Care2

SEPTEMBER 14, 2010

Our Story Recently, four allied grassroots campaigns (1Sky, Clean Energy Works, the Energy Action Coalition and Focus the Nation) set out to build an unprecedented online community: multiple organizations engaging their supporters together toward common goals on a shared online platform. We called it “The Climate Network.&#.

Offline 59

Offline Platform Community Build 59

M+R

DECEMBER 13, 2022

Set up Google Tag Manager to centralize tracking codes across platforms to enable faster and easier updates. How do you know when it’s time to bump up budgets to take advantage of gangbusters fundraising or pause a campaign that’s underperforming — and do it all on one of the most high-stakes days of the year? ROAS < $1.00 ?

Fundraising 84

Fundraising America United States Track 84

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2009

You might remember that a few weeks ago there was an article in the Washington Post proclaiming that fundraising using Facebook Causes was a failure based on a calculation of dollars per donor. Allison suggested that we reframe how think about Causes. I'll boil it down to " Causes is A Friending Tool, Not A Fundraising Tool."

Green 50

Green Causes Conversation Case Study 50

Nonprofits Source

JANUARY 23, 2023

By amplifying content on Google Search, participating organizations can connect with motivated prospects searching for their causes online. The program is most helpful for organizations that have discussion-worthy causes and content centered around related topics that people are actively searching for online. Do Google Ad Grants work?

Grant 52

Grant Google Management Guide 52

Amy Sample Ward

OCTOBER 9, 2009

How Technology is Redefining How We Connect | Psychology Today - An interesting read - focusing on the need to incorporate offline interaction in relationships. How does your organization encourage your online supporters/friends/fans to take action offline, together, or to meet with your organization? Tags: roundup bookmarks.

Web 117

Web Map Bookmarking Offline 117

Amy Sample Ward

AUGUST 3, 2010

Just as our tools get more interesting and dynamic for global collaboration and impact, so do they for locally-focused work, campaigns, and communities. Fuel efforts or campaigns – target energy and capacity to promote and drive local impact. Tags: community otherblogs resources global hyperlocal local ssir tools.

Local 143

Local Global Tools Case Study 143

Amy Sample Ward

NOVEMBER 5, 2009

This event focuses on Causes , an application for supporting and fundraising for organizations by individuals, groups and even the organizations themselves. Administrators of Causes accounts on MySpace received a notice via email stating, “Thank you for the work you’ve done on Causes on MySpace.

Myspace 158

Myspace Technology Causes Application 158

Amy Sample Ward

NOVEMBER 5, 2009

This event focuses on Causes , an application for supporting and fundraising for organizations by individuals, groups and even the organizations themselves. Administrators of Causes accounts on MySpace received a notice via email stating, “Thank you for the work you’ve done on Causes on MySpace.

Myspace 158

Myspace Technology Causes Application 158

Amy Sample Ward

JANUARY 7, 2010

What’s most interesting to me within the nonprofits-in-social-space is the difference between organization-driven and individual-driven fundraising (and other promotion) campaigns. That’s not exactly the way business normally goes down offline. And it has real impact on the way organizations fundraise.

Social Media 102

Social Media Organization Media Fundraising 102

Amy Sample Ward

JANUARY 3, 2010

weeks offline with friends and family for the holidays. Lastly, I want to create some open spaces for people to not just cheer for collaboration but also examine and explain some of the issues and barriers that organizations, individuals, campaigners or community members face when trying to approach collaboration.

Collaboration 137

Collaboration Stats Offline Conversation 137

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 14, 2009

He is using a tool called " Twibbon " that makes it easy for people to change their avatar to incorporate a visual for a particular cause. Two years later, changing your Twitter icon in support of a cause (even though some call this " slacktivism "), is a techniques being used. Tags: twitter. What do you think?

Profile 92

Profile Twitter Avatar Iran 92

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2010

Kivi Leroux Miller has just launched a book, Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause. But what if you want supporters to connect with others who are also giving to the same campaign? Tags: Books Content Guest Post Tips. Guest Post by Kivi Leroux Miller.

Social Media 101

Social Media Content email Websites 101

Nonprofit Tech for Good

APRIL 6, 2010

First there was 10 Nonprofit Text Alert Campaigns. Users can also download stories for offline reading. VolunteerMatch is an award-winning service that makes it easy for good people and good causes to connect – and now their iPhone app makes it even easier. Human Rights Campaign :: Download. App Name: NPR News.

