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Are you getting the most out of your retention data?

Association Analytics

Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. your AMS, event registration system, your community platform, even spreadsheets). Acquisition Channel Spend your money wisely!

Retention 169
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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

Practice 243
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3 Channels to Use to Effectively Market Your Small Business

Nonprofits Source

This will help to communicate freshness to site visitors and demonstrate that your business is eager to connect with its community. Or, if you want to reach an older demographic, you could share customer testimonials on Facebook to build trust. A mobile app allows you to reach your community directly with alerts on their phones.

Channel 52
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Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters

The Modern Nonprofit

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach.

Support 52
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Are you getting the most out of your retention data?

Association Analytics

Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. your AMS, event registration system, your community platform, even spreadsheets). Acquisition Channel. Demographic/Career Info.

Retention 192
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International Leadership, Women’s Issues, and Branding—A Conversation With Allison K. Summers, CAE

.orgSource

An expert on branding startups, executive leadership, governance, and more, Allison has deep roots in the association community. million community members have been reached with information, skills, and services. The 98 to 99 percent female demographic makes for a unique environment. million adolescent girls and more than 4.2

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How to Maintain Relevance and Revenue in Today’s Economy

Association Analytics

Go beyond viewing traditional demographic segments like young professionals or length of membership and dig deep into behavioral segmentation like members who have never attended an in-person event. Other options to consider are social and community listening. The same can happen by listening to conversations in your online community.