Tech Soup

MAY 12, 2011

TechSoup continued its Social Media Mondays in May with a discussion on Twitter to expand on the resources offered in its Nonprofit Social Media 101 wiki. When the discussion turned to what words make tweets great it was revealed that a key ingredient to successful tweets wasn't so much language but good Twitter etiquette.

Social Media 66

Social Media Twitter Media Social 66

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2010

Note from Beth: This post was written before the New York Times article describing a misstep with the Pepsi Charity Contest. For context, please see this guest post by Bonin Bough, The Global Director of Social Media for Pepsi, published earlier this month. We didn’t have much time to respond to the Pepsi Refresh challenge.

Contest 52

Contest Strategy Intergenerational Children 52

Nonprofit Tech for Good

NOVEMBER 29, 2010

Twitter: twitter.com/BigCatRescue. What was the very first social media tool your organization utilized, and when? Who maintains your social media campaigns? Are they paid, full-time, part-time? We have two full-time, paid people working on social networking along with me. Name: Carol Baskin.

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Social Media Interview Examples Media 261

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

Last August, I saw the impact of Twitter's velocity first-hand with a fundraising experiment. Let's take a look at the brief history of fundraising on Twitter and lessons learned. I'm drawing from my experience using Twitter drawing and those of others. I was able to raise $2,500 in 90 minutes at Gnomedex.

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Analysis Twitter Giving Lesson 87

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 16, 2012

Yes, just what you wanted, another Twitter coined word – Twive, combining Twitter and giving. With strong roots in prior national giving events and contests such as Twestival Local and America’s Giving Challenge , we wanted Twive to have the same fun spirit of those early ground-breaking giving events.

Contest 97

Contest America Award Local 97

NetWits

MAY 25, 2011

Encourage them to use their social network. As Anthony Sicola’s recently mentioned, fundraisers who use who use social networking tools like Facebook, Twitter and YouTube increase fundraising results by up to 40%. Hold contests. Create contests that reward fundraising activity. Check-in occasionally.

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Support Fundraising Sample Raise 270

Amy Sample Ward

JANUARY 15, 2010

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). It's really interesting as far as mobile fundraising, but also just that the ARC are able to gather, analyze and share data like this in close to real time.

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Web Haiti Bookmarking Lesson 132

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2010

The social strategy includes the widget above that can be customized to show the charity and be shared on different social networking sites or blogs. They have created many social sharing opportunities, for example: Visit Create Change select a charity and share the widget with your network. Here's my contest.

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Social Media Change Contest Widget 95

Nonprofit Tech for Good

DECEMBER 20, 2010

Title (s): Manager, External Affairs and Associate, Social Media & Recruitment. Twitter: twitter.com/taprootfound. What was the very first social media tool your organization utilized, and when? Megan: We currently have accounts on Facebook, Twitter, LinkedIn, Jumo, YouTube and Vimeo. LinkedIn: taproot-foundation.

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Social Media Foundation Examples Media 189

NetWits

NOVEMBER 24, 2010

You may agree with this or not, but I think it’s safe to say that the skill of listening online is one that all nonprofits should learn – it’s essential for anyone who wants to harness the power of the social web in their online strategy. Get the Social Media Fire Hose (using Yahoo Pipes). 3tyuxpqbwg khgf89n3cu.

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Social Media Media Social RSS 171

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

But this year, the buzz leading up to the November 15 event on Twitter and Facebook, as well as on sites like YouTube and Linkedin, was even stronger. Based on our post-event survey of more than 9,000 individual donors, 67 percent heard about the event via email, 23 percent via Facebook, and 4 percent via Twitter.

Giving 104

Giving Minnesota Social Media Offline 104

NetWits

FEBRUARY 29, 2012

We’ve touched on task-based event fundraising contest here before, but because this way of motivating your supporters is so effective we thought it was time to0 revisit the topic in more details. Send emails to as many people as possible, multiple times. Use social networks like Facebook, Twitter and YouTube.

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Contest Mind Fundraising Ipod 183

Care2

FEBRUARY 14, 2015

Remember the early days of social media when you did not have to cut through all of the noise and things felt more like a community rather than a popularity contest? According to the infographic, Twitter has 6 distinct networks. Some of this clustering can also be applied to other networks like Facebook.

Social Media 28

Social Media Media Social Strategy 28

Care2

AUGUST 22, 2013

How are you going to maintain the website and make it compelling over time? Share a story, donate money, sign up for a contest, watch a video, etc.). Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). Who are the target audiences?

Online 71

Online Tips Calendar Test 71

Tech Soup

JULY 23, 2013

If your organization isn't already using Instagram, Vine, or another video/photosharing tool, now is the time to start experimenting. The Twitter-owned app lets you record six-second video clips and share them with your friends on various social media networks including Vine's own internal network.

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Storyboard Story Camera Adobe 56

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

In order to do this, they need to work with free agents, hyper-connected individuals who are passionate about social change, but don’t work within institutional walls. Free agents use social-media channels like Facebook and Twitter and can create social movements in the palms of their hands. They want to connect.

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Comment Artist Social Media Hype 97

Connection Cafe

NOVEMBER 29, 2017

Social listening tools can help inform communications for your strategy while offering powerful opportunities for real time, personalized multi-channel engagement. . It is essential to know and understand what people are saying about your organization in real time. Monitor Your Reputation . Find I nfluencers .

