Qgiv

OCTOBER 9, 2023

Cause marketing is a great way to build a relationship with a business to make your fundraising more sustainable. A cause marketing campaign benefits both you and the business you work with while developing connections with your community. What is cause marketing? Purchase-triggered donation.

Causes 52

Causes Marketing Impact Guide 52

Neon CRM

NOVEMBER 22, 2023

If you do, you’ll probably want to track your donor acquisition rate. Why Track Your Donor Acquisition Rate? Gauge Your Fundraising Activities Whether you’re running an ongoing campaign that’s been going on for years or are trying something new, tracking your donor acquisition rate will help you evaluate your success.

Rate 52

Rate Track Donor Metrics 52

fusionSpan

FEBRUARY 6, 2024

Data quality is essential for organizations and membership associations. When you want to engage your members with personalized content and communications, or know who to target for renewals and offers, you need clean Salesforce data to make it happen. What is Salesforce data cleansing?

Data 52

Data Organization Org Database 52

Bloomerang

MAY 15, 2023

The data in your CRM can help you raise more money, improve your donor retention, and even attract new supporters to your cause. Here are three top ways to get the most out of the data you already have. As you look at your data, you’ll find trends that help you create your journeys and measure the success of those interactions.

Data 92

Data Gift Relationship Interaction 92

Media Cause

NOVEMBER 15, 2022

UTMs, or urchin tracking modules, are tags that allow you to better understand where your web traffic is coming from and how supporters get to your site. Why is UTM Tracking so important, and what are the benefits? How does UTM Tracking Work? UTM Tracking Best Practices. How does UTM tracking work? Key Parameters.

Guidelines 52

Guidelines Track Practice Analytics 52

Media Cause

NOVEMBER 9, 2023

Why are analytics + data so important for marketers? Data and analytics are the key to better understanding your marketing efforts. Tracking campaign performance with data analytics tools allows you to understand and refine your strategies, optimize your efforts, and maximize ad spend.

Analytics 59

Analytics Data Tools Web 59

Nonprofit Tech for Good

MARCH 3, 2024

By Stephanie Wallace , Marketing Specialist, Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. It was a time-consuming process that was prone to mistakes, making it tough to stay organized and keep track of everything.

Grant 225

Grant Software Trend Fund 225

Candid

JULY 27, 2023

Candid’s grants data set currently includes comprehensive information about over 30 million grants and other philanthropic transactions, such as pledges, in-kind gifts, program-related investments, etc. This data powers tools like Candid’s Foundation Directory , allowing users to see who’s giving what, where, and to whom.

Grant 98

Grant Data Pledge Analysis 98

Candid

APRIL 20, 2023

The answer: craft your own strategy that uses your data, is customized to your audience, and won’t overwhelm your team (or yourself). Here are a few examples: Increase awareness and expand your audience: success is measured by an increase in followers, but you could also track things like shares, reposts, and retweets.

Social Media 98

Social Media Data Strategy Media 98

DNL OmniMedia

MARCH 13, 2023

Both for-profit and nonprofit organizations alike collect many different types of data each day. For nonprofits, this might include donor data like the email address, name, address, and giving level of a donor who just signed up to receive your newsletter. Use data management software.

Data 52

Data Management Database Software 52

Byte Technology

NOVEMBER 12, 2021

Comprehensive website security includes an entire suite of tools to shield against data breaches, service disruption, and malware infections. Data Breaches. It’s not uncommon for companies to lose millions due to a loss of sensitive data. Most times, data breaches are caused by user credentials that have been compromised.

Websites 263

Websites Application Disaster Companies 263

Kindful

MARCH 25, 2021

No matter the strategy, the best way to optimize your donor communication processes is to leverage donor data. Your donor data should play a key role in your communication strategy, helping you create targeted content and personal experiences for recipients. You’ll be exploring: What type of donor data should you collect?

Communication 98

Communication Donor Data Guide 98

sgEngage

APRIL 8, 2024

While Scott is far from the first to focus on giving major gifts with no strings attached, the scale of her philanthropy is causing many funders to rethink long-held beliefs about what requirements should be paired with a donation. Creating a culture of transparency starts with clear tracking by individual program, fund, or project.

