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How to Create A Holistic Nonprofit Digital Marketing Plan

Pamela Grow

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Follow these four essential steps to tap into the full potential of digital marketing. Outline your digital marketing goals. Supporter type. Demographics.

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How to Optimize Content for SEO Across Channels

Media Cause

If you want supporters to find you, you need a good website—and it needs to be optimized for search engines. While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. billion Google searches a day ( skai.org ), search is a great way to gain new supporters.

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Nonprofit Marketing: The Ultimate Guide

Qgiv

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission.

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What Every Nonprofit Website Should Include

Allegiance Group

These buttons serve as a gateway to the valuable content that your organization shares through its social media channels. In today’s digital age, where an increasing number of users access websites through their smartphones and tablets, having a mobile-responsive site is no longer just a nice-to-have but a necessity.

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15+ Things You’ll Take Away From The Digital Fundraising Summit This Year

CauseVox

You may have heard that we’re getting ready to run our 4th annual Digital Fundraising Summit, but maybe you’re wondering if it’s got the information you want, or you’re uncertain about what to expect. You’re joining 6000+ pros attending the DSF4 on July 21-22 to learn the skills you need to grow digital fundraising all year long.

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6 Ways to Raise More with Facebook Fundraisers

Nonprofit Tech for Good

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. When you create a new Ads audience, search the Detailed Targeting field for either “upcoming birthdays,” which will target users who have a birthday within one week, or look for the specific birthday month you’re interested in targeting.

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7 Tips for Using Quotes for Your Nonprofit’s Content Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Last month I moderated a panel of nonprofits sharing case studies about their integrated digital strategies. They work well on on social channels. Integrate Into Your Editorial Process: Your organization no doubt has an editorial process where you brainstorm, plan, and produce content for various channels each month.

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