiles

We work with a lot of associations, databases, and data. Unlike a fine wine, data does not get better with age. While a handful of organizations are truly not connecting the dots (I had one staff person tell me, years ago, ‘Why should I care if there is a 75% bounce rate on our newsletter? There’s gold in them thar bounces!

Data 130
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The Use of AI in Fundraising: Maximizing Donations with Data-Driven Asks

Nonprofit Tech for Good

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. But, the digital age has ushered in a new era, prompting a shift towards data-driven approaches. They let organizations use data to improve their fundraising.

Donation 246
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What Are You Doing with Your Donor Data?

Greater Giving

Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Here’s what you can expect in this guide: Gather relevant donor data.

Data 98
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4 Steps For Funders To Shape Data For Applications, Benefits

The NonProfit Times

Marginalized and underserved communities have not traditionally had access to data resources that could benefit them. Funders who are willing to take an active role in how their contributions are allocated can influence these communities access to and use of data repositories. based organization thinktank.

Benefit 52
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Go MICRO And Improve Your Response Rates in New Donor Acquisition

Bloomerang

For the last 5 or so years, there has been a trend in new donor acquisition : Response rates continue to drop while average gifts continue to rise. There are many data sources out there for direct mail and email acquisition. Usually, organizations use large compiled files that actually contribute to lower response rates. .

Rate 84
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3 Best Ways to Use Your Nonprofit’s Valuable CRM Data

Bloomerang

The data in your CRM can help you raise more money, improve your donor retention, and even attract new supporters to your cause. Here are three top ways to get the most out of the data you already have. This boosts engagement and response rates and helps create authentic relationships. Once again, your CRM data is here for you.

Data 97