Free 229

Free Hunger Mobile Nonprofit 229

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 13, 2009

I'm An Embedded Free Agent Fundraiser My most recent social media fundraising experiment was a birthday campaign that raised $6225 from 161 donors using Facebook Causes Birthday application to benefit the non profit organization, The Sharing Foundation. Make It Personal : I've said this before and so has Katya Andresen. "The

Campaign 70

Campaign Reflection Free Fundraising 70

Amy Sample Ward

SEPTEMBER 8, 2010

Whether you are working on a campaign, a program or a service; whether it is online or offline (though I would argue it should probably touch both!); As I mentioned in an aside above, I have yet to come across an example of programs, services, campaigns, or other efforts that don’t benefit from being accessible online and off.

Network 140

Network Influence Platform Offline 140

Amy Sample Ward

MARCH 5, 2009

we20 wants to inspire people, online, to get together, offline, to talk about ideas to improve our lives and our world. But that doesn’t mean they can’t be spreading their message and mobilizing people into action both on and offline. we20 has a time-sensitive campaign (though, who’s isn’t?) 20 world leaders.

Network 100

Network Offline Case Study Campaign 100

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 10, 2009

How do we activate the online activists to take action offline?" I was not presenting, but decided to use Twitter crowd source some suggestions, screencapture them, and put those into my presentation later in the day. Just as Catrina has done with their new campaign! Here's the round up of suggestions: Via Commonknow.

Activities 50

Activities Active Activism Social Media 50

Amy Sample Ward

SEPTEMBER 19, 2009

It’s back-to-school time for many countries and that means a switch from summer programs, outdoor community events, and many youth campaigns. Tags: otherblogs reports data engagement facebook nfpsynergy research socialmedia ssir uk. Posted on Stanford Social Innovation Review’s Opinion blog. Visit the original post here.

Online 126

Online Social Network Facebook Charity 126

Beth's Blog: How Nonprofits Can Use Social Media

JULY 16, 2013

If I have learned anything from co-writing a book about measurement , that it is not only important to collect your data, but leave space for reflection at the end of a campaign to harvest insights for the next campaign. I try to do this with any project I work on, whether it is a social media campaign as well as a training workshops.

Social Media 129

Social Media Online Learning Fundraising 129

Amy Sample Ward

OCTOBER 14, 2009

These points and the full #4Change conversation are applicable to the Climate Change movement, but also to many social impact sectors and the campaigns reaching around the world. Tags: case studies issues 4change climate change environment lessons learned social media. Examples of Social Media. What do you think?

Social Media 145

Social Media Change Media Lesson 145

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2010

In the Assessment and Reflection Report, the authors bring other good lessons and note that “Some like Atlas Corps recruited 150 ‘Campaign Captains’ before the contest started. There were 44 followers that used the #floodofsupport hash tag or linked to the Crowdrise page or blog post. All are captured here ). Definitely.

Nashville 97

Nashville Twitter Blogger Contest 97

Amy Sample Ward

MARCH 9, 2010

The conversations and connections that are taking place elsewhere, whether it’s on or offline, don’t have to remain a mystery to you, though. What if you could send powerful invitations to spread the word or rally behind a cause or action to a select group of people instead of creating mass mailings to everyone you know?

Influence 114

Influence Giving Broadcast Empowerment 114

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 21, 2010

Even if you have the most awesome web site, campaign, or cause out there, you need a thoughtful and dedicated community behind it in order for it to be successful. Both online and offline, communities are not only the way we identify ourselves, but more importantly, they are the most authentic and powerful vehicle for change.

Community 90

Community Offline Hype America 90

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 3, 2009

Twitter is establishing itself as a charitable giving and cause marketing channel. . Last month, the Twitter community came together online and offline in over 180 cities around the world to raise money for charity:water with the highly successful " Twestival " fundraising event which brought in over $250,000. has been raised.

Donation 50

Donation Kenya Avatar Empowerment 50

Care2

OCTOBER 28, 2010

. • JD Lasica (that’s me) offered a one-stop shop for resources on how nonprofits and cause organizations can use social tools : a landing page that aggregates resources on social networking tutorials, handouts, top fund-raising tools and much more. Also, download this free flyer on 12 steps to mobilize your cause.

