Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

Marnie also introduced me to social booking and tagging way back in 2004 as the originator of the NpTech Tag. I started my talk with a story about why I liked Twitter: It allows me to connect with people in my professional field and have a great conversations or ad hoc collaborations that improve practice. Conversational Key Note.

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Social Media Media Social San Jose 115

Nonprofit Tech for Good

DECEMBER 20, 2010

Our LinkedIn group for Active pro bono consultants is a great place where these people can connect based on a current interest—giving back using their current skills. Also, it really allows people to see how we as an organization, ‘think.’ That said, social media is not a science, so there is no correct way to do things.

Social Media 189

Social Media Foundation Examples Media 189

Everyaction

APRIL 23, 2018

As a result of this phenomenon, however, people are feeling more and more overwhelmed by the amount of marketing emails in their inboxes, meaning that more and more emails are going straight to the trash folder, unopened and unread. Leverage the power of social networks with peer-to-peer fundraising campaigns.

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Effective Test Social Media Offline 40

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

The art part includes all the ways nonprofits and schools can engage and connect with alumni of their programs through social channels. It is also important to be mindful of how different generations use online social networking and the trends. Networked Nonprofit and Social Media Maturity of Practice.

Social Media 108

Social Media Network Media Free 108

Care2

NOVEMBER 5, 2010

Target Audiences: People who you want to reach and have a stake in the issue. Use Multi-Channel Marketing: Online - web, email, social networks, banner ads and acquisition. Offline - on the ground outreach, telemarketing. Define Ultimate Goals: What does success look like?

Marketing 63

Marketing Online Offline Social Network 63

Care2

OCTOBER 28, 2010

16 “Mobilizing your social network&# panel with this all-star lineup: Andres Glusman of Meetup.com , Justin Perkins of Care2 , George Weiner of DoSomething and Giselle Diaz Campagna of Free Speech TV. “Recognize people who are active on your behalf,&# Andres urged the crowd. Such is the case with the Oct.

Mobile 52

Mobile Greece Support Social Network 52

Care2

AUGUST 9, 2011

Here are few suggestions to think about experimenting with for your next multi-channel campaign. Great, tag on a QR code in a visible place on the direct mail piece to encourage people to make a donation on your website. Direct Mail: Sending out a direct mail appeal to your membership?

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Module Mail Movie Camera 77

Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2013

We knew that if our film was compelling, we could break through to the people in the audience — and maybe they would help get the word out about the film and the issues it explored. The more people we reach on digital platforms, the more attitudes we will impact and the more boots we’ll have on the ground to organize and advocate.

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Change New Zealand Homeless Australia 104

Everyaction

APRIL 30, 2018

It’s no secret that more and more people, especially more recent younger alumni, prefer online communication, so it is crucial that alumni are easily able to interact with their alma mater through the internet, including for fundraising purposes. Clear and simple online donation forms.

University 40

University Practice Tech Mail 40

Everyaction

APRIL 30, 2018

It’s no secret that more and more people, especially more recent younger alumni, prefer online communication, so it is crucial that alumni are easily able to interact with their alma mater through the internet, including for fundraising purposes. Clear and simple online donation forms.

University 40

University Practice Tech Mail 40

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2014

We were introducing a new user experience and wanted people to feel comfortable with the new website before jumping into the intensity of Give to the Max Day. They reported that 57 percent of people who downloaded the free pass from our website told them that the free ride made them “more likely to participate” in the giving day.

Minnesota 131

Minnesota Donation Giving Adwords 131

Care2

AUGUST 21, 2012

In preparation for their presentation, they circulated a survey to over 200 nonprofit professionals, asking how they use various social platforms. The responses lean towards a reality in which our online presence is just as diverse as our offline personalities - people are connecting with a mix of others on difference platforms.

Professional 69

Professional Personal Guide Blended 69

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

These local giving days focus more a community approach and help nonprofits build capacity in fundraising on all channels, while also promoting the idea of a Giving Day in the local community or geographic area. Other channels included TV news, radio, newspapers, websites, phone calls, and through friends or family.

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Giving Minnesota Social Media Offline 104

Tech Soup

JUNE 2, 2011

Technology and social networking means, according to Paynter, “Community has never before been more important for organization success.” ” The following are Paynter’s steps for growing an engaged online community: Create Critical Mass : Organizations can create critical mass with viral services and content.

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Community Online Causes Social Network 66

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2009

I spent sometime reviewing what Planned Parenthood was doing on social networks as well as their online presence - so it was good to get the inside story. A couple of takeaways from the interview: Leaders Lead Culture Change. And, as you know being successful with social media is the opposite of that. We help guide it."

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Story Platform Build Organization 90

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2009

Many people call me an expert in social media - and when you've been given that label there is a certain pressure about having to know everything. Social media is a conversation engine. Designated back channel moderators in the room to answer questions, throw links in the discussion while it was happening.

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Public Learning Conference Social 94

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2012

Yesterday, I spent most of the day offline at the Wisdom 2.0 I attended the first conference in May, 2010 was filled with gratitude to Soren for the amazing experience and opportunity to reflect life and balance in age of social networks. I call it slow social media. Twitter Photo by Jennifer Barr @rjenbarr.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2010

I’ll be on the Twitter back channel following the #netnon hashtag from the Independent Sector Conference in Atlanta.). Networking: Weaving Online and Offline, Strong Ties and Weak Ties. I have been experimenting with how to deliver “networked&# presentations and workshops.

