article thumbnail

What is Sponsored Content and How To Make It (The Right Way)

Association TV

Welcome to the land of sponsored content. What is sponsored content? You know what content is? You know what content is? Sponsored content is what happens when those worlds collide like chocolate and peanut butter to make a delicious snack. You have a dedicated audience who look to you for content.

Sponsor 276
article thumbnail

How Water.org Adapted Their Social Media Content Strategy in Response to COVID-19

Nonprofit Tech for Good

By Moree Lambeth , Senior Content Creator at Water.org. The current social media environment has caused non-profit marketers to re-evaluate their content aware of the acute conversations being had on every channel, at a global level. Water.org’s Senior Content Creator, Moree Lambeth explains.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

By Doug Scott , the founder of Tectonic Video , a leading video agency for nonprofits. and around the world to create award-winning videos that drive results. Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. My team at Tectonic Video wanted to find out.

Video 312
article thumbnail

Nonprofit Fundraising Videos Inspire More Giving

Get Fully Funded

Nonprofit fundraising videos bring your organization’s work to life in a way that written stories just can’t. Videos show as well as tell. In short, videos make an impression. Nonprofit fundraising videos help you raise more money. There are different types of videos, and many do not require expertise.

Video 98
article thumbnail

AI for Social Media: Supercharge Your Copy, Images & Videos

Forum One

Here are a few use cases we’ve seen (and used ourselves): Brainstorming content topics. Ask a generative AI model to act as your target audience (giving it as much anonymized context as possible). Think about these factors—audience, timing, content, and placement—and where AI can boost your efforts.

article thumbnail

Three benefits of developing thought leadership content at your association

Nimble AMS

A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. .

article thumbnail

10 Brilliant Social Media Content Ideas for Nonprofits

Bloomerang

At the heart of a strong social communications plan is relevant and compelling content. Nonprofits cannot be random with social media content as that will only lead to a very random result. Here are easy-to-implement content ideas to help fill out your social media calendar. They deserve to be appreciated and acknowledged.