Mobile 52

Mobile Greece Support Social Network 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

Kanter will bring together a group of highly visible free agents working on important social change causes and representatives from different nonprofits for a lively discussion with the audience. Online contests that award dollars to nonprofit causes are here to stay. Online numbers don’t always equate offline results.

Comment 97

Comment Artist Social Media Hype 97

Amy Sample Ward

DECEMBER 6, 2009

Can you give an example of how a voluntary organization has used Social media effectively to engage with their supporters to generate income for their campaign/cause?&# -Claire. The difference with using social media for fundraising is that your organization may not even be involved anymore, the way it was offline.

Social Media 105

Social Media Interaction Government Case Study 105

Care2

MARCH 18, 2010

While many nonprofit campaigners didn't make SXSW this year, we at Care2's Frogloop and some of our guest writers attended several sessions. When building a fundraising campaign via crowsourcing: Build personal relationships with people first. Check out more nonprofit campaigner take-aways below. Talk about an echo chamber!

Build 60

Build Community Offline Social Media 60

NTEN

SEPTEMBER 24, 2009

With turkey time only 2 months away, custom online giving campaigns are this season's must-have necessity. With countless nonprofits vying for donors' dollars, the more tailored the campaign, the more success you'll find. The second example creates a sense of urgency for donors to give, while clearly stating the goals of the campaign.

Raise 44

Raise Fund Turkey Offline 44

Forum One

MARCH 17, 2010

Even if you have the most awesome web site, campaign, or cause out there, you need a thoughtful and dedicated community behind it in order for it to be successful. Both online and offline, communities are not only the way we identify ourselves, but more importantly, they are the most authentic and powerful vehicle for change.

Community 58

Community Offline Hype America 58

NTEN

SEPTEMBER 24, 2009

In a study released earlier this year, Target Analytics found they have lower retention rates than offline donors. And when they do give again -- which roughly a quarter do, according to the study -- it may not be online but often offline. Imagine a scenario when a check arrives in the mail as a result of a direct mail campaign.

Donor 84

Donor Online Mail Social Network 84

Amy Sample Ward

APRIL 22, 2009

Facebook has lots of applications, it’s true: whether they are specifically targeted at “green&# efforts (like the lil green patch app) or not (like Causes ). We have seen awareness campaigns like World Wildlife Federation’s “wildlife watch&# (next time you see wildlife, Tweet it with the hashtag #wwf!),

Green 102

Green Mashup Aggregator Org 102

Amy Sample Ward

JUNE 6, 2011

It’s deeper than engagement, and longer than campaigns. What that translates to is that a movement is built on collaboration, incorporates co-design between individuals and organizations, and remains focused, even during an event or campaign, on lasting, real impact. Cause-First. How do you evaluate your programs and services?

Build 220

Build Community Technology Action 220

Care2

MAY 21, 2009

Yes, it’s true and that’s why it’s important for all nonprofits that are advocating for causes to start becoming a part of the conversation publicly and not just behind closed doors or on “the hill.&# When the Washington Post writes about health care reform or corporate accountability is your campaign mentioned?

Track 41

Track Media Digg Bookmarking 41

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2009

This morning the Washington Post published an article titled " To Nonprofits Seeking Cash, Facebook App Isn't So Green: Though Popular, 'Causes' Ineffective for Fundraising." Proclaiming that fundraising using Facebook Causes was a failure based on a calculation of dollars per donor. . If you do the math, that's $41 per donor.

Washington 85

Washington Metrics Facebook Donor 85

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 25, 2009

There are ways to waste time with campaigns that, in the end, don’t really bring about social change, but there are ways to waste time with direct mail and organizing rallies too. both offline and online. Tags: sxsw. Was this ad-hoc Twitter community a political movement? “But Ali Cherry.

Kiva 94

Kiva Myspace Mail Action 94

NTEN

MARCH 26, 2009

Integrating the latest technology and applications can also help you empower your most ardent supporters to share your story in ways that reach, inspire, and motivate others to join your cause. Direct mail campaigns can drive donors to specific landing pages or micro-sites that coordinate with the theme of the direct-mail campaign.

Integration 50

Integration Marketing Mail Channel 50