Boston 95

Boston Network Story Nonprofit 95

Amy Sample Ward

FEBRUARY 19, 2011

If web users knew of someone else who needed help, 44 percent would ask other people in their social network to contact authorities, 35 percent would post a request for help directly on a response agency’s Facebook page and 28 percent would send a direct Twitter message to responders.

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Disaster Social Media Haiti Media 206

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? The social media maven and metrics expert is Laura Lee Dooley.

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ROI Examples Results Social Media 91

Care2

JUNE 5, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Tens of millions of people are doing business online. Consider this.

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Social Media Online Advocacy Media 47

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2011

There are people who just want an expert on the stage to share their wisdom. I used a brief pre-survey where I was able to collect information about success stories, challenges, and current social media usage. The full group discussion allowed people at different levels to share their experiences. Twitter Advocates.

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Knowledge Seattle Social Media Measure 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 15, 2009

Note From Beth: A few weeks ago, I wrote a reflection on an article in CNET called " Crowded Roads Ahead for Charity 2.0 " based on an interview with Toby Daniels of Think Social and Scott Harrison of charity:water. If one tweet after another is seeking donations, people might just get fed up."

Causes 89

Causes Build Demonstration Reflection 89

Amy Sample Ward

MAY 14, 2009

For many people who find you online, your website is the organization. Your website should tell people who you and what you do. Email is a critical channel. Social Networks & Twitter from Natalie Foster: Two Principles: 1. Does it say what you really want it to about your organization?

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Tools Tech Map Case Study 100

Tech Soup

MAY 26, 2011

The event blended virtual video speaker conferencing; online presentation and video; and live audience chatting and social networking, including conversation on Twitter using the #NPLive hashtag. Through their platform, StartSomeGood aims to remove the barriers that prevent people from becoming change makers.

Interaction 62

Interaction Fundraising Cancer Causes 62

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2010

This terrible flood didn’t spare the Nashville Symphony Orchestra (NSO), an event that he first learned about through his social networks. He wanted to raise some money to help the local orchestra and test some ideas. But consider the following: Networking. This was also about the same time as the flood in Nashville.

Nashville 97

Nashville Twitter Blogger Contest 97

NonProfit Hub

FEBRUARY 12, 2014

Use All Available Online Channels to Promote and Manage Your Events. Don’t abandon all your offline communication—just be sure to support it with online efforts; you’ll get more bang for your buck. Until people are connected and engaged with you—and passionate about your cause—your own fundraising goals alone aren’t compelling enough.

Fundraising 64

Fundraising Hosting ROI Captivate 64

NTEN

JUNE 29, 2011

To help us make the most of this channel, we're planning to run a social media append to determine which members of our eFile are also on Facebook, and reach out to invite them to "LIKE" our Facebook page. After all, we know that offline donors who are on our email list have a higher average gift.

ROI 94

ROI Facebook Advocacy Social Media 94

Tech Soup

NOVEMBER 8, 2011

a brand via online channels, social media communications and website content. This month's event included a candidate for public office, sharing his experience on how to use social media to engage voters. In the David Chiu world, it refers to a continuous feedback loop that includes both online and offline channels.

Social Media 54

Social Media San Francisco Community Media 54

Care2

SEPTEMBER 7, 2012

Social Change Anytime Everywhere: Best Practices to Build a Multichannel Campaign Plan From your website to social media, email to mobile messages, online to offline, multichannel strategies require coordination and creative thinking across teams and departments, and a focus on the core of your work beyond any one specific call to action.

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NTC Minneapolis Facebook Audience 51

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

In order to do this, they need to work with free agents, hyper-connected individuals who are passionate about social change, but don’t work within institutional walls. Free agents use social-media channels like Facebook and Twitter and can create social movements in the palms of their hands. They want to connect.

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Comment Artist Social Media Hype 97

Connection Cafe

APRIL 28, 2009

He asked the question – is organizing the same whether it is done online or offline? And then, broke the 3 goals down into offline/online tactics: Offline. Petitions, Letter to the Editors (LTEs), Emails Organizing house parties New media/social networking. Campaign: win on specific interests. Start small.

Organization 23

Organization Community Online Offline 23

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Each blog post is given a score from 1 to 10, representing how interesting and relevant people have found your content. Transparency and Social Media: Dealing with Criticism. The Intangible Benefits of Social Media. Reports of the Death of Social Networking for Nonprofits Are Not True! Harry: A Green Geek.

ROI 50

ROI Widget Cambodia Metrics 50

NetWits

OCTOBER 4, 2011

If you’ve been in the nonprofit industry for a while, you’ve likely heard that “direct mail is dead” or that offline fundraising is on the decline. Smartphones are in everyone’s hands and social networking online has become an everyday activity for millions of people. Offline still rules ….

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Offline Results Fundraising Blackbaud 279

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

Your organization may be skeptical about the value of listening through social media channels. He encourages staff to listen on many different channels and to blog what they learn in order to share with members. You can monitor social networks and YouTube for mentions of your organization and issue.

Literacy 51

Literacy Technorati RSS Bookmarking 51

Care2

MAY 9, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Excell also provides scholarships to people who want training in the industry.

Advocacy 28

Advocacy Social Media Online email 28

Care2

MAY 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Excell also provides scholarships to people who want training in the industry.

Advocacy 28

Advocacy Social Media email Online 28