Nonprofit Tech for Good

NOVEMBER 13, 2013

In honor of World NGO Day on Thursday, February 27, Nonprofit Tech for Good will be presenting a free webinar covering the top 10 online communications and fundraising best practices for NGOs. The foundation of a successful online communications and fundraising campaign is built upon a well-designed, well-written website and e-newsletter.

Practice 257

Practice Communication United Kingdom New York City 257

Byte Technology

DECEMBER 15, 2021

That makes it challenging for the agency to show adequate ROI or valuable conversions to their client when there is no strategy behind the advertising spend. Your marketing and competition analysis should clearly display marketing and advertising channels that have given you the best ROI. Haven’t tried email marketing yet?

Marketing 246

Marketing Analysis ROI Picture 246

The Modern Nonprofit

NOVEMBER 16, 2021

Estimated Reading Time: 4 minutes 8 Tips for Crafting an Appealing Year-End Email Appeal. Here are eight tips on crafting a great year-end email appeal that will get your supporters to click the “Donate” button. SEGMENT YOUR EMAIL LISTS. Treat your Email like a conversation rather than a lecture.

email 98

email Tips Lecture ROI 98

Classy

JULY 30, 2021

He highlights the importance of email marketing, lead generation, outreach campaigns, customer profiling, and acquisition to maximize ROI for all businesses. When launching an email campaign to raise funds, it is imperative to perfect the copy, segment your email lists, fine-tune the graphic assets, and more. Be Personal.

Sample 121

Sample email Campaign Fundraising 121

Nimble AMS

MARCH 30, 2023

If your organization wants to improve staff processes, enhance the member experience, and boost your ROI, choosing an AMS will give you a competitive edge. Predict which member benefits will increase membership and highlight those benefits in automated email marketing campaigns. Increase efficiency. Become data-driven.

Associations 137

Associations Software Difference ROI 137

Nimble AMS

FEBRUARY 6, 2023

If so, your organization might be missing out on your event’s ROI, making it a challenge to justify your overall events budget. Personalize emails. Don’t just settle with adding your member’s first and last name to your next event promotional email. You won’t want to miss our webinar: For the love of events ROI on February 14.

Registration 113

Registration Associations ROI Conference 113

Nimble AMS

DECEMBER 3, 2023

Not only can you save staff time, but you can boost your ROI by freeing staff to work on higher-value projects. Try building a communication plan to keep stakeholders up to date on any developments. Meetings that could be emails Have you ever found yourself in a meeting and thought, “this could have been an email?”

Associations 129

Associations ROI Retention Software 129

Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

Social Media 171

Social Media Communication Media Online 171

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy – Guest Post by Michael Hoffman, CEO of See3. It is the dominant form of content we all engage with – on our desktops, our tablets and now our phones. Finding the ROI. When the word video is used in an email subject line, open rates double.

Video 139

Video Communication Strategy Stats 139

Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

Social Media 152

Social Media Communication Media Online 152

NetWits

JULY 27, 2011

I’ve been deep in the world of email marketing for the past few months. It’s a form of communication (and full blown industry) that’s been around for a while. That said … here’s 4 parts to an effective email marketing strategy that will work in any industry. I should note that I’m assuming you’ve got good content.

email 182

email Marketing Strategy Track 182

EveryAction

APRIL 5, 2023

So how do you communicate the time and work needed to usher in the best approach to change? Help the board understand the operational benefit a change in technology can bring to fundraising, marketing, communications, public relations, HR, IT, and more. Focus on improving your operations.

Technology 186

Technology Change Tech Analysis 186

Nonprofits Source

MAY 15, 2024

This includes time spent scrolling through social media, checking emails, watching shows and movies on streaming services, and more. This means that you’ll need to be more economical with your efforts, choosing only the communication channels and tactics that truly resonate with your audience.

Map 52

Map Digital Business Marketing 52

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. The key, though, is doing it in a way that delivers maximum ROI. You could, for example, base one on an email list of your past donors to try and reach the most productive segment of your following.

Facebook 229

Facebook Fundraising ROI Metrics 229

Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

Social Media 100

Social Media Communication Media Online 100

Forum One

MARCH 12, 2024

Here are a few use cases we’ve seen (and used ourselves): Brainstorming content topics. Organizations that engage with the right audiences, at the right times, with the right content, and in the right places enjoy greater loyalty, retention, and positive word of mouth.

Social Media 79

Social Media Images Video Media 79

NonProfit Hub

AUGUST 26, 2015

As Salsa ‘s content marketing manager, she is responsible for getting the word out (often in 140 characters or less!) She has held a variety of communications and public relations positions in the public and private sectors and began her career as a graphic designer. __. Why Email Marketing Software Doesn’t Cut It.

ROI 28

ROI email Software Marketing 28

NonProfit Hub

AUGUST 26, 2015

As Salsa ‘s content marketing manager, she is responsible for getting the word out (often in 140 characters or less!) She has held a variety of communications and public relations positions in the public and private sectors and began her career as a graphic designer. _. Why Email Marketing Software Doesn’t Cut It.

ROI 28

ROI Software email Marketing 28

Whole Whale

JANUARY 26, 2022

AmeriCorps offer amazing training for new members before they embark on their service journeys, their online course catalog covers an amazing breadth of content. These nonprofits then, in turn, have begun to need digital marketing/analytics/content and other digital-first work done by staff and AmeriCorps members. .

