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The Nonprofit Email Newsletter How To

Pamela Grow

In the Simple Development Systems’ donor communications model, we’ve always recommended both a print and an e-newsletter. Your print newsletter serves as a stewardship device, one where you share your donor’s impact and simply make them feel good about their support. What are the basics of a good nonprofit e-newsletter?

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Deepen the Donor Relationship by Focusing on the Donor Journey

Get Fully Funded

A solid donor relationship is the backbone of successful fundraising. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable. That means you should think about what your donor gets out of your relationship. A donor relationship is no different.

professionals

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4 practical tips for building relationships with nonprofit funders 

Candid

But there’s a catch: Relationship-building takes time. In this blog post, we’ll not only explore the importance of building strong networks and how to find the folks with whom to prioritize building relationships. Many organizations publish a calendar of events on their websites, social channels, or in their newsletters.

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Thursday Thoughts | Supporter habits to build this year

EveryAction

When we flip the calendar to a new year, many of us become gripped by the desire to build some new habits. Relationship building is the cornerstone of any good development plan, and it can take a while for a potential donor to be ready to give that first gift, or for a current donor to decide to “level up” their giving.

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How to Prevent Donor Fatigue in a Nonprofit

Get Fully Funded

It usually shows up in one or more ways, like these: Declining donations Lower total amount raised through an appeal Declining open rate on emails Declining click through rate in emails Increased number of lapsed donors Fewer large gifts If you’re tuned in to your donors and how they feel, you may also have a gut sense that something is wrong.

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What to do after your grant proposal is rejected 

Candid

It’s a chance to develop a relationship with grantmakers, find other prospective funders, and refine your proposal writing skills. If you receive an email from an individual, you can respond directly to that. If you already have a relationship with someone at the grantmaking organization, that’s a good place to start.

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7 Creative Ways to Show Your Supporters They’re Valued

Pamela Grow

After all, donors are unlikely to feel valued if they receive the same AI-created email from every nonprofit they support. Thank-you emails are a staple of most nonprofits’ appreciation strategies, and you can elevate yours with eCards. Send eCards. When supporters give, send an eCard to thank them for their gift. Anniversaries.

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