article thumbnail

4 Tips to Attract and Retain LGBTQ+ Donors for Your Cause

NonProfit PRO

So, how can nonprofits connect with this growing demographic? And the younger the generation, the larger the percentage, with nearly 21% of Gen Z and almost 11% of millennials identifying as LGBTQ+.

article thumbnail

3 Takeaways From a New Report on Giving Trends by Race

NonProfit PRO

Here are three key findings from the report and how your nonprofit can begin to overcome the associated hurdles to reaching new demographics to support your cause. The Indiana University Lilly Family School of Philanthropy released “The Giving Environment: Giving Trends by Race and Ethnicity” report.

Trend 285
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Free Guide: Attracting & Retaining Donors With Golf

NonProfit PRO

Even better, the golfer donor represents an affluent, influential demographic that you want represented in your organization’s donor database. This free guide outlines out how to leverage your golf fundraiser to attract new donors to your cause while keeping current golfer donors activated and engaged.

Guide 246
article thumbnail

Nonprofit Cause Marketing: A Guide to Impactful Partnerships

Qgiv

Cause marketing is a great way to build a relationship with a business to make your fundraising more sustainable. A cause marketing campaign benefits both you and the business you work with while developing connections with your community. What is cause marketing? Purchase-triggered donation.

Causes 52
article thumbnail

Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

Ultimately, investing time in exploring ad libraries can lead to more successful campaigns, increased engagement, and greater impact for the nonprofit’s cause. Shows ad performance data like impressions, spend, and demographic reach. Provides information on the ad buyer and funding entities behind political/issue ads.

Library 104
article thumbnail

Who Qualifies as a Major Donor Prospect for Your Organization? (3 Guidelines)

The Fundraising Authority

What are their demographics (age, gender, location, industry, interests)? Do you know what types of donors are most likely to give to your organization? Take a look at your current donors and prospects… who are they? Where did they come from? Do you see any patterns? Create a number of “donor profiles” for your organization.

article thumbnail

Fewer restrictions, greater impact: How Candid shifted to unrestricted support 

Candid

One such initiative is Demographics via Candid , a national campaign to address the surge of interest in nonprofit demographic data. We encourage our fellow nonprofits to consider being direct with grantmakers about funding the work you know is best for your constituents and causes.

Impact 111