Fund 90

Fund Chart Grant Report 90

Achieve

DECEMBER 19, 2017

Access to data alone won’t increase donations to your cause but understanding which reports to analyze and reacting to donor behavior can. When it comes to tracking and analyzing data, a lot can be learned by looking at other industries. Track online donations with Enhanced Ecommerce for new donor insights.

Causes 52

Causes Data Profit Demographics 52

Qgiv

MARCH 1, 2023

Support women’s nonprofits No matter what causes you’re passionate about, there are plenty of women’s nonprofits you can contribute to for Women’s History Month. They track businesses’ progress and results to hold organizations accountable to their diversity, equity, and inclusion initiatives and share successes along the way.

History 52

History Awareness Causes Celebrate 52

DNL OmniMedia

MAY 10, 2023

We’re talking about data management. The phrase “data management” might make some nonprofit professionals feel a bit intimidated, but it’s something that your organization absolutely needs to focus on. So how does data tie into all of this? Are you ready to take a deep dive into these data management strategies?

Data 52

Data Campaign Practice Management 52

Bloomerang

OCTOBER 1, 2021

A major part of connecting with these individuals and optimizing the giving experience is utilizing the data you collect about their giving trends to inform your future fundraising decisions. . A big part of this is understanding and leveraging data to inform any changes they make to the donor experience.

Report 121

Report Data Donor Metrics 121

Nonprofit Tech for Good

AUGUST 4, 2023

As they approach or enjoy their retirement years, many from this generation are actively involved in philanthropy, making valuable contributions to charitable causes. They are known for their loyalty to the causes they support. Gen Xers often prefer to support causes that directly impact their communities. organizations** 25.9%

Generation 246

Generation Giving North America Method 246

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. So what exactly is this website that’s causing such a stir?

Tools 361

Tools Fundraising Analytics Analysis 361

Qgiv

OCTOBER 21, 2021

It’s been proven time after time that data-driven strategy creates the most successful fundraising results. The challenge can be in knowing which nonprofit data to prioritize, along with how to evaluate it and use it to make improvements. What do we mean by “data?”. What can data help your nonprofit achieve?

Data 69

Data Metrics Nonprofit Analysis 69

Media Cause

JUNE 9, 2022

Love them or hate them, cookies go a long way when tracking attribution. We knew the donation platform they used allowed us to use UTM parameters ( Urchin Tracking Module ) for transaction records, but when they went from secure.example.com to example.com, those UTMs didn’t follow. The post Donation Tracking Problems?

Track 52

Track Problem Donation Gift 52

Twenti - Digital Marketing For Nonprofits

FEBRUARY 19, 2020

11 Digital Marketing KPIs That Every Nonprofit Should Be Tracking. Without tracking how your digital marketing strategy is performing, you can’t know how to improve or where to invest next to see results. Analytics tracking takes the guesswork out of important decisions around fund allocation, investment and marketing.

Track 52

Track Digital Marketing Analytics 52

Nonprofit Tech for Good

AUGUST 29, 2022

Often, the cause for diminished involvement is that the volunteer experience isn’t quite what they expected. They appeal to those who may be interested in volunteering because they enjoy helping others or have a personal connection to the cause that the organization supports. Once a volunteer disengages, they rarely come back.

Volunteer 276

Volunteer Management Tips Application 276

Association Analytics

MARCH 13, 2024

Your members can provide you with a lot of data about what they are interested in and how well your association is meeting their needs. This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success.

Analytics 169

Analytics Associations Model Metrics 169

Bloomerang

FEBRUARY 16, 2024

The services and programs your organization delivers are vital, but improper or ineffective fund management is a disservice to your donors and the people and cause you serve. Banking and financial features that are targeted to the ways nonprofits collect, track, and spend funds help organizations better manage their finances.