Social Media 23

Social Media Retention Donor Media 23

Museum 2.0

APRIL 10, 2008

In most cases, the audience wasn’t asking about money: they were asking about time. As one woman put it, “spending time on this means time staff isn’t spending on other work.” So in the interest of hers, yours, and everyone else’s time, here’s a rundown on what I see as the real time costs of a variety of Web 2.0

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Web Time Museum Audio 44

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 25, 2008

And a quick look around the social web last Halloween and there were so many companies putting Halloween costumes on their logos, that there was even a contest for the best ones ! He further describes how this works: As a result, the most powerful activity within Twitter is to watch the "Retweet" phenomeneon.

Tanzania 50

Tanzania Twitter Celebrate Contest 50

NonProfit Hub

DECEMBER 21, 2015

Gretchen has donated her time to numerous causes including Relay for Life, Girls on the Run, Rebuilding Together and just recently became involved with the local land trust. Follow her on Twitter. Stay grounded in your planning by taking the time to estimate a reasonable goal at the onset.

Nevada 28

Nevada Nonprofit Social Network Campaign 28

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2015

I’ve taken a little break from blogging to enjoy some much needed family time. I’m lucky because my colleague, Joe Waters, offered me a guest post for your to read while I’m away from blogging. Things have just changed a lot in a short amount of time.”. Disruptive Model: Social Network.

Platform 50

Platform Giving Fundraising Game 50

Tech Soup

JANUARY 12, 2016

Something I always recommend for getting started with a new social media platform is to study how other organizations are using it. This might include corporations, publications, TV networks, brands, or well-known individuals. Share Exclusive Content, Challenges, and Contests. Will Snapchat experience the same growth?

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Contest Images Fun Blogger 36

NTEN

NOVEMBER 20, 2008

Between email solicitation, direct mail, major donors, and grant-writing, the vast majority of nonprofits will weather the economic hard times. Micro-philanthropy -- that ambiguous term that refers to all things socially networked, small-scale, and charitable -- will have matured. Notice something strange about those tasks?

Money 53

Money Raise Contest Social Media 53

Care2

MARCH 4, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The only cost, as with many social campaigns, was staff time.

YouTube 41

YouTube Generation Social Media Video 41

Care2

MARCH 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The only cost, as with many social campaigns, was staff time.

YouTube 41

YouTube Generation Video Social Media 41

Care2

FEBRUARY 13, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You have to try and attract new people to Facebook and your Cause.

Causes 38

Causes Facebook Challenge Social Media 38

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2009

A common critic of online giving through social media is that the dollar amounts are too low per donor and donations tend to be transactional, not relationship-based or one-time donors. Social Networks: It’s About the Relationship by Stephen MacLaughlin, BlackBaud Blog, May 29, 2008. The Long Tail of Facebook Causes.

Philanthropy 51

Philanthropy Results Studies North America 51

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 18, 2008

It will be easier to ask many times if your site is focused on the topic of philanthropy or related to the mission of the charity you are raising funds to support. Alison Fine wrote a reflection about what we need to learn from networked activities in response to my NTEN article and our subsequent email conversation.

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Network Donation Fundraising Case Study 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 9, 2009

Peter had analyzed my use of Twitter and shared at the conference that I use it to communicate, in small increments of time, with those who choose to follow my tweets (which, for today at least, is 1,284 people). I started using Twitter on September 24, 2008, and my first tweet was, "Working on two new loan requests on Lend4Health."

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Social Media Media Social Twitter 50

Connection Cafe

MAY 8, 2017

Encourage them to use their social network. According to the Global NGO Online Technology Report , Millennials are most inspired to give by social media. It’s crucial that you encourage your supporters to use social media to raise awareness for their fundraising efforts. Hold contests. Check-in occasionally.

Support 39

Support Fundraising Sample Tips 39

Care2

FEBRUARY 25, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You have to try and attract new people to Facebook and your Cause.

Causes 38

Causes Facebook Challenge Social Media 38

Have Fun - Do Good

SEPTEMBER 18, 2008

Between the internet strategy teleseminar for the San Francisco Writing Conference I did on Monday, the blogging presentation I did for the Oakland branch of Ladies Who Launch on Tuesday, and the consults I had with individual bloggers on Wednesday and Thursday, I've been asked several times this week: "How do I increase my blog traffic?"

San Francisco 41

San Francisco Bookmarking Technorati Meme 41

Nonprofit Tech for Good

JUNE 5, 2014

Write a Mobile and Social Fundraising Strategic Plan : - Overview (Stats, the rise of mobile, etc.). Action Items (Mobile-optimize donate page, launch presence on Instagram, host Google+ Hangout, rebrand social networks, etc.). Track and report success in a Social Media ROI spreadsheet. Chapter 10: Twitter.

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Mobile Chapter Fundraising YouTube 209

Care2

AUGUST 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Our Terms of Use explain it all.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

JULY 14, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Our Terms of Use explain it all.

YouTube 34

YouTube Video Social Media Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 30, 2008

I remember when I was first joined Facebook in 2007 how surprised I was the first time friends left birthday messages on my wall. On that latter point, social media savvy nonprofits will be thinking of strategies and ways to leverage this free agent fundraising - and it gets back to relationship building.

Causes 50

Causes Facebook Remix Application 50

Care2

APRIL 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Advocacy 44

Advocacy Social Media email Online 44