Americorp 98

Americorp Training Train Digital 98

NTEN

JUNE 29, 2011

When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? The truth is, ROI can be calculated in a variety of ways. Every quarter, our data analyst, Mathew Grimm, emails out a report of every list source and how they're performing.

ROI 94

ROI Facebook Advocacy Social Media 94

Nonprofit Tech for Good

JULY 14, 2011

communications and fundraising, and then quickly moves on to a discussion about the importance of integrating the tools from each era in order to maximize your nonprofit’s Return on Investment (ROI) from utilizing social media and mobile technology. Those that do not will be alerted of future webinar dates via email.

Social Media 279

Social Media Social Media United States 279

Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). ROI = (Output / Input) X 100.

Raise 59

Raise Campaign Money Online 59

Allegiance Group

JUNE 13, 2024

For example, the truth Initiative leverages a multi-step SMS, email, and social messaging campaign to spread awareness of—and stop—the sale of tobacco in Walgreens. As a busy nonprofit professional, you might be tempted to skip this step and start creating content for your marketing campaign. Your supporters. Your resources.

Marketing 52

Marketing Analysis Nonprofit Audience 52

Nonprofit Tech for Good

MAY 31, 2020

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Like you, many of your constituents are also working from home, using their personal cell phones and email addresses. They give online through your website and emails.

Survey 338

Survey Virtual Nonprofit Sponsor 338

Achieve

OCTOBER 6, 2023

Social Media Engagement Rate When it comes to securing support on social media, getting your nonprofit’s content in front of prospective donors is only the first step. Whether you’re posting on Facebook , Instagram, or even LinkedIn, it’s important to focus on reaching users who are most likely to take action in response to your content.

Social Media 52

Social Media Metrics North Carolina Media 52

Nonprofit Tech for Good

JANUARY 14, 2013

are now integral parts of our online communications and fundraising campaigns and like any tools of value, they requite a minimal level of financial investment. There will be times this year when a thank you email or tweet just isn’t enough to communicate your appreciation. Thus, for 2013, please: 1) Ask for a raise.

Social Media 231

Social Media Management Media Social 231

Connection Cafe

SEPTEMBER 9, 2019

Yin and Yang – the concept of two forces co-existing in harmony as opposites– isn’t often what one thinks about when considering how to grow an email list. But recent changes by email service providers like Gmail, Yahoo and Outlook now makes this ancient idea incredibly relevant today.

email 36

email Build Articulate Campaign 36

Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Likely a sign of best practices to come, their donation pages simply ask for credit card information and an email address (not a mailing address) and have an extensive offering of different ways to donate. 2020 Social Media Size Guide ).

Practice 341

Practice Online Fundraising Nonprofit 341

Achieve

MAY 21, 2019

Email is going to be one of the most valuable tools in your staff’s wheelhouse for event marketing purposes. It allows you to communicate directly with your supporters anywhere in the world for less money than a direct mail campaign while being bright, flashy and engaging. Segment your email lists. Personalize your emails.

email 52

email Marketing Strategy Registration 52

Greater Giving

AUGUST 10, 2023

Managing Multichannel Communication : Effective communication is key to successful media relations. The team manages various communication channels, including TV, print, web, email, and social media platforms. Each channel requires tailored content and engagement strategies to maximize outreach.

Roles 40

Roles Media Press Sponsor 40

fusionSpan

APRIL 13, 2022

It is a Salesforce solution that allows businesses to analyze and assess the efficacy of their communications, acquire insight into user behavior, and tailor content across campaigns depending on a variety of parameters. Email marketing – Use the easy email editor to connect with customers at scale in a personalized way.

Adwords 52

Adwords ROI Track Marketing 52

Saleforce Nonprofit

AUGUST 12, 2021

“We were blown away, to say the least, that we were able to fund six machines in one day,” said Katie Lawson, head of fundraising and communications at Tiny Tickers. Start small and measure the ROI, that way you’ll have a better idea of what to expect the following year. Create Compelling Content. About the Author. Oliver Shiel.

Giving 112

Giving Tips Game Digital 112

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content.

Practice 36

Practice Organization Nonprofit Content 36

.orgSource

JULY 3, 2023

I’m glad to see so many organizations producing compelling content. In fact, it has the potential to be the star of your communication campaigns and the basis for multiple other varieties of messaging. Wyzowl) 88% of video marketers are satisfied with the ROI of their video marketing. Dan was determined to make us see the light.

Video 221

Video Communication Create Strategy 221

Whole Whale

SEPTEMBER 22, 2020

” Online donor acquisition is essentially about creating new relationships with people by getting them to donate during a specific moment or campaign, or by acquiring emails (and the permission to keep the relationship going) from people that may go on to donate to your organization in the future. Content lockers. Lead magnets.

Ideas 98

Ideas Donor Work Online 98

Nonprofit Tech for Good

APRIL 14, 2013

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. Middle of e-Newsletter: News content that can be shared on Facebook and Twitter. Integration of blog content. Top of e-Newsletter: 1.

Newsletter 227

Newsletter Learning Social Media Social Network 227

Nonprofit Tech for Good

AUGUST 14, 2011

communications and fundraising, and then quickly moves on to a discussion about the importance of integrating the tools from each era in order to maximize your nonprofit’s Return on Investment (ROI) from utilizing social media and mobile technology. Those that do not will be alerted of future webinar dates via email.

Europe 209

Europe India Africa Kuwait 209