Effective 96

Effective Donation Management Guide 96

Nonprofit Tech for Good

JUNE 13, 2013

It’s a strategy that I have been using, testing, and adapting since @NonprofitOrgs first launched on Myspace in 2006 and now there’s an ever-increasing flow of data being released that proves that social and mobile media are, in fact, powerful fundraising tools. Track the number of monthly donations and the total given.

Track 237

Track Mobile Media Fundraising 237

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 13, 2016

I just published this piece guest blog post over at MarketsforGood about how nonprofit data nerds can use data to set some new goals for 2017 to become healthier – Enjoy. The passion that many nonprofit data nerds feel for our work is a double-edged sword. I started with working on getting enough sleep each night.

Data 125

Data Personal Support Exercise 125

CauseVox

MARCH 1, 2024

It’s not just about age and location; it’s about understanding why someone cares about the cause, what drives them, and what barriers might be preventing them from contributing. There are so many tools available to us in this day and age to access some really meaningful data about our current donor base.

Audience 82

Audience Donor Survey Demographics 82

Allegiance Group

FEBRUARY 27, 2024

It’s critical to actively track and measure your website traffic against your goals. Making the switch is vital — if you’re still using the old version, your data is no longer being tracked. You’ll be pulling in rich data in no time! Event-Based Tracking: Where the previous version was session-based, GA4 is event-based.

Analytics 52

Analytics Google Fundraising Track 52

Nonprofit Tech for Good

AUGUST 6, 2023

During a year-end campaign, it’s essential to track and analyze data from these multiple channels. Data on donor behavior, preferences, and interactions provides audience insights that can be used to improve fundraising strategies and optimize future campaigns. Define your metrics of success.

Practice 244

Practice Fundraising Guide Channel 244

3rd Sector Labs

JUNE 30, 2014

Understanding data is critically important to success in any business. Unfortunately, data can be boring, even confusing. Many nonprofits don’t know their donor data. If we don’t know our donor data, how can we effectively plan a fundraising appeal? Data degrades. But your organization only knows data.

Attention 157

Attention Data Donor Retention 157

Nonprofit Tech for Good

JUNE 13, 2013

It’s a strategy that I have been using, testing, and adapting since @NonprofitOrgs first launched on Myspace in 2006 and now there’s an ever-increasing flow of data being released that proves that social and mobile media are, in fact, powerful fundraising tools. Track the number of monthly donations and the total given.

Track 186

Track Mobile Media Fundraising 186

Greater Giving

JULY 24, 2023

In this guide, we’ll review three ways your fundraising software can help your nonprofit maintain compliance: Activity data Donation tracking Volunteer tools Fundraising events of all types require careful data tracking, but donations made at an auction are especially complex to manage and record.

Software 97

Software Fundraising Files Nonprofit 97

Bonterra

APRIL 13, 2024

These records include critical information like banking details, cause overview, and 501(c)(3) status, reducing administrative work associated with maintaining accurate nonprofit profiles. Our grant management system centralizes grant information, automating tasks, and tracking progress. What is the best way to track grants?

Grant 52

Grant Software Management Analytics 52

Nonprofit Tech for Good

JUNE 18, 2020

Time over time, we’ve seen what nonprofit communities can do when we rally together to support a cause. To help you better understand GoFundMe Charity donors compared to traditional nonprofit donors, we published a Social Fundraising Data Report for Nonprofit s. And there’s a reason for that. 3) Run smaller fundraising initiatives.

Donation 345

Donation Impact Charity Nonprofit 345

EveryAction

MAY 2, 2023

First, you can segment your email to supporters based on data you already have about them in your constituent relationship management (CRM) platform, which will help you make sure you’re sending the most relevant asks possible to your supporters and can anticipate how likely they’ll be to respond based on past behavior.

Advocacy 222

Advocacy Action Support Help 222

EveryAction

AUGUST 3, 2023

The Pareto Principle, also known as the 80/20 rule , states that roughly 80% of the effects come from 20% of the causes. When the context is nonprofit fundraising, the “cause” is the donor, and the “effect” is the funds they provide. Explore legacy and planned giving opportunities. Want to learn more about major giving?

Strategy 177

Strategy Giving Fundraising Gift 177